WASHINGTON, July 14, 2011 /PRNewswire-HISPANIC OR WIRE/ –Today, AARP launched its latest wave of efforts, centered around a new direct-message television ad, urging Congress and the President to make responsible decisions during the deficit reduction debate by cutting waste and closing loopholes instead of cutting critical Medicare and Social Security benefits that millions of Americans have earned through a lifetime of hard work.
The new, multi-million dollar advertisement is AARP’s third focusing specifically on the deficit debate, and begins airing today nationally and in local markets. In addition to the TV ads, AARP leaders are hitting Capitol Hill to urge their Members of Congress to oppose cuts to Social Security and Medicare benefits as part of a deal to pay the nation’s bills. AARP is keeping up the pressure on Congress and the President by engaging its millions of members to make their voices heard through direct mail, phone calls, email alerts, publications, and tele-townhall meetings.
“We’re taking the voice of older Americans to the airwaves, to Capitol Hill and across the country,” said Nancy LeaMond, AARP Executive Vice President. “Don’t cut the Social Security and Medicare benefits seniors have earned.”
AARP will air the television spot beginning July 13. The television ad script follows here:
“I’m a grandfather. A retired teacher. And I count on Social Security.
“Here’s what I’m not…
“Right now, some in Washington want to make a deal cutting the Social Security and Medicare benefits we worked for.
“With billions in waste and loopholes, how could they look at us?
“Maybe we seem like an easy target…
“Until you realize…
“…there are 50 million of us.
“Tell the politicians to cut waste and loopholes, not our benefits.”
To date, nearly 4.5 million petitions have been signed and will be delivered to Congress, and over 500,000 calls and emails have gone into congressional offices and to the White House over the past several weeks urging elected leaders to protect Medicare and Social Security from harmful cuts as part of a deal to raise the debt ceiling.
LeaMond added: “We know Washington needs to make tough decisions to reduce the deficit, but they should make responsible decisions instead of cutting the Social Security and Medicare benefits that seniors have worked for their entire lives.”
To view the new television ad and learn about AARP’s campaign, visit http://www.aarp.org/protectseniors.
AARP is a nonprofit, nonpartisan organization with a membership that helps people 50+ have independence, choice and control in ways that are beneficial and affordable to them and society as a whole. AARP does not endorse candidates for public office or make contributions to either political campaigns or candidates. We produce AARP The Magazine, the definitive voice for 50+ Americans and the world’s largest-circulation magazine with nearly 35 million readers; AARP Bulletin, the go-to news source for AARP’s millions of members and Americans 50+; AARP VIVA, the only bilingual U.S. publication dedicated exclusively to the 50+ Hispanic community; and our website, AARP.org. AARP Foundation is an affiliated charity that provides security, protection, and empowerment to older persons in need with support from thousands of volunteers, donors, and sponsors. We have staffed offices in all 50 states, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands.