El Clasificado Continues on Upward Growth Spiral as Circulation Reaches New Milestone...

El Clasificado Continues on Upward Growth Spiral as Circulation Reaches New Milestone of more than 300,000


Los Angeles, CA–(HISPANIC PR WIRE)–October 4, 2007–In spite of the recent circulation decline plaguing print periodicals nationwide, circulation for Los Angeles-based classified weekly EL Clasificado (www.elclasificado.com) continues its remarkable growth trend as the Spanish-language publication increases its distribution to more than 300,000 weekly periodicals.

Official circulation numbers for the publication were received during the first week of September. They demonstrated that in addition to growing its circulation by 22.4% from last year, El Clasificado now boasts of over 10,000 distribution points throughout Southern California, making it one of the most accessible Spanish-language weeklies in the state.

The milestone comes at a pivotal moment for EL Clasificado, which is currently experiencing the fastest and most exciting growth period in the organization’s nineteen-year history. “We are satisfied to once again find ourselves bucking the national circulation trends for print publications, and seeing our distribution grow,” exclaimed Joe Badame, Co-founder and COO of El Clasificado. “We are certain that our recent success is the result of the investments we’ve put into the publication recently, which included Internet and online and mobile services.”

The nation’s booming Hispanic population has without a doubt been a significant contributing factor to the circulation growth. With a 3.3% increase in population between July 2004 and July 2005, Hispanics are the fastest-growing minority group in the nation, and Los Angeles County alone has the largest Hispanic market in the nation with more than 8,421,500 residing in the county.

El Clasificado’s growth and entrepreneurship know-how have not gone unnoticed by nationally renowned organizations. The publication ranked 412th in <a href="http://www.hispanicbusiness.com"Hispanic Business Magazine’s “Hispanic Business 500” list, and El Clasificado also ranked 3,856th in <a href="http://www.inc.com"Inc Magazine’s list of the 5,000 fastest growing private companies in the nation. Both the <a href="http://www.hispanicbusiness.com/research/500/"“Hispanic Business 500” and the <a href="http://www.inc.com/inc5000/"“Inc 5,000” lists are national benchmarks of the surging development of businesses in the United States.

EL Clasificado is a multi-media publication and advertising solutions company with solid advertising platforms in print, online and grassroots events. More than 1 million readers utilize the free Spanish-language publication every week as a source of information on everything from health and education to consumer alerts and real estate. El Clasificado is a verified publication with a weekly circulation of over 300,000, and is distributed in over 150 cities in Los Angeles, Orange, Riverside and San Bernardino Counties.

El Clasificado Continues on Upward Growth Spiral as Circulation Reaches New Milestone of more than 300,000