More Kinky Than Ever! Sonic360 Announces the Release of Rarities, a Collection...

More Kinky Than Ever! Sonic360 Announces the Release of Rarities, a Collection of Remixes and Live Tunes by Multiple Grammy(R) Nominee Mexican Band Kinky

The June 19th, 2007 Release Captures the Entire Range of Monterrey's Most Inventive Artists


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Venice, CA–(HISPANIC PR WIRE – BUSINESS WIRE)–May 22, 2007–What more perfect way to usher the summer season than with a good dose of KINKY as Sonic360 releases RARITIES on June 19th, 2007, a collection of remixes, live and previously unreleased songs by the Monterrey band that brought the contagious “Mas” into the world.

RARITIES was originally put out in the UK as a limited edition of 750 hand numbered copies, just for Kinky’s UK fans, but overwhelming positive feedback from the European press has prompted the band and Sonic360 to launch the new full scale release in the US and Canada.

“We love making records, writing songs and playing music,” says singer Gilberto Cerezo. “Since there are five of us in the band and we do everything as a team, it’s hard to make one record that shows off everything we can do. That’s why we decided to put out RARITIES. It’s a little of this and a little of that: projects we’ve been doing outside the albums, covers of songs by artists we admire, songs written for movies, people doing remixes and adding their flavor to the Kinky idea. There are also a few live tracks, because the live shows are the most important thing we do.”

Like all their albums, RARITIES blends sounds that are contemporary and traditional, dynamic and contemplative, innovative and yet strangely familiar. The album includes new live favorite “Coqueta,” which made a guest appearance on Diez, a tribute album to Mexico’s Norteno band Intocable; and the much-loved “Selva Lombardi,” which was originally written for the band’s sophomore album Atlas.

The record also includes KINKY’s barnstorming cover of Tito Puente’s iconic hymn “Oye Como Va” (extended mix), which was featured on the hit movie MAN ON FIRE. “It was a challenge because Tito Puente and Santana already have strong versions of the song,” Cerezo comments. “Our take is more electronic, more rock. We also included a chilled out Lazyboy remix of the song.” Other remix artists on RARITIES include: Money Mark (“Presidente”), Toy Selectah (Control Machete), a reggaeton innovator who brings a new energy to “Mas” and a mash up of “Soun Tha Mi Primer Amor” by Norteno Collective’s Bostich that blends hip hop, house and Norteno flavors.

RARITIES concludes with three live recordings: “Mas,” “The Headphonist,” and “Sol.” Kinky’s Ulises Lozano explains, “There was no crowd, but it was all live. We did older songs because music changes as you play it live; songs pick up other flavors after you’ve played them a while.”

Kinky spent years honing their highly original sound, a fusion of Latin Rhythms, Mexican regional music, electronica and rock’n’roll, in their hometown of Monterrey, in Northern Mexico. They gave Chris Allison, (Coldplay, Beta Band), a three song demo presented on a lovely cassette tape in the winter of 1999 while he was producing Plastilina Mosh. Six months later he signed them to his Sonic360 label and they were off and running. The five-man band – Gilberto Cerezo (vocals, guitar), Ulises Lozano (keyboards), Carlos Chairez (lead guitar), Cesar Pliego (bass) and Omar Gongora (drums) – exploded onto the international scene in the summer of 2000. Since 2002, the band has recorded three eclectic albums – Kinky (2002), Atlas (2003) and Reina (2006) – been nominated for three Grammy’s(R) , composed music for films and played countless gigs all over the planet in front of hundreds of thousands, inducing dance floor hysteria and winning legions of enthusiastic fans.

Kinky is currently touring and available for interviews; a special VIP industry only showcase will be announced shortly. Please contact us (info below) for guest list, date and venue information.

On the web: http://www.sonic360.com/kinky

“RARITIES showcases a band that is creatively on fire.”

— Songlines, UK

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More Kinky Than Ever! Sonic360 Announces the Release of Rarities, a Collection of Remixes and Live Tunes by Multiple Grammy(R) Nominee Mexican Band Kinky