New Line of ExxonMobil Motor Oils Offers Guaranteed Engine Protection for up...

New Line of ExxonMobil Motor Oils Offers Guaranteed Engine Protection for up to 15,000 Miles

New Mobil Oils Protect Engines During Today's Longer Oil Change Intervals


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Fairfax, VA–(HISPANIC PR WIRE – BUSINESS WIRE)–January 25, 2005–ExxonMobil today announced that it is the first oil company to introduce a line of high-endurance motor oils designed for longer oil change intervals, as recommended by many of today’s automobile manufacturers. These new motor oils deliver proven performance and guaranteed, long-lasting protection of critical engine parts for 5,000, 7,500, or 15,000 miles.

“Over the past few years, automobile manufacturers have started recommending longer oil-change intervals, sometimes as high as 15,000 miles; yet, many car owners are confused about exactly how long their motor oil will perform,” said Mike Mullins, vice president of marketing, ExxonMobil Lubricants & Specialties. “As an industry leader, ExxonMobil developed the new Mobil high-endurance motor oils to respond to a previously unmet consumer need by guaranteeing performance and protection for 5,000, 7,500 or 15,000 miles.”

The new Mobil(R) line consists of:

— Mobil Clean 5000 and Mobil Clean High Mileage, two new conventional oils formulated with 16 percent more cleaning agents than Mobil conventional oil for exceptional cleaning performance and guaranteed protection for 5,000 miles;

— Mobil Clean 7500, a new synthetic blend formulation with 18 percent more cleaning agents than Mobil Clean 5000 to guarantee long-lasting protection for 7,500 miles; and

— Mobil 1(TM) Extended Performance, a new fully-synthetic formulation containing the Advanced SuperSyn System which includes 50 percent more SuperSyn, ExxonMobil’s proprietary high-performance synthetic component, and boosted levels of special cleaning agents to guarantee engine protection for 15,000 miles.

“New engine oils come along all the time, but rarely do they represent a shift for the entire category,” said Pat Goss, consumer car care advocate and co-host of MotorWeek on PBS. “Consumers have been receiving conflicting messages about service intervals for a long time. It’s refreshing to see someone step forward with products designed to address today’s complex oil change issues and provide peace of mind for drivers.”

Consumer research shows that drivers are ready for an oil that can protect for the longer intervals outlined in many of today’s owners manuals. According to a recent survey commissioned by ExxonMobil, half of all drivers already are going more than 3,000 miles between oil changes. In addition, nearly 90 percent of drivers said that they would use a motor oil that guaranteed to protect for up to 7,500 miles.

“Most consumers already go longer between oil changes — in fact, the average driver is going nearly 4,300 miles, according to ExxonMobil consumer research data,” added Mullins. “Consumers have told us that while they may not necessarily go 15,000 miles between changes with Mobil 1 Extended Performance, they appreciate knowing that the level of protection they’re experiencing can go the distance.”

Mobil Clean 5000, Mobil Clean High Mileage, Mobil Clean 7500, and Mobil 1 Extended Performance formulations provide protection against harmful sludge and deposits. Specially formulated for today’s longer oil change intervals, each oil has undergone rigorous testing in ExxonMobil research facilities and under real-world conditions. In the tests, the new line of high-endurance oils provided extended oil life and reduced breakdown and engine wear while demonstrating improved engine cleanliness in every case.

Mobil Clean 5000, Mobil Clean High Mileage, Mobil Clean 7500 and Mobil 1 Extended Performance will be available at retail outlets throughout the U.S., such as Wal-Mart, AutoZone, and Advance Auto Parts. Mobil Clean 5000, Mobil Clean High Mileage and Mobil Clean 7500 will be priced competitively with leading conventional and synthetic-blend brands. Mobil 1 Extended Performance will be premium-priced over other fully-synthetic brands.

For more information about this new line of Mobil products, go to http://www.mobiloil.com. For more information about ExxonMobil, go to http://www.exxonmobil.com.

ExxonMobil, Mobil, Mobil 1 and Mobil SuperSyn are trademarks of Exxon Mobil Corporation (NYSE:XOM) or one of its subsidiaries.

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New Line of ExxonMobil Motor Oils Offers Guaranteed Engine Protection for up to 15,000 Miles