Hispanics Embrace Healthy Cooking Traditions that Preserve Cultural Preferences with Sazonando Recipes,...

Hispanics Embrace Healthy Cooking Traditions that Preserve Cultural Preferences with Sazonando Recipes, Column And TV Program

Sazonando con Harry a hit with readers and provides inspiration of Hispanic culinary success story


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Dallas, TX–(HISPANIC PR WIRE)–February 23, 2004–Dallas, Texas. Chef Harry Salazar represents the American dream of so many Mexican immigrants not only in Dallas but across the nation. Now, Chef Harry has transformed that dream into a shared dream for many Hispanics and non-Hispanics alike—healthy Mexican culinary dishes that are leaner yet savory without compromising culture.

Earlier this month, Chef Harry’s recipes made their print debut in Diario La Estrella, the first Spanish daily in the DFW area. “We recognize the tremendous opportunity for our readers to have access to high culinary recipes that are both relevant to our cultural preferences and offer our community healthier cooking alternatives,” explained Javier Aldape, publisher of Diario La Estrella.

Chef Harry’s experience is one that also brings La Estrella readers additional value—his inspirational success story and the opportunity to dispel the myth that Mexican men stay out of the kitchen. The column further extends the reach of his culinary recipes to La Estrella readers from Sazonado con Harry events and programming.

Chef Harry Salazar took his message to the community last summer presenting his unique style and recipes to national Hispanic leaders and community members at the LULAC (League of United Latin American Citizens) National Convention in San Antonio, Viva Dallas and at the State Fair of Texas in 2004. After getting an overwhelming response, Chef Harry has embarked on sharing his recipes through the Summer Grill Tour that will specifically target Hispanic audiences in a number of Texas cities. Sponsorship opportunities are currently under negotiation with a number of food related companies.

Chef Harry has also hosted a national Hispanic-focused cooking show entitled, Sazonando con Harry that aired on Hispanic Television Network and has been featured on various Spanish and English television segments. “I am very excited about the column and sharing my experiences with a segment of the community that until now has had little access to healthy Mexican cooking” stated Chef Harry.

Sazonando con Harry was the first nationally televised cooking show produced by an independent production company in the US. For more information please visit: http://www.sazonandoconharry.com.

NOTE TO EDITORS: High-resolution images are available at: http://www.hispanicprwire.com/index_in.php

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Hispanics Embrace Healthy Cooking Traditions that Preserve Cultural Preferences with Sazonando Recipes, Column And TV Program