Los Angeles, CA–(HISPANIC PR WIRE – BUSINESS WIRE)–June 29, 2006–The Grammy award-winning Norteno band, Intocable, will perform two concerts in Los Angeles as part of the 42-city 2006 Coors Light(R) Intocable U.S. Tour. The concerts are sponsored by Coors Light and will take place at the Gibson Amphitheatre on Friday, July 14, and Saturday, July 15.
“Intocable is a perfect fit for Coors Light sponsorship because its refreshing sound appeals to fans of various Latino music genres,” said Paul Mendieta, director of Hispanic marketing for Coors Brewing Company. “With the tremendous success Intocable has experienced, we expect the concerts to be very popular in Los Angeles.”
Originally from Zapata, Texas, Intocable has mastered a Norteno sound all its own and achieved great success in Mexico and the U.S. Intocable is a pioneer in receiving airplay across Norteno and pop radio stations. Since its first release in 1994, Intocable has sold more than eight million copies of its CDs and reached number one on the Billboard charts.
Founded by Ricardo Munoz and Rene Martinez, Intocable won its first Grammy in February 2005 for the album Intimamente, and two Latin Grammys in November for its album “X-Diez.” Popular songs include Aire, Dejate Amar and Contra Viento y Marea, the theme song for Univision’s soap opera by the same name. For more information, visit: http://www.grupointocable.com.
Running through September 2006, the Coors Light Intocable U.S. Tour will travel to 42 cities including Denver, San Jose, Phoenix, New York and Dallas. For more information about tickets to the Los Angeles performances, call Ticketmaster at 213-480-3232.
About Coors Brewing Company
Coors Brewing Company is a subsidiary of Molson Coors Brewing Company (NYSE:TAP) (TSX:TAP). It is the third-largest brewer in the U.S. The company’s U.S. brands include Coors Light, Molson Canadian, Coors, Killian’s Irish Red, Keystone, Blue Moon, Coors NA and Zima XXX. For more information on Molson Coors, visit the company’s Web site, http://www.molsoncoors.com.
Editor’s Note: Photographs of Intocable available upon request.