Miami, FL–(HISPANIC PR WIRE – BUSINESS WIRE)–December 9, 2004–Marketing, advertising and media leaders will gather in Miami, April 6-7, to examine successful strategies being used to reach Hispanic consumers at the third annual Innovations in Hispanic Marketing conference.
The 2005 conference will feature experts in acculturation and market segmentation, brand management and strategic partnerships, as well as entertainment and new media. In case studies and panel presentations, conference speakers will demonstrate how leading companies are increasing market share and deepening brand loyalty among Hispanic audiences.
Conference speakers will represent a wide range of industries, including food & beverage, healthcare, telecom, automotive, consumer goods, retail, cosmetics, consumer electronics, home products, financial services, media and entertainment, Internet, transportation, pharmaceuticals and other sectors.
“This conference brings together some of the leading innovators in U.S. Hispanic marketing,” said Jennifer L. Woods, a member of the Advisory Board for the 2005 conference. Woods is Executive Vice President of the San Jose Group, a consortium of marketing communication companies specializing in reaching Hispanic and non-Hispanic markets of the U.S. and Latin America.
Organized by Miami-based MFM Trade Meetings, the conference is open to professionals responsible for Hispanic or multicultural marketing, interactive marketing, consumer research, branding, advertising, communications, media planning, business development and merchandising.
Details and registration information can be obtained by visiting http://www.trademeetings.com or calling 866-636-7350, toll-free in the U.S. and Canada.
MFM Trade Meetings, Miami
Dan Lamey, 305-667-4705 or 866-636-7350