Rodeo Dental 2011 Outreach Efforts Reached Nearly 50,000 in Brownsville and over...

Rodeo Dental 2011 Outreach Efforts Reached Nearly 50,000 in Brownsville and over 62,000 in Fort Worth!


BROWNSVILLE and FORT WORTH, Texas, Jan. 24, 2012 /PRNewswire-HISPANIC PR WIRE/ — Rodeo Dental & Orthodontics’ commitment to the community and their dedication to educational and outreach programs shone brightly in 2011, as their diverse community initiatives reached nearly 50,000 kids, adults and families in the Brownsville area and well over 62,000 in Fort Worth.

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Throughout the year the office spearheaded various fundraising events and fitness programs, conducted employee health fairs, distributed dental supplies, and sponsored numerous community events such as the 74th Annual Charro Days Fiesta and the Kids Run & Health Fair at Gold’s Gym. They also created and distributed interactive DVDs for patients of all ages to help educate the public on the importance of proper dental care.

Through close involvement with the Brownsville ISD, the office dedicated many of its early 2011 resources to various educational programs for the children of area schools. By May, well over 6,000 children had been impacted through interactive hands on education.

In inner city Fort Worth, additional outreach efforts were made to underprivileged children and youth in the H.I.K.I.D.S. program. The office proudly sponsored an in-house dental education and career day for the students, to help educate them about good oral health, careers in dentistry, and the inner workings of a dental office. A DJ was provided for live entertainment along with a full BBQ spread that included hot dogs, chips, drinks and snow cones.

As the year progressed, Rodeo Dental continued to host programs and events to promote the importance of good oral health. In mid September, Oral Health Advisors hosted a two day party for new and existing dental patients in Brownsville, with an open invitation for anyone in the area to attend. Festivities for both children and adults included competitive games, a live DJ, dancing, a variety of food and drinks, and the introduction of cavity-fighting Xylitol candy.

In October, Rodeo Dental rolled out its “I Want Candy” campaign by presenting a special Halloween treat to the kids of the community by distributing Xylitol Cavity Fighting candy. The awareness created is crucial, as six national dental associations endorse Xylitol candy. Rodeo Dental continues to encourage the integration of Xylitol into daily lifestyles and diets since they first introduced it to their patients in September.

Special recognition goes to Rodeo Dental’s two outreach directors, Sandra Roberts (Outreach Director for the Rio Grande Valley) and Marcy Serrano (Outreach Director for Fort Worth, Tarrant County). These two individuals worked hard to go above and beyond for the communities served, and were integral in making many of these events a success.

The overriding mission of Rodeo Dental is to stress the importance of frequent visits to the dentist for long-term oral health, but also to change the perception of dentistry and the fear attached to it by adding a fun element to the experience. Rodeo Dental takes their commitment to community outreach and education very seriously, and looks forward to extending their mission to a greater impact in 2012.

About Rodeo Dental & Orthodontics

Rodeo Dental and Orthodontics is a unique dental practice combining a broad range of dental and orthodontic services into a distinctly fun environment.

The difference is seen and felt as soon as you walk in, with a full-sized play gym for kids, a movie theater with surround sound, and an XBOX 360 game center all in the waiting room for your family’s use and enjoyment. New patients are treated to a concierge service to help acquaint them with the office and its state of the art technology, which encourages them to feel immediately at home with the staff and more secure in their surroundings.

Rodeo Dental’s mission is to provide a comprehensive dental experience that puts patients’ needs first and goes beyond general dentistry to provide the best possible treatment outcome. In addition to preventative cleanings and oral exams with the latest digital x-ray machinery and an intra-oral camera system, the office provides special services such as pediatric dentistry, orthodontics (braces), oral surgery and major dental work. Cosmetic services include implants, Invisalign, teeth whitening and dentures.

All dental chairs are equipped with overhead high definition televisions for patient enjoyment during cleanings and procedures, and three types of sedation dentistry services are available to ease the treatment process and decrease anxiety.

Rodeo Dental and Orthodontics accepts dental insurance, Medicaid, most PPO plans and CHIP. Currently there are locations in Fort Worth (76106, 76119), Brownsville (78521, 78520) and San Benito (78586). For more information or to schedule an appointment, visit

SOURCE Rodeo Dental & Orthodontics

Rodeo Dental 2011 Outreach Efforts Reached Nearly 50,000 in Brownsville and over 62,000 in Fort Worth!