AOL Latino Launches Navidad Latina, a New Holiday Radio Station to Brighten...

AOL Latino Launches Navidad Latina, a New Holiday Radio Station to Brighten the Christmas Season



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Dulles,VA–(HISPANIC PR WIRE – BUSINESS WIRE)–December 2, 2004–AOL(R) Latino, the leading bilingual Spanish language Internet service provider for U.S. Hispanics, will offer music fans looking to get into the holiday spirit a brand new online radio station filled with all their seasonal favorites sung by Pablo Montero, Christian Castro, El General and Juan Gabriel, among others.

Available at AOL Keyword: Radio, on the web at Radio@ Netscape and promoted on Keyword: Musica, Navidad Latina will include more than 100 holiday classics in all genres: Merengue, Salsa, Pop, Norteno and Reggaeton. The new station’s play list will include classic favorites such as Feliz Navidad (Jose Feliciano), Blanca Navidad (Pedro Vargas) and Los peces en el rio (Bienvenido Rodriguez) and original, never-before-released remixes of La Mari Morena (Sergio Marciano y Rafael Bermudez), Navidad Tropical Medley (Raul Di Blasio) and Gingle Belele (El General).

According to the 2004 AOL/Roper ASW U.S. Hispanic Cyberstudy, nearly half of Hispanic online users listen to music online which makes this new holiday tunes station a great addition to the AOL Radio Network. Members can connect their computer systems to their stereos and hear music while they wrap gifts, prepare for a holiday party or get into the spirit of the season.

Also on AOL Radio Network, members can listen to English language music stations which include Holiday Classics, Country Holiday, Pop Holiday, Rock Holiday, R&B Holiday, Holiday Oldies, Eclectic Holiday, Klezmer, Twisted Holiday and World Holiday.

A leading online radio network with six million unique visitors per month,(1) the AOL Radio Network has more than 200 stations of music, news, sports and talk. The network includes 175 AOL-programmed stations, which feature AOL Music’s popular programming such as Sessions@AOL, intimate in-studio recordings; AOL Music LIVE! Weekly concert series; First Listens, worldwide debuts of the most eagerly anticipated songs before they are available anywhere else and All Artist stations and Celebrity DJ stations. The network also offers third-party streams from the most respected names in broadcasting, as well as contextual information and integrated commerce.

About AOL(R) Latino

AOL Latino, the leading bilingual Internet service provider for U.S. Hispanics, offers comprehensive Spanish product features such as toolbar, menus, Parental Controls, and Homework Help. AOL Latino also provides Spanish language content including U.S. and Latin American news, the latest in music, entertainment and sports, as well as access to all the existing content available on the English language AOL(R) service for no extra cost.

(1)comScore Media Metrix, September 2004

–30–RB/ph*

CONTACT:

America Online

Lori Dolginoff, 212-652-6363

AOL Latino Launches Navidad Latina, a New Holiday Radio Station to Brighten the Christmas Season