Lactaid(R) Announces Launch Of Premio Lo Nuestro Sweepstakes Promotion

Lactaid(R) Announces Launch Of Premio Lo Nuestro Sweepstakes Promotion

Consumers can win a trip to Miami and tickets to the hottest Latin music awards show in the country


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Fort Washington, PA–(HISPANIC PR WIRE)–January 18, 2005–LACTAID(R) Brand, marketers of LACTAID(R) Milk and LACTAID(R) Dietary Supplements for people who are lactose intolerant, announce the launch of its “Con Lactaid, el Premio lo Nuestro, te cae muy bien” sweepstakes offering consumers the opportunity to experience the 17th Annual Latin music awards program firsthand in Miami, Florida on February 24.

The grand prize includes two tickets to the awards show, airfare, hotel accommodations, dinner with a soon-to-be announced celebrity, and a designer gown to wear to the event created by Mitzy, known as one of Thalia’s favorite designers.

Consumers can learn more about the sweepstakes by subscribing to TVNOTAS magazine, a popular weekly publication that provides entertainment news, or by filling out the sweepstakes Official Registration Card that is inserted in the publication. Those interested can also enter by calling the Big Raffle telephone number 1-866-TVNOTAS (866-6827) or registering online at http://www.tvnotasusa.com. No purchase necessary to enter.

About LACTAID(R) Brand

LACTAID(R) Brand Milk and Dietary Supplements are marketed by McNeil Nutritionals, LLC, a Johnson & Johnson company. LACTAID(R) Brand products allow people with dairy digestive problems to enjoy dairy products once more. LACTAID(R) Dietary Supplements, which are available in both caplets and chewables, naturally break down the milk sugar, lactose. LACTAID(R) Milk is perfect for drinking, cooking and baking and is available in whole, 1%, 2%, fat-free and calcium-fortified varieties. You can find out more about LACTAID(R) Brand Products at http://www.lactaidenespanol.com or by calling 1-888-466-8746 (bilingual assistance available)

About McNeil Nutritionals

McNeil Nutritionals, LLC is a global marketer of innovative nutritional products. The company’s mission is to give people the ability to actively manage their own health. McNeil Nutritionals’ major brands include SPLENDA(R) No Calorie Sweetener, SPLENDA(R) Sugar Blend for Baking, VIACTIV(R) Soft Calcium Chews, VIACTIV(R) Multi-Vitamin Chews, LACTAID(R) Dairy Products and Dietary Supplements, and BENECOL(R) Spreads and Smart Chews. McNeil Nutritionals, LLC is headquartered in Fort Washington, PA.

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CONTACT:

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Sandra Bernardo

951-272-1888 x24

sandra.bernardo@eurorscg.com

or

Edna Silva

951-272-1888 x15

edna.silva@eurorscg.com

Lactaid(R) Announces Launch Of Premio Lo Nuestro Sweepstakes Promotion