Secaucus, NJ–(HISPANIC PR WIRE)–January 22, 2007–Goya Foods, Inc., the largest Hispanic-owned food company in the United States announced a partnership with Productos Nativo, a Madrid-based major distributor of Latin American products in Spain and throughout Europe. Goya’s 70-year history began in 1936 with its import and distribution of Goya Spanish Olive Oil and Olive products to the United States. Today, the company is known as the leader in the manufacture and distribution of high-quality, delectable, authentic Latin American food and ingredients from Central and South America, Mexico, the Caribbean, as well as Spain.
“Goya’s alliance with Productos Nativo will allow the growing number of Latin Americans in Spain & Europe to access authentic foods from their native homelands in a wider variety than ever before,” stated Mr. Joe Perez, Senior Vice President “As the population of Latin Americans continues to expand in Spain, so does their demand for high-quality food and ingredients,” continued Mr. Perez. “Our partnership with Productos Nativo will allow consumers to continue their culinary traditions in their new home by bringing them products they want in the forms that best suit their lifestyle. Whether it’s packaged, frozen or already prepared food items, the Goya brand’s commitment to excellence will win over consumers.” he enthused.
Goya’s partnership with Productos Nativos, the respected private-label distributor of Latin American foods and beverage, will triple the products offered by the Spain-based company. “Goya is very pleased to have found a company whose standing and dedication to excellence reflects our own values. Goya and Productos Nativo have in common the goal of responding to our consumers demand for variety and quality,” says Mr. Joe Perez. “Given the wonderful inter-changes of culture occurring in Spain and throughout Europe, non-Latin American consumers are also looking now, more than ever, for ways to expand their palette and lifestyles. We derive great pride in being able to offer Latin Americans in Spain and, indeed all of Europe, the authentic taste of home,” concluded Mr. Perez.
Founded in 1936, Goya Foods, Inc. is America’s largest Hispanic-owned food company. Goya manufactures packages and distributes over 1,500 high-quality food products, including: canned and dry-packaged beans, rice and rice mixes; nectars; seasonings; and authentic Latin specialties. Goya products have their roots in the culinary traditions of Hispanic communities around the world; their combination of authentic ingredients, robust seasonings and convenient preparation make them ideal for every taste and every table. For more information on Goya Foods, please visit http://www.goya.com