NEW YORK, July 30, 2013 /PRNewswire-HISPANIC PR WIRE/ — Summer is the ideal time to prepare not only for the classes of the coming school year, but also to research and evaluate options to finance them. Continuing with its mission to help Latino students and their families find information, resources and connections to go to college; Bedoyecta®, the multivitamin brand marketed by Valeant Consumer Products, a division of Valeant Pharmaceuticals North America LLC, has partnered with the organization Latinos in College (LIC) for the second consecutive year to support Echale Ganas a Tu Futuro. This program, which provides workshops for students and parents, as well as online educational materials, is specifically designed for the Hispanic community with the aim of encouraging young Latinos to enroll and graduate from college. Bedoyecta® continues to work towards their goal of donating close to $50,000 over a two year period, with a percentage of this donation coming from sales of Bedoyecta®.
“We are a brand committed to the community, as well as the education and development of our youth. Therefore, we are proud to give back to a community that has always supported us,” comments Katherine Salazar, Associate Director of Consumer Products at Valeant Pharmaceuticals North America LLC. “Over the years, Latino families have trusted and used our products daily to maintain a healthy lifestyle. Now they can take pride in knowing that a percentage of our sales in the United States will go towards supporting programs like Echale Ganas a Tu Futuro.”
Due to the fact that the Latino population is the fastest growing minority in the United States and that 34 percent of it is less than 18 years old,1 it is more important than ever that young Latinos receive support to prepare for their higher education. Although studies show that the percentage of Latinos who abandon their studies has declined, it remains unacceptably high.2
“We still have a lot of work to do,” says Mariela Dabbah, CEO of LIC and author of Latinos in College: Your Guide to Success. “That’s why I founded Latinos in College in 2009 to ensure that young people have an opportunity to attend college and finish their college studies, regardless of their economic situation or whether or not their parents attended college. We thank Bedoyecta® for continuing to support us in this effort.”
In addition to supporting the community through its free workshops, or Family Nights, Bedoyecta® and LIC will be hosting a contest for two $1,500 scholarships each. The contest is open to university students and students who are in their senior year of high school who have already been accepted by a college or university. To participate in the contest, the students will need to submit an essay of 500 words or less, in response to the following question: What is your drive to seek higher education? For complete contest rules and regulations, please stay tuned to http://www.bedoyecta.com or the Bedoyecta® social media pages https://www.facebook.com/bedoyecta . The winner will be announced in early November. The next student and parent workshops being hosted by Bedoyecta and Latinos in College will be held in Houston and San Antonio.
Saturday, August 10, 2013
6:00 p.m. – 8:00 p.m.
1107 S Shaver St. Pasadena TX, 77506
Monday, August 12, 2013
6:00 p.m. – 8:00 p.m.
4096 North Foster Rd. San Antonio, TX, 78244
For more information about Latinos in College and their workshops, visit http://www.latinosincollege.com. For more information about Bedoyecta®, its product line and how your purchase can help programs offered by Latinos in College, visit http://www.bedoyecta.com.
About Latinos in College
“Latinos in College” is a nonprofit organization founded by the award-winning author, spokesperson and expert in education and professional problems, Mariela Dabbah, who launched the platform online in 2009. The website aims not only to provide you with links to resources, but also to answer any questions, in English or Spanish, that students and their families may have regarding university studies. The organization also conducts workshops and live virtual webinars focused on admission to universities and in professional development. For more information, visit http://www.latinosincollege.com.
Bedoyecta® is proud of: (1) Our legacy: for more than 30 years, the Bedoyecta® brand has offered high quality nutritional supplements to families in Mexico and now it is available here in the United States. (2) The power of B: scientific studies show the importance and the power of vitamin B, especially a combination of vitamin B12 and folic acid for mental well-being, the normal production of red blood cells and to support the conversion of food into energyi. (3) Our formula: the ingredients in the Bedoyecta®, Bedoyecta® Max and Bedoyecta® Kids capsules help the well-being and physical and mental functioning of adults and childrenii. For more information, visit http://www.bedoyecta.com.
[i] This statement has not been evaluated by the U.S. Food and Drug Administration (FDA). This product is not intended to diagnose, treat, cure or prevent any disease.
[ii] Bedoyecta® and Bedoyecta® Max capsules are recommended for adults only. Bedoyecta® Kids is for children 4 years and older.