NEW YORK, June 30, 2017 /PRNewswire-HISPANIC PR WIRE/ — Hola Media Group, the Spanish international media company which largely targets the Hispanic market, and specializes in celebrity, lifestyle and entertainment news, announces today the appointment of Ambassador James Costos as Senior U.S. Advisor, while the company continues its expansion into the U.S. market.
Ambassador Costos will oversee growth in the U.S. for the company’s TV channel, print editions, and digital products, helping to build its networks within the entertainment industry while facilitating strategic partnerships with U.S. enterprises. Costos, who completed his tenure as U.S. Ambassador to Spain and Andorra in January 2017, previously worked at HBO TWX, and TOD’S S.p.A., where he focused on global positioning, external relations, marketing, and communications.
The group, with a global yearly circulation exceeding 50 million copies per year, unveiled a U.S. print edition, HOLA! USA, in August 2016, with a growing subscriber base that has already reached 400,000 in less than one year through its American arm Hello & Hola Media, Inc.
HOLA! USA also produces a U.S. version of its website “hola.com”, with 1.6 million unique visitors according to ComScore. ¡HOLA! launched a Miami-based TV channel in 2013, which reaches 18 million Latin Americans, and 1.5 million U.S. households.
The magazine is also published in print either under Hola or Hello title in Canada, Mexico, Spain, Argentina, Chile, Colombia, Venezuela, United Kingdom, India, Russia and up to 30 different countries, with digital editions in many of them.
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An iconic brand associated with glamour and sophistication since 1944, ¡HOLA! magazine has served as a global reference point, publishing the best and most exclusive content, and photography, about celebrities, cultural leaders, and royalty. Its parent company has won numerous international awards honoring the company’s aesthetic, editorial accuracy and quality reportage. Based in Spain, Hola Media Group, is a content giant publishing over 30 international editions, from the U.K. to Thailand, in 9 different languages, with a reach exceeding 25 million readers per month, and 50 million copies per year. Its 8 websites attract 20 million+ unique visitors monthly, and its broadcast channel reaches over 19 million households in the Americas.
About James Costos
Ambassador James Costos, an American diplomat and former U.S. Ambassador to the Kingdom of Spain and the Principality of Andorra, was confirmed by the United States Senate in 2013 and served under President Obama until January 2017.
Costos was a corporate leader and executive in the international retail and entertainment industries, most notably at HBO TWX and TOD’S S.p.A.
He earned a degree in political science from the University of Massachusetts in 1985.
Ambassador Costos currently serves on the board of directors of PJT PARTNERS, an advisory-focused investment bank based in NYC, and is a senior advisor at INCUS CAPITAL, a Madrid-based, Pan-European credit fund. Costos was recently named chairman of the newly-established Global Senior Fellows Initiative at IE University Madrid, ranked among the top 3 business schools in Europe.
Ambassador Costos resides in Los Angeles, New York City, and Madrid.
SOURCE Hola Media Group