Miami, FL–(HISPANIC PR WIRE)–September 21, 2004–Sportsya, the main producer and distributor of multimedia sports content in Spanish, now offers to millions of fans the possibility to get the news about Mexican soccer through their wireless phones.
Millions of Hispanic fans and cell phone users in the U.S. will have access to up-to-date sports information using the highest wireless technology, thanks to an alliance with the Mexican company Medio Tiempo, S.A. de C.V. (mediotiempo.com).
By subscribing to this service, Cingular, Verizon, AT&T, and users in the U.S. will be able to access this information, using text messaging, and receive the most relevant world news on Mexican soccer, as well as the First Division results, via SMS.
Daniel Canel, President of Sportsya, “Sportsya mobile services will allow our users to receive news that will interest them, even when they do not have a radio, a TV, or a computer on hand. Millions of soccer news are checked daily and now the Hispanic fans will have faster and easier access to this information”.
With a simple procedure, the user sends a text message with the word GOL to number 22020, and he will be registered for the Sportsya mobile service, which consists in receiving results and news on Mexican soccer via text messaging. The cost per message received will be 30 cents and once in Sportsya.com, the user can “personalize” his/her information, and opt to receive related messages about his/her favorite teams.
Sportsya was founded in 1998 as a sports portal in Spanish, http://www.Sportsya.com and presently is owned by Sports International Group (SIG) LCC. It covers a great deal of sports disciplines internationally throughout its diverse divisions, distributes multimedia sports content, and promotes sports in Latin America and the U.S., Sportsya has its headquarters in Miami and regional offices in Buenos Aires, Mexico, and corresponding agents in the main sports plazas of the world and is associated with the sports giant in Mexico, Grupo Estadio W.
Diana Montoya G.
Communications & PR