Budweiser ‘Noche De Pasion’ Tour To Visit Los Angeles, Features Fútbol And...

Budweiser ‘Noche De Pasion’ Tour To Visit Los Angeles, Features Fútbol And Hot Latino Music Acts



SHARE THIS ARTICLE

–(HISPANIC PR WIRE)–

ADVISORY for May 22, 2004

WHAT:

Budweiser “Noche de Pasion” is a national tour combining two passions of contemporary Latino adults 21 and over – music and soccer.

Following six weeks of local promotional activity, Noche de Pasion culminates with an exclusive event featuring popular Latino acts – including Akwid, Plastilina Mosh and Control Machete – and an indoor soccer tournament with 72 top local teams.

WHEN:

Saturday, May 22

Media opportunity between 7pm – 10pm

WHERE:

L.A. Sports Arena

3939 S. Figueroa St.

Los Angeles

VISUALS:

Live popular music, indoor soccer tournament

BACKGROUND:

Budweiser is brewed by Anheuser-Busch Inc. Anheuser-Busch and its family of wholesalers are one of the largest corporate supporters of the Hispanic Scholarship Fund, contributing approximately $21 million since 1982. For more information, visit http://www.anheuser-busch.com or http://www.budweiser.com.

Noche de Pasion is presented by Relay Sports and Event Marketing, one of the leading experts in sports and event marketing. For more information, visit http://www.relayworldwide.com.

Additional information on Noche de Pasion is available at http://www.nochedepasion.com or http://www.budweiser.com.

–30–

CONTACT:

Gayla Daugherty

314.577.7530 (office)

314.565.2342 (cell)

or

Rick Oleshak

314.577.9928 (office)

314.565.2215 (cell)

Budweiser ‘Noche De Pasion’ Tour To Visit Los Angeles, Features Fútbol And Hot Latino Music Acts