2010 Census: The Essential Guide for Marketers and Media

2010 Census: The Essential Guide for Marketers and Media


NEW YORK, Nov. 18, 2010 /PRNewswire-HISPANIC PR WIRE/ — Portada, www.portada-online.com, the leading Source on Latin Marketing and Media, today releases its Special Census 2010 Preview Issue. The Special Issue, written and researched by Portada’s editorial team, is an essential guide for Marketers and Media about the upcoming 2010 census results. The special issue analyzes possible results and its implications. Major analysts and marketers analyze what the upcoming results may mean for companies who market, or should market, to the all important Hispanic demographic.

The special issue is available in digital magazine format and can be DOWNLOADED for free here:


Special Issue Highlights

— Five key data points to look forward to in the 2010 Census that validate Hispanic Marketing.

— The question of Language: English, Spanish or both?

— Answers from Multicultural Marketing Directors to crucial questions: How much will the Census Impact Hispanic Marketing Budgets? Will Corporate America’s CMOs listen?

— A Preview of Portada’s Emerging Hispanic Market Forum, NYC, September 21, 2011.

Portada’s 2010 Special Census Preview Issue is the first in a series of in-depth Portada features about the 2010 Census and its implications for the marketing and media community. The culmination of this effort will be the publication of Portada’s Census Results Issue to be published in September 2011.

“This is one more sample of the quality of our products. We thank our sponsors who made it possible to publish this special issue to our audience of more than 90,000 marketing, advertising and media professionals,” says Marcos Baer, publisher of Portada.

DOWNLOAD the Special Census Preview Issue for free here:


To subscribe to Portada Magazine and Targeted E-Newsletters, please go here:


About Portada

Portada (www.portada-online.com) is the leading source on the Latin marketing and media space. Portada offers world-class news and intelligence through online, print, database and conference vehicles to highly targeted audiences.


— Operates the following Websites and associated Newsletters:

– www.portada-online.com (U.S. Hispanic)

– www.portada-online.com/LatinAmerica

– www.portada-online.com/enespanol

— Publishes a quarterly magazine (2010 audited circ. 17,500 pass along 4.75)

— Produces two Annual Conferences:

– Latin American Advertising and Media Summit, Miami, June 2nd and 3rd 2011

– Hispanic Digital and Print Media Conference, NYC, Sept. 22, 2011 (in 2011 it will be preceded by the “Emerging Hispanic Markets Forum”

— Manages two Annual Awards:

– Latin American Advertising and Media Awards

– Hispanic Digital and Print Media Awards

— Compiles and publishes two Online Databases:

– Directory of Corporate Marketers and Media Buyers/Planners targeting Hispanic Consumers

– Directory of Corporate Marketers and Media Buyers/Planners targeting Latin American consumers

— Produces several research reports about the U.S. Hispanic and Latin American advertising, media and content markets.

SPONSORSHIP OPPORTUNITIES: Call Marcos Baer, publisher of Portada at 1-212 685 4441 to inquire about how Portada can help you grow your business in 2011. Or e-mail advertise@portada-online.com.

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LinkedIn: http://www.linkedin.com/groups?mostPopular=&gid=2026937

SOURCE Portada

2010 Census: The Essential Guide for Marketers and Media