NEW YORK, March 8, 2013 /PRNewswire-HISPANIC PR WIRE/ — ANN INC. (NYSE: ANN), the parent Company of Ann Taylor and LOFT, is pleased to announce the launch of international shipping on its e-commerce sites, anntaylor.com and loft.com.
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“The introduction of international shipping marks another key step forward as we continue to grow our e-commerce business and expand the global reach of our Ann Taylor and LOFT brands,” said Kay Krill, President and CEO of ANN INC. “We are pleased that we can now begin to meet the previously underserved demand for our brands from international visitors to our e-commerce websites with an easy and convenient online shopping experience. In addition, selling internationally through e-commerce will provide us with further insights to gauge future growth opportunities outside of the U.S.”
“All in all, we are excited to bring the great style, outstanding quality and exceptional value of Ann Taylor and LOFT to new clients around the world,” Ms. Krill concluded.
To celebrate this exciting announcement, both Ann Taylor and LOFT will offer clients free shipping on international orders over $100 (US dollars) from Friday, March 8th until Sunday, March 17th.
International clients now have access to products on anntaylor.com and loft.com, and are able to shop in the currency of their choice, with competitive shipping costs and delivery times. Among the countries the Company now serves are Canada, Australia, the United Kingdom, Mexico, Japan and many others across North and South America, Europe, the Middle East and Asia. A full list is available at anntaylor.com and loft.com.
About Ann Taylor
Ann Taylor’s iconic heritage is synonymous with chic, confident style for women. Since its inception, the brand has evolved throughout the decades to meet modern women’s changing needs, aspirations and roles. Always relevant, always stylish—Ann Taylor offers beautiful, refined fashion, footwear, jewelry and accessories designed for how women live today. From feminine wear-to-work styles to fashionable casual looks, Ann Taylor dresses women desk to dinner and workday to weekend—delivering the best in quality, versatility, sophistication, and iconic American style.
For more information, visit anntaylor.com.
Founded in 1998, the LOFT brand offers approachable fashion with on-trend, stylish pieces, all at affordable price points. LOFT delivers on its promise to be her trusted stylist, giving her ideas and inspiration to make every look uniquely her own. LOFT believes in offering VERSATILE, ACCESSIBLE and AFFORDABLE fashion with undeniably FEMININE appeal, special and unexpected DETAILS, and a flattering FIT.
For more information, visit loft.com.
ANN INC.’s E-Commerce Strategy
During 2012, ANN INC. significantly enhanced the online shopping experience at both anntaylor.com and loft.com through the addition of new features and functionality. In addition, ANN INC. successfully launched the first phase of its multi-channel initiative, which is providing clients with greater access to its products across distribution channels. The launch of international shipping represents another integral step in the Company’s strategy and was developed in partnership with FiftyOne, a market leader in global e-commerce.
About ANN INC.
ANN INC. is the parent Company of Ann Taylor and LOFT, two of the leading women’s specialty retail fashion brands in North America. The Company operates 984 Ann Taylor, Ann Taylor Factory, LOFT and LOFT Outlet stores in 47 states, the District of Columbia, Puerto Rico and Canada as of February 2, 2013. Our Ann Taylor and LOFT brands are available in more than 100 countries worldwide online at AnnTaylor.com and LOFT.com. Visit ANNINC.com for more information (NYSE: ANN).
SOURCE ANN INC.