Latin Heat Gives Readers Broader Array of Online Resources with Re-launch of...

Latin Heat Gives Readers Broader Array of Online Resources with Re-launch of www.latinheat.com, a Partner Web Site of Hispanic Digital Network

Latin Heat’s new Web Site has been Designed to Feature More News, Photos, Community Calendar Events, Advertisements and Online Classifieds Than Ever Before


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Monrovia, CA–(HISPANIC PR WIRE)–May 31, 2005–Latin Heat Entertainment, the only entertainment trade publication focused on Latinos announced today that it has re-launched http://www.latineheat.com, an attractive and powerful site to better serve its readers and advertisers. Latin Heat’s Web site was created by and is now part of Hispanic Digital Network (HDN), the nation’s first network of Hispanic publications online, with an ever-growing network of 49 Hispanic publication websites.

“The quality and resources available on our new Web site will be evident to our readers and advertisers immediately,” said Bel Hernandez, publisher of Latin Heat. “Latinheat.com is fully optimized to provide readers with a richer Internet experience that includes the latest entertainment industry news, boxoffice grosses, Nielsen Ratings, photos, community calendar events, online classifieds, advertisement specials and much more.”

A key highlight of the Web site for advertisers will be their ability to target their online ads to specific sections of the http://www.latinheat.com site such as entertainment, local news and other categories and sections. Latinheat.com is also hotwired to enable advertisers to reach viewers with Rich Media and other cutting edge Web technology ads. The Web site also features a fully searchable Internet classifieds system that even allows advertisers to post color photos with classifieds listings.

Readers desiring the latest dates and times for concerts and other entertainment events will be especially pleased with http://www.latinheat.com’s top-of-the-line community calendar section. This section lets readers view a comprehensive listing of entertainment events with Latino participation all across the U.S. Readers can search events by month, date and year, up to one year in advance.

Latinheat.com also features sections for letters to the editor, Web links of interest to Latino readers, an archive of past stories and many other resources, but Hernandez says this is only the beginning.

“This is a new and exciting era for Latin Heat. We will be adding two new sections shortly, a Film Production and an Actor’s Resource section. For anyone interested in learning the ‘business’ of show business, this site is definitely for them,” said Hernandez. “Through our Web site and with the help of our partners at Hispanic Digital Network, we’re confident that our readers are going to be able to enjoy terrific content and information that will keep them coming back to us everyday.”

The addition of Latin Heat brings the ever-growing network of HDN publication websites to 49. The other new members include: Que Pasa Bulletin from Los Angeles, California (www.quepasabulletin.com) and Mundo Hispano from Knoxville, Tennessee.

About Latin Heat

Latin Heat Entertainment has been covering Latino Hollywood since 1992. Latin Heat has carved a niche unchallenged by any publication catering to the English-speaking Latino. Every quarter, Latin Heat delivers 30,000 affluent readers, all of whom spend a significant amount of time with the publication. Latin Heat is nationally distributed in Los Angeles, New York, Miami, Chicago and Texas, with a newsstand sell-through of 48%, with subscribers across the U.S. Internationally, Latin Heat is distributed in Mexico, Venezuela, Argentina, Colombia, UK, Spain, and France.

About Hispanic Digital Network

Hispanic Digital Network (HDN) is the nation’s first Internet advertising network of U.S. Hispanic newspaper and magazine publications. HDN provides Hispanic-focused publications nationwide that meet specific qualifications with free, customized news websites and web hosting. HDN serves the business needs of Hispanic agencies and advertisers by offering one dedicated company that can buy, sell and manage Internet-only media campaigns that involve hundreds of small and large Hispanic publications. HDN also provides web design services specializing in customized projects, database development, corporate identity, Flash animation, web hosting and Internet marketing. For more information, visit HDN’s corporate website at http://www.hdnweb.com or call 1-866-4-HDN-WEB.

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CONTACT:

Latin Heat Entertainment

Bel Hernandez

(310) 464-5290

or

Hispanic Digital Network

Claudia Phillips

(305) 971-7989

Latin Heat Gives Readers Broader Array of Online Resources with Re-launch of www.latinheat.com, a Partner Web Site of Hispanic Digital Network