The YMCA Takes the Lead Among Education Charities in the Battle for...

The YMCA Takes the Lead Among Education Charities in the Battle for a $1 Million Grant From Sam’s Club(R)

Kiva continues to lead Entrepreneurship group as Giving Made Simple Member and Associate Voting Campaign Hits Half Way Mark


The YMCA Takes the Lead Among Education Charities in the Battle for a $1<br /> Million Grant From Sam’s Club(R)

PR Newswire

6 pt

    BENTONVILLE, Ark., April 22
/PRNewswire-HISPANIC PR WIRE/ — Sam’s Club launched its “Giving Made
Simple” online voting program two weeks ago and today, the mid-point of
the campaign, announces key voter participation milestones. The
first-of-its-kind campaign for the warehouse club industry, has successfully
utilized Facebook and Twitter to drive member engagement to determine how the
company will distribute $4 million in grants to education and
entrepreneurship-focused charities.


    Since the launch of Giving Made Simple, Junior
Achievement has led the education category, but after an official count of the
majority of votes submitted by members in Sam’s Club locations nationwide
earlier this month, the YMCA has moved from third place to first and eligible
for a $1 million grant. Junior Achievement currently holds the second place
position which would earn it a $500,000 grant. The shuffling has resulted in
Girls Inc. slipping back into the third place position while the National
Foundation for Teaching Entrepreneurship is in fourth place.


    The other top vote getter currently
positioned to receive a $1 million grant in the entrepreneurship category is
Kiva. However, the Community Resource Fund (CRF) moves up from fourth place to
second. Accion USA moves to third place with the Corporation for Enterprise
Development not far behind in fourth place. 


    To date, more than 80,000 Sam’s Club
members and associates have voted for their preferred organization on, on Facebook and during a one day in-club event where
members and associates cast ballots. The campaign has captured the attention of
more than 350,000 followers of the eight participating organizations and Sam’s
Club on Twitter, and more than 30,000 fans on Facebook.


    On Friday, April 16, the general public
was invited to show their support for their favorite charity via Twitter, which
resulted in thousands of messages posted to @samsclub.  Kiva and Junior Achievement won this Twitter
“double points” event and doubled their Sam’s Club member votes for
the day. The new voting totals have been updated on, as well as Facebook to reflect the recent activity.


    Sam’s Club will host a Twitter party for
the charities at 12:30 CT on Tuesday, April 27, and on Friday, April 30, non-members can cheer on
their favorite organization via Twitter as part of another double points event.
For additional information on this special double points day, please visit, or on Twitter @samsclub. 


    Sam’s Club members and associates can vote
once a day for the duration of the campaign, and may vote for the same or
different organization each time. These votes will determine what portion of
the $4 million donation the organizations will receive. The organization in
each category – education and entrepreneurship – that earns the most votes will
receive $1 million for first place; $500,000 for second place; and $250,000 for
third and fourth place.


    The following organizations are
participating in Giving Made Simple:


Education                            Entrepreneurship

Inc.                           ACCION

                                      Community Reinvestment Fund

Achievement                    USA)

Network for
Teaching                  Corporation for Enterprise

 Entrepreneurship                     Development (CFED)

YMCA of the
USA                      Kiva


    The last day of voting is May 2, 2010 and
the winners of the campaign will be announced on May 4. For additional details
and regular updates on Giving Made Simple, visit or join Sam’s Club on Facebook or on
Twitter at @samsclub.


Sam’s Club

    Sam’s Club is a division of Wal-Mart
Stores, Inc., (NYSE: WMT). The first Sam’s Club opened its doors in Midwest
City, Okla., in 1983. Today, Sam’s Club serves more than 47 million U.S.
members with locations nationwide, as well as in Brazil, China, Mexico and
Puerto Rico. Sam’s Club saves its members on average 30.4 percent over grocery
and specialty retailers by offering superior values on quality merchandise and
services for home or work. Saving is made simple at Sam’s Club. Visit for more information.


    Sam’s Club Charitable Giving Programs

    Giving Made Simple is a new addition to a
long history of charitable contributions made by Sam’s Club at both the
national and local level. Last year, Sam’s Club associates logged more than
113,879 hours to the company’s Volunteerism Always Pays grant program, which
resulted in $948,000 worth of charitable grants to education, workforce
development, environmental and health and wellness focused organizations. Sam’s
Club also donated more than 38 million pounds of food last year to U.S. food
banks through Walmart’s partnership with Feeding America; and participates in
disaster assistance, events such as the Salvation Army Red Kettle Holiday Drive
as well as Children’s Miracle Network fundraising.


SOURCE  Sam’s Club

The YMCA Takes the Lead Among Education Charities in the Battle for a $1 Million Grant From Sam’s Club(R)