Aetna Creates Miami Advisory Council

Aetna Creates Miami Advisory Council

Group Will Support Efforts to Better Serve Hispanic Consumers


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Miami, FL–(HISPANIC PR WIRE – BUSINESS WIRE)–November 15, 2007–Aetna (NYSE: AET) announced today that it has formed the Miami Advisory Council to help Aetna better serve the Hispanic community throughout the Miami market. The council is comprised of nationally and locally recognized leaders from the community, as well as Aetna leaders.

“We have a significant opportunity to work with the Miami community to improve access to health care and help simplify the health care system,” said Mark Bertolini, president, Aetna. “The Miami Advisory Council will help us improve health care products, service and access to better target the needs of the Miami market.”

The senior-level advisory council members will serve one-year terms and be paid an annual cash stipend. Together, they will provide increased knowledge and connections to the Hispanic community that will allow Aetna to provide culturally focused products and networks that are valuable to Miami-area residents.

“The council includes some of Miami’s most distinguished medical, business, religious and community leaders,” said Bertolini. “Each is known for his or her expertise in understanding and addressing the needs of local consumers.”

Members of the advisory committee include:

— Charles P. Garcia, president of the Sterling Hispanic Markets Capital Group and chairman of the council;

— Cesar Conde, Chief Strategy Officer and Executive Vice President of Univision Communications, Miami;

— Rev. Alberto Cutie, pastor, St. Francis de Sales, Miami Beach;

— Bernardo Fernandez, M.D., chief executive officer, Cleveland Clinic Florida;

— Aida Levitan, Ph.D., president and CEO of Levitan and Palencia and former vice chairperson and chief communications officer of Bromley Communications;

— Claudia Puig, senior vice president of Univision Radio.

“I am honored to serve as chairman of this distinguished council,” said Garcia. “We all look forward to advising Aetna how to grow in every area of its business in South Florida.”

“We are extremely pleased with the caliber of the Miami Advisory Council members and know they will be valuable in identifying ways to better reach the underserved people in the Miami-Dade Hispanic market,” said Aetna’s Orlando Mendoza, vice president of Strategic Market Development for Miami. “I’m looking forward to working with and learning from this team.”

Aetna is one of the nation’s leading diversified health care benefits companies, serving approximately 36.4 million people with information and resources to help them make better informed decisions about their health care. Aetna offers a broad range of traditional and consumer-directed health insurance products and related services, including medical, pharmacy, dental, behavioral health, group life and disability plans, and medical management capabilities and health care management services for Medicaid plans. Our customers include employer groups, individuals, college students, part-time and hourly workers, health plans, government-sponsored plans and expatriates. http://www.aetna.com

Aetna Creates Miami Advisory Council