San Francisco, CA –(HISPANIC PR WIRE)–November 18, 2002–With the world’s premier public relations conference as its backdrop, LatinClips today launched the industry’s most comprehensive monitoring service capturing news daily from 1,300 U.S. Hispanic, Latin America and Caribbean media sources.
LatinClips, a sister company of Hispanic PR Wire, is a web-based monitoring service that tracks news from Latin-focused online Spanish, Portuguese and English language dailies, weeklies, semi-weeklies, monthlies, magazines, trade journals, wire services and portals. The service offers the industry’s broadest Latin coverage, the most complete clip management system and also features a minimum of SEVEN searches for one low rate with UNLIMITED key words.
According to a new survey of 100 top Hispanic print media outlets conducted by LatinClips, more than 75 percent of the outlets surveyed said they post their news content online – and within a year the total will go up to 90 percent. In Latin America, a similar audit of top media researchers indicates that an estimated 93 percent of all key print media outlets currently post their news online.
“LatinClips is simply a must-have tool for companies and organizations tracking their news in the U.S. Hispanic and/or Latin American markets,” said Christine Clavijo-Kish, CEO of LatinClips during remarks at a news conference held at the PRSA International Convention in San Francisco. “With so much news content now available online, LatinClips’ users can retrieve their stories in a timely, efficient manner from domestic and international sources. It’s a premium product without the premium price.”
LatinClips is available as either a stand-alone service or as a bundle with press release distributions through Hispanic PR Wire.
“With LatinClips on board, we now offer a Hispanic distribution and tracking combination that is unmatched,” said LatinClips partner and Hispanic PR Wire President Manny Ruiz.
“The real bonus with LatinClips is that beyond just press release tracking it also enables clients to use it for reputation management, competitive analysis, crisis management and new business development,” said LatinClips President Dalia Salazar.
Among the key highlights of LatinClips are its:
Broadest Latin Coverage
LatinClips monitors more than 1,300 daily news sources serving the U.S. Hispanic, Latin American and Caribbean markets. The company monitors more than 350 U.S. Hispanic, 900 Latin American and 70 Caribbean media outlets daily – that’s at least 35% more media sources than its nearest and pricier competitor. LatinClips is constantly adding more sources to its searches.
Best Industry Rates
LatinClips’ cost-effective rates are the industry’s most affordable featuring a minimum of seven simultaneous searches for the price of one with UNLIMITED key words and NO PER CLIP charges.
Superior Clip Reporting System
A core advantage of LatinClips is its highly intuitive reporting and charts features. Clients can manage their clips with loads of graph functions, clip search engines, folders and even downloadable Excel spreadsheets.
Free Instant Clip Translations
Instant Translations are another compelling feature of LatinClips enabling clients who don’t speak Spanish or even Portuguese to get lightning quick, raw translations of stories at the click of a button.
Targeted Searches by Region and/or Country
LatinClips’ enables clients to conduct monitoring by region for the U.S. Hispanic, Latin America and Caribbean markets or even by country or types of media outlets. Better yet, the service’s advanced “Boolean” filter system allows for any combination of terms to precisely retrieve key information.
24/7 Monitoring
Stories are available whenever clients need them 24 hours a day/7 days per week via the Web.
InstantClips
This feature allows clients to search the full text of news from thousands of sources from the last seven days of news stories indexed by LatinClips.
Expert Customer Care Support
LatinClips’ staff consists of seasoned Latin researchers and marketing experts.
Instant Alerts
This feature constantly scours the Latin Web for clients alerting them – sometimes within hours – of stories soon after they appear online.
A live demo of LatinClips is available online at http://www.LatinClips.com. The company’s web site also is packed with helpful background information including Internet facts about the U.S. Hispanic and Latin American markets and much more
About LatinClips, Inc.
Miami-based LatinClips is the industry’s most comprehensive monitoring service capturing news daily from 1,300 U.S. Hispanic, Latin America and Caribbean online media sources. LatinClips is a web-based service that tracks online, Latin-focused Spanish, Portuguese and English language dailies, weeklies, semi-weeklies, monthlies, wire services and portals. The service offers the industry’s most complete clip management system and also features a minimum of SEVEN searches for one low rate and UNLIMITED key words.
LatinClips is a sister company of Hispanic news distribution leader Hispanic PR Wire and is 100 percent minority-owned.
About Hispanic PR Wire, Inc.
Miami-based Hispanic PR Wire, Inc. (HPRW) is the nation’s leading and most comprehensive Hispanic news distribution service reaching U.S. Hispanic and Puerto Rico media, opinion leaders and grass roots organizations.
HPRW exclusively features grassroots distribution options such as the National Hispanic Organizations Circuit and the National Hispanic Elected Officials Circuit. Through LatinClips, HPRW also offers Hispanic print media tracking. To learn more about Hispanic PR Wire’s services visit the company’s website at http://www.HispanicPRWire.com or call toll free, 1-866-HPR-WIRE, Monday through Friday, 8:30 a.m. through 8 p.m. ET. A complete, full color brochure of HPRW’s services can also be downloaded at http://www.hispanicprwire.com/distribution&rates.html.
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CONTACTS:
Hispanic PR Wire, Inc.
Victor Rexach
Tel 305.971.2622
or
LatinClips, Inc.
Christine Clavijo-Kish
Toll free: 866.LAT-CLIP
