CHICAGO, Sept. 9 /PRNewswire-HISPANIC PR WIRE/ — Hoy, the leading daily Spanish-language newspaper in Chicago, will present a new feature in its monthly Padres de Hoy magazine insert; the feature that focuses on health and safety issues targeted toward the local Hispanic community. Written in collaboration with staffers at the American Red Cross of Greater Chicago, the articles will cover a variety of topics ranging from back to school safety tips to what to do in an emergency situation.
“When it comes to emergency preparedness and home safety, we can’t think of a more credible source than the American Red Cross,” said John Trainor, Hoy’s general manager. “Our new monthly feature fulfills both Hoy’s and the Red Cross’s missions to serve and inform the local Hispanic community.”
The debut feature, which was published in the September 5th edition of Guia Para Padres de Hoy, highlights basics first-aid tips for minor cuts and bruises — and how to minimize childrens’ injuries on and off the sports field.
Last year, Hoy launched Padres de Hoy (Hoy’s Parenting Guide and only local Spanish-language parenting publication), a full-color pull-out supplement that focuses on positive parenting techniques and provides information and advice on the challenges of parenting, education and health-related issues that affect Hoy readers and parents.
Hoy is the leading Spanish-language newspaper with daily editions in Chicago and Los Angeles. Hoy Chicago belongs to the Chicago Tribune Media Group. Along with Hoy’s weekend publication, Hoy Fin de Semana, Hoy publications have a gross weekly distribution of 1.6 million copies nationwide. Hoy’s editorial mission is to provide Hispanics with engaging, entertaining news and information to help them build successful lives, serve as their advocate and provide a link to their culture. For more information about Hoy, please visit http://www.hoyinternet.com