New York, NY–(HISPANIC PR WIRE)–October 25, 2007–ImpreMedia, the #1 Hispanic news and information company in the U.S. in online and print, has been selected as the official Spanish-language communicator for the ongoing series of Presidential Dialogue events hosted by MySpace, the world’s most popular social network, and MTV, the leading global youth brand. ImpreMedia’s Hispanic youth-oriented, entertainment magazine and website, LaVibra.com, will stream the live, candid conversations between each leading presidential candidate and America’s Spanish-speaking youth.
The second in the groundbreaking series of Presidential Dialogues will feature Sen. Barack Obama, on Monday, Oct. 29, at 1:30 pm ET/10:30 am PT and will be streamed in English on MySpace (http://www.myspace.com/election2008) and MTV’s Choose or Lose (http://www.chooseorlose.com). The live Spanish translation will be available on ImpreMedia’s online channel, LaVibra.com, which targets urban U.S. Hispanics between the ages of 18 – 34. Archived, translated video the first Presidential Candidate Dialogue with former Senator John Edwards, can be found on LaVibra.com.
“ImpreMedia Digital is using the Internet in a unique way to inform and educate our readers, and U.S. Hispanics alike, in the political process of the country in which they live, work and progress,” said Arturo Duran, CEO of ImpreMedia Digital, LLC.
The dialogue with Sen. Obama will take place on the campus of Coe College in Cedar Rapids, IA. MTV News Correspondents Gideon Yago and Sway Calloway, as well as WashingtonPost.com political reporter Chris Cillizza, will serve as moderators. Industry-leading pollsters John McLaughlin and Geoffrey Garin will return to oversee the real-time polling data and questions submitted via MySpaceIM and Think.MTV.com. The event will feature an audience comprised entirely of the university’s students, who will have the opportunity to question the Senator on issues that concern them most.
The Presidential Dialogue series marks the first time in history where at home viewers will be able to submit questions in real-time to the candidates. As the world’s fastest growing instant messaging client, MySpaceIM will provide the platform for users to submit questions throughout the duration of the event on MySpace, Choose or Lose and in Spanish on LaVibra.com. Each event is an hour in length and held on college campuses nationwide. The Presidential Dialogue series will feature frontrunner candidates from both the Republican and Democratic parties.
Online viewers can watch the archived Dialogues in Spanish on Lavibra.com. Impremedia’s properties nation-wide, including its most recognizable brands, La Opinión Newspaper in Los Angeles, the largest Spanish-language daily news and information publication in the U.S.; and El Diario La Prensa in New York, the country’s oldest Spanish-language daily, will publicize the dialogues to readers through in-paper and online advertising.
ImpreMedia is the leading Hispanic news and information company in the United States in online and print. Its network of online news and information websites is the premier destination for US Hispanics. Its newspapers and magazine publications are distributed in 23 markets, representing more than 70% of the U.S. Hispanic population.
MySpace, a unit of Fox Interactive Media Inc., is the premier lifestyle portal for connecting with friends, discovering popular culture, and making a positive impact on the world. By integrating web profiles, blogs, instant messaging, e-mail, music streaming, music videos, photo galleries, classified listings, events, groups, college communities, and member forums, MySpace has created a connected community. As the first ranked web domain in terms of page views(c), MySpace is the most widely-used and highly regarded site of its kind and is committed to providing the highest quality member experience. MySpace will continue to innovate with new features that allow its members to express their creativity and share their lives, both online and off. MySpace’s international network includes localized community sites in the United States, France, Germany, Australia, Ireland, Spain, Italy, Mexico, Switzerland, Austria, Canada, Netherlands, New Zealand, Japan, Sweden, Latin America, Denmark, Norway, Finland and the United Kingdom. Fox Interactive Media is a division of News Corp. (NYSE: NWS – News, NWS.A – News; ASX:NWS – News, NWSLV – News).
About MTV Networks
MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world’s leading creators of programming and content across all media platforms. MTV Networks, with more than 130 channels worldwide, owns and operates the following television programming services – MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, VH1 CLASSIC, LOGO, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of which are trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 200 interactive properties worldwide, including online, broadband, wireless and interactive television services. The network also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.