The South Florida Super Bowl XLI Host Committee & Eventus to Launch...

The South Florida Super Bowl XLI Host Committee & Eventus to Launch ¡Super Fieston!

Free grassroots events bring the super bowl experience to South Florida communities


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Miami, FL–(HISPANIC PR WIRE)–August 21, 2006–The South Florida Super Bowl XLI Host Committee and Eventus will launch “¡Super Fieston!”, two major grass-roots events scheduled to take place in Hispanic neighborhoods throughout the South Florida market. ¡Super Fieston! will be held from 12 Noon – 7 PM on Sunday, January 28th, 2007 in Broward County and on Saturday, February 3rd in Miami-Dade County. Exact locations will be announced in October.

“¡Super Fieston! is a terrific event for the South Florida community,” said Michael Kelly, President of the South Florida Super Bowl XLI Host Committee. “With each of our events, we are always trying to create events that everyone can participate in and enjoy. Our focus is to offer events that the residents of South Florida can attend to celebrate hosting Super Bowl XLI.”

The free festivals will bring the Super Bowl experience to South Florida communities by merging Latin music and football together into one event. ¡Super Fieston! will showcase performances by some of Latin music’s hottest artists and today’s emerging talent. The one-day events will also provide football fans with an interactive environment to include some of NFL’s Hispanic players, sponsor display areas, including new product demonstrations, and Latin food vendors.

“We are proud to be affiliated with the largest sporting event in America and are excited to introduce a grass-roots component to the awesome celebrations preceding Super Bowl XLI. We recognize the Hispanic market’s growing passion for football, and its continued desire to experience live musical events,” said Eventus’ CEO & President, Nelson Albareda. “¡Super Fieston! is a culturally relevant platform that is the perfect complement to football and Latin music, offering fans “face to face” interaction with football players, artists, and different brands and products,” added Albareda.

¡Super Fieston! is part of the Super Celebration Series and the festivities surrounding Super Bowl XLI in South Florida, that showcase South Florida’s vibrancy for music, football and culture, culminating with Super Bowl XLI on Sunday, February 4th, 2007 at Dolphins Stadium.

Event sponsors and talent roster will be announced in November. Media partners for ¡Super Fieston! include: El Nuevo Herald, The Miami Herald, Univision TV and Univision Radio.

For sponsorship opportunities, please contact Chris Thomas at (305) 668-4343 Ext 205.

About South Florida Super Bowl XLI Host Committee

The South Florida Super Bowl XLI Host Committee is a private, not-for-profit 501 c (6) Florida Corporation that serves as the liaison between the National Football League and local efforts in the planning and execution of Super Bowl XLI. The Host Committee was established as a condition of the game being awarded to South Florida by the 32 NFL owners.

About Eventus

Eventus is a national full-service Hispanic event marketing and promotional group with corporate offices in Miami. Eventus’ mission is to continuously deliver innovative event properties and integrated promotional programs targeting the U.S. Hispanic market. For more information on Eventus, visit http://www.eventusmarketing.com.

The South Florida Super Bowl XLI Host Committee & Eventus to Launch ¡Super Fieston!