Hispanic Teleservices Corporation Climbs in International Ranking, Competing Against Largest Mainstream Providers

Hispanic Teleservices Corporation Climbs in International Ranking, Competing Against Largest Mainstream Providers


Houston, TX–(HISPANIC PR WIRE – BUSINESS WIRE)–May 30, 2006–As the number of Hispanics in the US grows, so does the demand for companies to have a bilingual, bicultural infrastructure to win their business.

Hispanic Teleservices Corporation, (HTC), a company created seven years ago especially to serve US Hispanics, has been climbing in the ranks of size and recognition, while competing against the largest call centers internationally, most of which focus on the mainstream English-speaking market.

Last month, Customer Inter@ction Solutions magazine, and its parent group TMC, one of the world’s foremost publishers of magazines and websites covering communications technology and contact centers, released its 21st Annual “Top 50 Teleservices Agencies” awards. HTC ranked 10th in the international inbound category, moving up from 12th in 2005, and up from 16th in its debut in the ranking in 2004. The Hispanic-focused company had a 10-position jump in the aggregate rankings, from 30th last year to 20th in 2006.

The rankings were based on the number of minutes billed by each agency’s phone companies, reflecting the sheer volume of calls handled by the contact centers.

“As an increasing number of companies try to court the US Hispanic market, more and more are struggling with their lack of bilingual/bicultural capabilities and infrastructure and to do so effectively,” said Alberto Fernandez, founder and CEO of Hispanic Teleservices Corporation.

“Companies are realizing that it takes more than translating a brochure or creating a Hispanic-focused product to truly capture the potential of this market,” said Fernandez. “‘Press 2 for Spanish’ options for call-in customer service and sales are becoming more the rule than the exception. Attention now turns to the quality of the service and infrastructure provided, and its effectiveness in helping the business create a unified effort to win the increasingly sought-after Hispanic customer.

“That is how HTC continues to move up the ranks in the international call center industry while competing against mammoth mainstream providers. We have gained expertise in providing the highest quality bilingual, bicultural customer support, while other providers are just beginning to dabble in it.”

For additional information on Hispanic Teleservices Corporation:

(HTC), please visit: http://www.htc.to. To learn more about Customer Inter@ction Solutions, and the Top 50 Teleservices Agencies Awards and ranking, visit http://www.tmcnet.com/call-center/. To learn more about TMC: visit http://www.tmcnet.com.

ABOUT HISPANIC TELESERVICES CORPORATION — Hispanic Teleservices Corporation (HTC) is a leading provider of outsourced contact center services for companies serving the US Hispanic market. HTC serves as a “remote office” for bilingual contact center operations, providing customer care, technical support, customer acquisition and e-services. We help clients gain and solidify Hispanic market share by offering a solution that integrates contact center and specialized value-added services. HTC’s operations are based in Monterrey, Mexico, allowing clients an onshore solution with access to a large pool of bilingual, university-educated agents. HTC’s institutional investors include JP Morgan Partners and Citicorp Venture Capital. For additional information, please visit http://www.htc.to.

Feel free to contact us if we can provide insights/expertise for any upcoming articles on serving this important, rapidly growing demographic from the bilingual customer interface perspective.

Hispanic Teleservices Corporation Climbs in International Ranking, Competing Against Largest Mainstream Providers