Bimbo to Present Copa Univision 2012

Bimbo to Present Copa Univision 2012

Tournament to attract more than 10,000 soccer fans in Dallas/Fort Worth


SHARE THIS ARTICLE

FORT WORTH, Texas, June 27, 2012 /PRNewswire-HISPANIC PR WIRE/ — Bimbo, a brand known internationally for its support of the game of soccer, is proud to present Copa Univision 2012, one of the largest soccer tournaments held in North Texas. The tournament will be June 30 – July 1 at McInnish Park in Carrollton, Texas.

“This tournament supports the youth in Dallas and Fort Worth,” said Bimbo Brand Manager Cristina Torres. “We support initiatives that get kids exercising, teach important skills such as teamwork and help our community.”

Bimbo sponsors several Mexican Soccer League teams, which have a strong group of followers in the U.S.

“With soccer’s recent increase in popularity, it makes sense for Bimbo to get involved in this sort of activities reaching our consumers directly, Torres added.

The first place Copa Univision team in the adult male division and adult female division will each win the grand prize of $3,000. This year, more than 10,000 North Texas soccer fans are expected to come out to support more than 200 teams competing in the tournament.

“We are excited Copa Univision returns once again to McInnish Park here in Carrollton,” said Carrollton Mayor Matthew Marchant. “The tremendous excitement and involvement from all across DFW combined with the new title sponsorship from Bimbo, lead to an extremely positive impact on the City of Carrollton.”

“We are thrilled to have Bimbo involved in Copa Univision this year,” said Michael Munoz, Vice President and Director of Sales for Univision. “A lot of these teams know Bimbo. For them, Bimbo is soccer. Having Bimbo as our title sponsor makes this year’s Copa Univision the premier tournament. Everyone is really excited play!”

To stay up-to-date with the soccer tournament “like” the Bimbo Soccer USA Facebook page. Fans are encouraged to upload photos and videos from the tournament.

ABOUT BIMBO BAKERIES USA

A leader in the baking industry, Bimbo Bakeries USA (BBU) is known for its category leading brands, innovative products, freshness and quality. Our team of more than 28,000 U.S. associates operates 75 manufacturing locations in the United States.13,500 distribution routes deliver our leading brands such as Arnold®, Bimbo®, Boboli®, Brownberry®, Entenmann’s®, Mrs Baird’s®, Francisco®, Freihofer’s®, Heiners ®, Marinela®, Oroweat®, Sara Lee®, Stroehmann®, Thomas’®, and Tia Rosa.®

SOURCE Bimbo Bakeries USA

Bimbo to Present Copa Univision 2012