Washington, DC–(The Hispanic PR Monitor)–August 15, 2006–The United States Hispanic Chamber of Commerce (USHCC), the nation’s largest and most influential advocate for the nation’s two million Hispanic-owned businesses has selected Ketchum and Mendoza Group to provide public relations and marketing services for its upcoming 27th Annual National Convention & Business Expo in Philadelphia, PA, September 20-23, 2006.
Mendoza Group, a distinguished firm in the Philadelphia area will lead marketing and public relations services in the Philadelphia, tri-state region for the upcoming USHCC Convention, while Ketchum, a national and international leader in communications will focus on providing innovative communications and media strategies on a national level. Both firms will also use their vast experience and know-how to promote this important event to the growing Hispanic media in the U.S. and Latin America.
“We are pleased to be working with two of the most dynamic and successful public relations firms in Philadelphia and the country,” said Michael L. Barrera, USHCC President & CEO. “Their expertise in handling the promotion and marketing of major national events such as ours will help ensure the success of this year’s convention, as well as compliment the promotional and marketing strategies we already have in place.”
Every year, thousands of business owners and entrepreneurs attend our Annual Convention in order to grow and expand their businesses, and network with other business, government and corporate leaders. The USHCC Annual National Convention and Business Expo will be hosted in conjunction with the Greater Philadelphia Hispanic Chamber of Commerce.