MIAMI, Nov. 8, 2012 /PRNewswire-HISPANIC PR WIRE/ — Terra, a global digital media company and content producer with a presence in 19 countries, announces the largest interactive bilingual music experience of the year, featuring Latin music superstar, Alejandro Sanz on December 6, 2012 at 7:00 p.m. ET on Terra.com. Terra creates momentum with this highly anticipated concert that will be live streamed globally in HD on multiple platforms and spotlights Sanz as one of the most influential and best-selling artists in Latin music, broadcasting a live performance digitally for the first time in his career. This Terra Live Music concert event, presented by American Family Insurance, Kia, Pepsi and T-Mobile, is the latest of this series of 360-degree music experiences that includes live streaming and Video on Demand.
“We are very excited about having a world-renowned artist such as Alejandro Sanz perform for Terra Live Music,” said Fernando Rodriguez, CEO of Terra in the U.S. “This is a unique opportunity not only for those attending, but for our at home and on-the-go digital audience.”
The Spanish pop artist’s live show will be held at Bamboo in Miami Beach. The concert will be available for streaming online and on mobile devices and tablets in 19 countries worldwide including the U.S., Latin America, and Spain. It will also be shared via social media, allowing viewers to interact with each other across multiple platforms, using the hashtag #TerraLiveMusic.
“All of us at American Family Insurance believe in making dreams come true through innovation while embracing and celebrating our growing U.S. Hispanic Community. We are happy to partner with Terra, a leader in the digital and mobile space, to live stream this inaugural multi-screen event with Alejandro Sanz,” said Dwayne Maddox, Regional Media Manager of American Family Insurance.
A sweepstakes prize will be offered to one winner from one of seven markets[*]. The winner and a guest will travel to Miami for exclusive entry to the concert and a meet and greet with Alejandro Sanz. The prize also includes roundtrip airfare for two and hotel stay for three days and two nights. For more information, visit www.terra.com/alejandro-sanz.
“This is a unique opportunity for our international, best-selling Spanish artist Alejandro Sanz to reach a multitude of viewers digitally – across numerous platforms – thanks to Terra Live Music,” said Victor Gonzalez, President of Universal Music Latin Entertainment.
Alejandro Sanz will perform chart topping global hits from his most recent #1 album, La Música No Se Toca, released September 25th and topping sales charts in over 17 countries. Fans will be able to enjoy songs such as “No Me Compares” and “Se Vende”, the former of the two recently topping Billboard’s Hot Latin Songs Chart for 2 weeks and becoming the only Latin Pop song to spend 5 consecutive weeks in the Top 10 of Billboard’s Latin Radio Charts. Currently, Alejandro Sanz has embarked on a world tour, which kicked off in Mexico to ‘sold out’ audiences including a performance at the emblematic ‘Foro Sol’ in Mexico City to more than 50,000 people. The tour continues with three consecutive ‘sold out’ shows at the ‘Palau de la Musica’ in Barcelona, Spain followed by shows in Latin America and the United States.
Tune in Thursday, December 6 at 7:00 p.m. ET for Terra’s live stream with Alejandro Sanz at http://www.terra.com/musica/live-music/. Watch the latest in this series of shows performed throughout this year by other key Latin artists, live streamed and also available On Demand.
Terra is a leading global digital media company that reaches a monthly audience of over 100 million people interested in entertainment, lifestyle, sports and news content. Terra’s content is offered in English, Spanish and/or Portuguese in 19 countries across the United States, Latin America and Europe, across multiple screens and devices – including PCs, tablets, smartphones, smartvs and DOOH screens.
Chosen by Fast Company Magazine as one of the “2011 Most Innovative Companies” in the world, Terra has revolutionized the way people consume and enjoy digital content through internationally recognized products and services throughout its 12-year history.
In addition to breaking news on its portals, Terra’s winning products and services include live broadcasting concerts via Terra Live Music on Terra TV, Sonora’s digital music service and Sundaytv’s film VOD service. Terra is also an innovator in live broadcasting major sports events, such as the Olympic Games, through multiple and simultaneous live channels in the countries for which the company has broadcasting rights.
About Alejandro Sanz
Alejandro Sanz is one of the most internationally renowned Latin artists. Composer and author of all of his songs, Alejandro has sold over 25 million albums throughout his career and is the Spanish artist with most Grammys Awards (16 Latin Grammys and 3 Grammys). Alejandro has released 15 albums (11 studio albums), all certified Platinum in Spain, Latin America and United States and has collaborated with Shakira, Alicia Keys, The Corrs, René from Calle 13, Joaquín Sabina, Dani Martin, Ivete Sangalo and the legendary Tony Bennett.
About Universal Music Group
Universal Music Group is the world’s leading music company with wholly owned operations in 60 territories. Its businesses also include Universal Music Publishing Group, the industry’s leading global music publishing operation.
Universal Music Group’s record labels include A&M/Octone, Decca, Def Jam Recordings, Deutsche Grammophon, Disa, Emarcy, Fonovisa, Geffen Records, Interscope Records, Island Records, Lost Highway Records, Machete Music, MCA Nashville, Mercury Nashville, Mercury Records, Motown Records, Polydor Records, Universal Music Latino, Universal Republic and Verve Music Group as well as a multitude of record labels owned or distributed by its record company subsidiaries around the world. The Universal Music Group owns the most extensive catalogue of music in the industry, which includes the last 100 years of the world’s most popular artists and their recordings. UMG’s catalogue is marketed through two distinct divisions, Universal Music Enterprises (in the U.S.) and Universal Strategic Marketing (outside the U.S.). Universal Music Group also includes Global Digital Business, its new media and technologies division and Bravado, its merchandising company.
Universal Music Group is a unit of Vivendi, a global media and communications company.
[*] Participating cities include Atlanta, Chicago, Denver, Las Vegas, Milwaukee Phoenix, and Tucson. Terms and conditions apply.