New York, NY–(HISPANIC PR WIRE)–October 31, 2005–People en Español, the nation’s best-selling Hispanic magazine and Kraft Foods Global Inc. (NYSE: KFT), a global leader in branded food and beverages, announced today the collaboration to create a single-sponsored, celebrity-packed holiday entertaining themed issue, exclusively for People en Español subscribers. The 68-page special unit, to be mailed the week of November 7, will feature holiday-themed parties, recipes, gift ideas and fashions all through the eyes of today’s hottest Hispanic celebrities and their families.
Entertainment Tonight correspondent Carlos Ponce and his family will be featured on the cover. Other celebrities joining in the festivities include Univision’s Lili Estefan, Telemundo’s Maria Celeste, music producer Emilio Estefan, Mexican superstar Alejandro Fernandez, actor Cristian de la Fuente, Mexican actress Kate Del Castillo, ABC Extreme Makeover: Home Edition’s Eduardo Xol, singer Jon Secada, and hairstylist to the stars Oribe, among others.
“Kraft is thrilled to join forces with People en Español on this celebrity-packed, holiday issue,” says Liz Perez Angeles, Associate Director, Multicultural Marketing, Kraft Foods. “This exclusive partnership offers readers a unique opportunity to share the holiday season with their favorite Latino celebrities.”
“Teaming up with Kraft further reinforces People en Español’s commitment to deliver innovative ideas for our clients,” says Jacqueline Hernández-Fallous, Publisher of People en Español. “This special issue is a prime example of our commitment to raise the bar in terms of creativity and exclusivity within the Hispanic print marketplace.”
About Kraft Foods:
Kraft Foods Global Inc. is the largest branded food and beverage company headquartered in the United States and the second largest worldwide. Kraft Foods markets many of the world’s leading food brands, including Kraft cheese, Jacobs and Maxwell House coffees, Nabisco cookies and crackers, Philadelphia cream cheese, Oscar Mayer meats, Post cereals and Milka chocolates, in more than 155 countries.
About People en Español:
People en Español was launched in 1998 and today is the best-selling Hispanic magazine in the United States. Each month, the magazine brings its readers exclusive stories that entertain and inspire, as well as information that enriches their lives. Distinguishing itself from its English-language counterpart, People en Español delivers celebrity access that is second-to-none, beauty and fashion coverage, award-winning design and human interest stories across a multitude of platforms including print, television and online.
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