Dish Network Adds HITN-TV to Its Dish Latino Programming Packages

Dish Network Adds HITN-TV to Its Dish Latino Programming Packages



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NEW YORK–(HISPANIC PR WIRE – BUSINESS WIRE)–March 8, 2004–HITN-TV, the Spanish-language channel that educates, enriches and entertains (e(3)), is now available to all DISH Network satellite TV (Nasdaq:DISH) customers who subscribe to any of its three DISH Latino Spanish-language programming packages.

DISH Network has now added HITN-TV’s unique and compelling content to its DISH Latino, DISH Latino Dos, and DISH Latino Max packages. For the past few years, HITN has been available to all DISH Network customers who subscribe to at least America’s Top 60 programming package.

“The Hispanic population is very important to DISH Network,” said Michael Schwimmer, senior vice president of Programming at EchoStar’s DISH Network. “The demand for Spanish-language programming has increased among the Hispanic population. HITN-TV adds a valuable niche to our Spanish-language roster.”

“HITN-TV provides strategic balance to the lineup at DISH Network. Our Spanish-language content educates and empowers the millions of Hispanics living in the United States,” said Jose-Luis Rodriguez, founder and president of HITN-TV. “As companies recognize the purchasing power of Hispanics, a projected $778 billion in 2005, they will view HITN-TV as a way to reach this audience.”

New production deals, showcasing the full spectrum of HITN-TV’s educational and entertaining content, are in development. HITN-TV’s program lineup is slated for production at its new $12 million, state-of-the art, 21,000-square-foot studio in the Brooklyn Navy Yard. For more information on HITN-TV and the network’s programming, please visit the new website, http://www.hitn.tv.

Established in 1987, HITN-TV became the first Hispanic public television network in the United States. Today the network remains the only media conduit offering educational, enriching and empowering content (e(3)) to our nation’s fastest growing ethnic group. HITN-TV is committed to serving the Hispanic community through the development and distribution of high quality Spanish programming.

About DISH Network

EchoStar Communications Corporation (Nasdaq:DISH) serves more than 9 million satellite TV customers through its DISH Network(TM), and is a leading U.S. provider of advanced digital television services. DISH Network’s services include hundreds of video and audio channels, Interactive TV, HDTV, sports and international programming, together with professional installation and 24-hour customer service. DISH Network is the leader in the sale of digital video recorders (DVRs). Visit EchoStar’s DISH Network at http://www.dishnetwork.com or call 1-800-333-DISH (3474).

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CONTACT:

EchoStar Communications Corporation

Marc Lumpkin, 303-723-2020

Dish Network Adds HITN-TV to Its Dish Latino Programming Packages