American Honda Reports January Sales Increase; Civic Up Nearly 50 Percent

American Honda Reports January Sales Increase; Civic Up Nearly 50 Percent

All-new CR-V sets January sales record


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TORRANCE, Calif., Feb. 1, 2012 /PRNewswire-HISPANIC PR WIRE/ — American Honda Motor Co., Inc., today reported January 2012 monthly new-vehicle sales of 83,009, an increase of 8.8 percent over January 2011. The Honda Division posted January 2012 sales of 74,628, an increase of 9.3 percent year-over-year.

(Logo: http://photos.prnewswire.com/prnh/20100923/HONDALOGO)

In
its first full month of sales, the all-new Honda CR-V set a January record with sales of 18,960, up 16.0 percent over last year’s record-setting total of 16,339. The Civic also continued to build momentum with sales of 21,883, up an impressive 49.5 percent compared to January 2011.The Accord posted January sales of 13,659, up 1.5 percent from the same period last year. Honda’s Ridgeline pickup posted its second consecutive month of double-digit sales growth, up 45.6 percent year-over-year to 1,245 units.

“Honda’s return to full strength on the manufacturing front is already beginning to pay dividends on the sales floor,” said John Mendel, American Honda executive vice president of sales. “On top of kicking off 2012 with record January sales for the new CR-V, it’s gratifying to see how many Civics we can sell when we actually have Civics to sell.
It’s great to see customers embrace this great vehicle now that our dealers have enough cars on their lots.”

The Acura Division’s January sales totaled 8,381, up 5.3 percent compared to January 2011, with two models registering strong sales increases. Sales of the TL sedan reached 2,283, up 43.4 percent from the same period last year, while TSX sales totaled 2,266, a year-over-year increase of 16.7 percent.

For more information about Honda vehicles, please visit www.automobiles.honda.com. For media inquiries please visit www.hondanews.com. For more information about Acura vehicles, please visit www.acura.com. For media inquiries please visit www.acuranews.com.

American Honda Vehicle Sales For January 2012

 

Month-to-Date

Year-to-Date

 

January

January

DSR**

January

January

DSR**

 

2012

2011

% Chg.

2012

2011

% Chg.

American Honda Total

83,009

76,269

8.8%

83,009

76,269

8.8%

   Total Car Sales 

44,818

38,546

16.3%

44,818

38,546

16.3%

   Total Truck Sales

38,191

37,723

1.2%

38,191

37,723

1.2%

      Honda Total Car Sales

40,236

34,853

15.4%

40,236

34,853

15.4%

      Honda Total Truck Sales

34,392

33,455

2.8%

34,392

33,455

2.8%

      Acura Total Car Sales

4,582

3,693

24.1%

4,582

3,693

24.1%

      Acura Total Truck Sales

3,799

4,268

-11.0%

3,799

4,268

-11.0%

Domestic Car Sales

37,058

29,030

27.7%

37,058

29,030

27.7%

   Honda Division

34,775

27,438

26.7%

34,775

27,438

26.7%

   Acura Division

2,283

1,592

43.4%

2,283

1,592

43.4%

Domestic Truck Sales

32,267

33,662

-4.1%

32,267

33,662

-4.1%

   Honda Division

28,468

29,394

-3.2%

28,468

29,394

-3.2%

   Acura Division

3,799

4,268

-11.0%

3,799

4,268

-11.0%

Import Car Sales

7,760

9,516

-18.5%

7,760

9,516

-18.5%

   Honda Division

5,461

7,415

-26.4%

5,461

7,415

-26.4%

   Acura Division

2,299

2,101

9.4%

2,299

2,101

9.4%

Import Truck Sales

5,924

4,061

45.9%

5,924

4,061

45.9%

   Honda Division

5,924

4,061

45.9%

5,924

4,061

45.9%

MODEL BREAKOUTS BY DIVISION

 

 

 

 

 

 

Honda Division Total

74,628

68,308

9.3%

74,628

68,308

9.3%

    Fit

3,839

4,314

-11.0%

3,839

4,314

-11.0%

  
Accord

13,659

13,456

1.5%

13,659

13,456

1.5%

   Civic *

21,883

14,634

49.5%

21,883

14,634

49.5%

     Memo:  Civic Hybrid

449

653

-31.2%

449

653

-31.2%

   S2000

0

1

-100.0%

0

1

-100.0%

   Insight

492

1,554

-68.3%

492

1,554

-68.3%

   CR-Z

363

894

-59.4%

363

894

-59.4%

   FCX Clarity

0

0

 

0

0

 

   Odyssey

6,898

7,022

-1.8%

6,898

7,022

-1.8%

   Crosstour

921

1,556

-40.8%

921

1,556

-40.8%

   Pilot

6,365

6,703

-5.0%

6,365

6,703

-5.0%

   CR-V *

18,960

16,339

16.0%

18,960

16,339

16.0%

   Element

3

980

-99.7%

3

980

-99.7%

   Ridgeline

1,245

855

45.6%

1,245

855

45.6%

Acura Division Total

8,381

7,961

5.3%

8,381

7,961

5.3%

   TL

2,283

1,592

43.4%

2,283

1,592

43.4%

   TSX

2,266

1,941

16.7%

2,266

1,941

16.7%

     Memo:  TSX Wagon

201

205

-2.0%

201

205

-2.0%

   RL

33

160

-79.4%

33

160

-79.4%

   MDX

2,861

3,127

-8.5%

2,861

3,127

-8.5%

   ZDX

54

148

-63.5%

54

148

-63.5%

   RDX

884

993

-11.0%

884

993

-11.0%

Selling Days

24

24

 

24

24

 

   *  Honda and Acura vehicles are made of domestic & global sourced parts.

 

 

 

 **  Daily Selling
Rate

 

 

 

 

 

 

 

 

 

 

 

 

 

American Honda Reports January Sales Increase; Civic Up Nearly 50 Percent