Latin GRAMMY(R) Stars and Fans in ‘Good Hands(R)’

Latin GRAMMY(R) Stars and Fans in ‘Good Hands(R)’

NASCAR(R) driver Jesus Hernandez and Allstate agents bring unique touch to annual event


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Northbrook, IL–(HISPANIC PR WIRE)–November 7, 2007–Allstate, one of the nation’s leading insurance companies, is proud to be the exclusive insurance sponsor of the 8th Annual Latin GRAMMY(R) Awards, being held at the Mandalay Bay Events Center in Las Vegas on November 8. The company is taking its sponsorship of the live telecast on Univision to a new level of passion thanks to the involvement of Allstate agents, Latin music aficionados, local high school students, and a professional race car driver.

The performers, presenters and nominees themselves will be in “Good Hands(R)” as they are chauffeured backstage in Allstate golf carts, driven by Allstate representatives, along with one “pace cart” being driven by Allstate-sponsored NASCAR(R) driver Jesus Hernandez.

Prior to the telecast, Allstate bleachers will be packed with fans of Latin music cheering for their favorite stars as they walk the “green carpet.” Among them will be 100 students and faculty members from the Las Vegas Academy of International Studies, Performing and Visual Arts.

Other special guests of Allstate include Lisa Digan from Denver, Colorado. As the lucky winner of a national online sweepstakes, she is enjoying an all-inclusive trip to the awards show with VIP treatment from start to finish.

“Allstate is always looking for new and better ways to connect with people, and the Latin GRAMMY Awards are no exception,” said Freddy Santos, Allstate Regional Marketing Manager. “We hope to be a more visible and valuable sponsor of the Latin GRAMMY Awards by allowing our fans, agents and spokespersons to more fully express their love of Latin music and music artists.”

The Allstate Corporation (NYSE: ALL) is the nation’s largest publicly held personal lines insurer. Widely known through the “You’re In Good Hands With Allstate(R)” slogan, Allstate helps individuals in approximately 17 million households protect what they have today and better prepare for tomorrow through approximately 14,600 exclusive agencies and financial representatives in the U.S. and Canada. Customers can access Allstate products and services such as auto insurance and homeowners insurance through Allstate agencies, or in select states at allstate.com and 1-800 Allstate(R). Encompass(R) and Deerbrook(R) Insurance brand property and casualty products are sold exclusively through independent agents. The Allstate Financial Group provides life insurance, supplemental accident and health insurance, annuity, banking and retirement products designed for individual, institutional and worksite customers that are distributed through Allstate agencies, independent agencies, financial institutions and broker-dealers.

Latin GRAMMY(R) Stars and Fans in ‘Good Hands(R)’