Miller Lite, Dallas Cowboys And Adelante! Team Up To Support Education In...

Miller Lite, Dallas Cowboys And Adelante! Team Up To Support Education In The Hispanic Community


DALLAS, Sept. 19, 2012 /PRNewswire-HISPANIC PR WIRE/ — In 2002 the PEW Hispanic Center released a report titled, “Latinos in Higher Education: Many Enroll, Too Few Graduate.” In the 10 years since the study was published, how much has changed?

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A recent poll sponsored by Stanford University found that 87 percent of Latinos value higher education, however only 13 percent attain a college degree. As the need to fill positions that will be vacated within the next ten years by retiring baby boomers coincides with the growth of the Hispanic demographic, it will be essential to the U.S. economy for the Latino community to make greater strides in achieving higher education. According to PEW, in 2010, the number of Hispanics attending college hit an all-time high, a positive trend for Latinos.

Recognizing the importance of cultivating Latino leadership and promoting higher education in the community, Miller Lite is partnering with the Dallas Cowboys and the Adelante! U.S. Education Leadership Fund to launch the “Scoring for Education” program for the second consecutive year. The Miller Lite “Scoring for Education” program runs September 1 through October 31 in Texas (excluding Houston) and Oklahoma, where a donation to Adelante! will be made for every select cans of Miller Lite sold. Consumers 21 and older can enjoy Miller Time with their friends, knowing that they are making a contribution to a great cause.

¡Adelante! is a national leader in education, having helped thousands all over the nation through $1.5 million in scholarships, internships and leadership development programs. Adelante! is also conducting Miller Lite-sponsored workshops to inform and arm parents with the tools they need to ensure their families have the opportunity to achieve a higher education. The sponsored educational workshops are hosted by former Dallas Cowboys Defensive Lineman, Tony Casillas, and community advocate and the 2010 MillerCoors Lider of the year, Raul Magdaleno.

“We scored a touchdown with Miller Lite ‘Scoring for Education’ program once again, and I invite the community to enjoy Miller Time while watching their favorite team in action this season, knowing they have just made a contribution to a great cause,” said Casillas.

Adelante! is providing a number of tips and strategies families can use to make higher education a reality and not just a dream. “Because of programs such as, ‘Scoring for Education’ I was able to achieve a higher education and make my dreams come true,” Magdaleno stated. “I can’t express enough the importance of taking advantage of educational scholarships and grants, and most importantly, supporting these types of programs to help our Latino community.”

At the Miller Lite-sponsored workshops Magdaleno joins Casillas in sharing his story and how he was able to surpass many obstacles in life to conquer his dream of achieving a higher education. To learn more about Magdaleno visit,

As a community advocate, Magdaleno shares the following tips on how to make your dreams of attaining a higher education a possibility:

— Plan visits to schools and career exploration opportunities: Schedule visits with colleges and universities to get the true feel of the environment.

— Apply early: Most grants and scholarships are limited and available on a first come-first serve basis. Be aware of final deadlines and plan to complete your applications as soon as they are made available.

— Ask questions: Set up a meeting with school counselors, teachers and administrators and start making direct contact with admission and financial aid representatives. These individuals will be able to assist you better, given that they know the ins and outs of their institution.

— Don’t make nor allow excuses in your household: They never amount to anything. You can be born in all the right conditions to become the next president of the United States or the first astronaut to land on Mars, but it does not mean you will necessarily become either of these. It is up to you to shape your future.

The educational parent workshops offer additional tips and a dinner for all attendees. Find out how you can participate and contribute by visiting,

SOURCE MillerCoors

Miller Lite, Dallas Cowboys And Adelante! Team Up To Support Education In The Hispanic Community