HOUSTON, July 27 /PRNewswire-HISPANIC PR WIRE/ — Maximum TV, announced today that it is adding full-length, critically acclaimed movies to its already vast content offering. The announcement signals its partnership with Venevision International Films. Venevision offers a diverse selection of contemporary titles in various categories; action, suspense, romance, drama, comedy, etc.
“This announcement is exciting for a number of reasons” says Maximum TVs VP of Business Development & Content Acquisition JR deSouza. “Venevision offers a great selection of top performing Spanish language movies from countries like Chile, Mexico, Spain, Uruguay and Venezuela. Titles include “La Tregua”, “Barras Bravas” and “El Callejon de Los Milagros”, featuring stars like Selma Hayek and others. In addition to delivering top movies to US Hispanic consumers in an unprecedented accessible way, it enhances our services offering in a category we know to be very popular. It extends our leadership position and helps grow demand”.
“Building familiarity with our natural Hispanic audience, over a medium they already use – the Internet – to watch content they like, movies, is a first step,” said Manuel Avila, Venevision International Films Division Director. “We look forward to learning more about Internet based movie distribution, and expanding our presence in the market in partnership with MaximumTV.”
“Movies in Spanish from their country of origin or ancestry are a natural extension of what MaximumTV offers the US Hispanic population,” says Erik Vanderlaan, Maximum TVs Chief Technology Officer. “But it also provides content creators and advertisers with a constructive way to reach this booming market segment while keeping track of the latest trends and TV-watching behaviors. Its a win-win for all involved.”
About Maximum TV Inc. – http://www.maximum.tv
Maximum TV is a leading broadband television service provider in the United States Hispanic market. It offers premium programming from Latin America and around the world to the millions of US Hispanic households eager to enjoy them on their schedule, anywhere. MaximumTV offers television programming in categories including telenovelas, news, sports, movies, music, documentaries, auto, variety, and more.
Maximum TV offers advertisers a unique opportunity to tailor a brand presence with one of the content categories or across the full service offering.
Programming is available at the service destination site or via syndication with partners.
The service is available at www.maximum.tv
About Venevision International – http://www.venevisioninternational.com
Venevision International Films founded the first exclusive distributor in the United States of films originally produced in Spanish, thus establishing and promoting the presence of the new cinema in all the venues of the industry: movie theaters, Video On Demand, pay-per-view, Internet, home video, cable and satellite carriers and free television.
Venevision offers the best contemporary titles available in Spanish-language film industry, featuring the biggest stars in the most popular genres (action, suspense, romance, drama, comedy, etc.) and produced in the most diverse countries of the world, such as the Spanish-speaking countries of Mexico, Argentina, Colombia, Chile, Venezuela, Peru, and Puerto Rico, among others.
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SOURCE Maximum TV Inc.