HYP Network Appoints Sales Executive To Build National Accounts

HYP Network Appoints Sales Executive To Build National Accounts


Tampa, FL–(HISPANIC PR WIRE)–May 17, 2005–HYP Network, the leading independent publisher of Spanish-language yellow page directories in the United States, announced today that Victoria LoBianco Peake, a long-time Yellow Pages professional with an excellent reputation in the areas of sales and customer service, has joined HYP Network as National Accounts Vice President of Sales. Peake is an experienced Yellow Pages sales executive, who had a long tenure at SBC Yellow Pages, where she built a successful career in sales that culminated in her last appointment as National Sales Manager directly responsible for a 13-state region.

“Vicki knows the Yellow Pages industry like the back of her hand,” said HYP Network CEO Patrice Listfield. “As more and more national companies are seeking effective ways to reach the Hispanic market, we need a superior, caring professional like Vicki making certain our national clients receive the best customer service and reap the most possible benefits from their advertising investment.”

“This is an outstanding career opportunity for me in the fastest growing segment of the Yellow Pages industry and I’m looking forward to sharing the benefits of the first Spanish language yellow pages network with the CMR community,” said Peake.

About HYP Network

HYP Network is the leading independent publisher of Spanish language yellow page directories in the United States.

HYP Network is 100% focused on providing the business community with tools and expertise to effectively reach the expanding Hispanic market. HYP Network publishes dedicated directories and offers programs which serve and celebrate the rich heritage of the Latino community, such as an exclusive local Hispanic art competition, whose winners grace the covers of their directories.

The Company presently publishes 12 directories in Tampa, Orlando, Chicago, Dallas, Houston, Washington DC, Maryland, Virginia, Atlanta and North Georgia. HYP Network has announced plans to launch in Phoenix and San Antonio. HYP Network also sells national advertising into Spanish language directories in Miami and Broward County, Florida. The majority of the distribution of all directories is door-to-door, supplemented by strategically placed rack distribution and is fully audited. The Company is majority owned by ABRY Partners of Boston, MA.

About ABRY Partners

ABRY Partners, based in Boston, MA, is one of the oldest and largest private equity funds in North America investing exclusively in media, entertainment and communications companies. ABRY has $3.0 billion of capital under management and since 1989 has completed over $16.0 billion of leveraged acquisitions and other media sector private equity transactions.



HYP Network

Patrice Listfield, CEO

Telephone: (203) 226-8035

HYP Network Appoints Sales Executive To Build National Accounts