ICON Vallarta to Showcase Artistry of World-Renowned Design by Yoo by Philippe...

ICON Vallarta to Showcase Artistry of World-Renowned Design by Yoo by Philippe Starck

Introduces Signature Flair to Latin America Market for First Time, Displaying Uniquely Tailored Design Concepts


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Miami, FL–(HISPANIC PR WIRE)–June 1, 2007–ICON Vallarta, a new $200 million luxury condominium development by Related International, will showcase the artistry of one of the most renowned interior designer firms in the world, Yoo by Philippe Starck. Combined with the architecture of the award-winning firm Arquitectonica, Starck’s influence will ensure that ICON becomes the most stylish and trendy condominium property to date in Mexico.

Scheduled to break ground in mid-2007, the full-ownership, luxury condominiums will be situated on just under four acres of stunning oceanfront property with exclusive beach access, and located just minutes from downtown Vallarta’s world class restaurants and galleries.

YOO, which has fashioned numerous residential developments around the world including Icon South Beach, will infuse ICON Vallarta with a whimsical yet luxurious flair courtesy of many unexpected design elements. Playing with the size and scope of “les objets decoratifs,” for example, allowed Yoo by Philippe Starck to match an eight-foot vase with a wall-sized mirror and a 20-foot floor lamp, all of which work perfectly beside normal-sized chairs and tables.

— “I imagine residents will feel a little like Alice in Wonderland,” said YOO Creative Director, Philippe Starck. “Especially in the gourmet restaurant, where 30-foot trees sit in enormous red pots and a long white table invites all to share a sunset repast.”

— This use of a pleasing array of unexpected contrasts is one of Starck’s trademarks and a testament to the creativity that has made him a world-renowned designer. In a Starck creation, chrome meets gold meets wood meets plastic. A Louis XV chair sits on top of an Oriental rug. A grand fireplace creates an outdoor living room.

— “My interior design crosses cultures, transcends time periods and juxtaposes materials,” he explained. “I believe in taking life’s necessities and making them unexpected. A washbasin can be so much more than that—as can faucets, lighting and flooring.”

Both the interior and exterior of the three, 26-story towers will incorporate Yoo by Philippe Starck’s signature style. A shallow pool will flow through the lobby of the first tower permitting owners to stroll over a bridge on their way to their elevators. Outside the second tower, owners will dine at a bistro and bar while seated at tables set within the water of another pool. A third pool will be divided into Olympic-length lap and recreation, appearing to flow over its infinity-edge into the Pacific Ocean.

The 343-unit upscale condominiums will include one-, two- and three-bedroom oceanfront residences—many with private elevators. Prices will range from the low $200,000s up to $1 million. The residences include spacious and airy living rooms with modern glass to ceiling sliding doors opening into outdoor living terraces, stunning views of the ocean and the mountains, Italian designed kitchens with ultra modern stainless steel appliances and sumptuous stone clad bathrooms with spacious closets.

Sales of ICON Vallarta are scheduled to take place the week of June 18th for customers to make purchases. For more information, visit http://www.iconvallarta.com or call 877-295-4266.

ICON Vallarta to Showcase Artistry of World-Renowned Design by Yoo by Philippe Starck