Telcel AMERICA Kicks Off “Aqui y Alla” Mother’s Day Weekend Celebration Along...

Telcel AMERICA Kicks Off “Aqui y Alla” Mother’s Day Weekend Celebration Along U.S.-Mexico Border with Pedro Moreno

Phone booth with free calling to Mexico, opportunities to win smartphones and airtime cards part of border events in San Diego and El Paso


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MIAMI, SAN DIEGO and EL PASO, Texas, May 8, 2014
/PRNewswire-HISPANIC PR WIRE/ — Telcel AMERICA, a service provided by
TracFone Wireless, Inc., America’s largest
no-contract cell provider and leader in the communications industry,
is kicking off simultaneous Mother’s Day and Dia de la Madre celebrations along
the U.S.-Mexico border this weekend in San Diego and El Paso with Pedro Moreno,
host of the Spanish-language reality show “Nuestra Belleza Latina” and recently
named by People magazine as one of the 25 most beautiful
Hispanic men.

Dia de la Madre is celebrated in Mexico on
May 10, similar to Mother’s Day in the U.S., which this year falls on
Sunday, May 11. Celebrations along the border embrace both cultures as
Mexican daily crossers and travelers have double the reasons to celebrate
this weekend.


Telcel AMERICA will begin festivities at
the border crossing in San Diego on Friday, May 9 with a meet and greet with
Latino heartthrob Pedro Moreno, who will be on hand to make surprise calls
to people’s moms to wish them a happy Mother’s Day—whether they are
celebrating in the U.S. or Mexico.  The festivities also include pop up
phone booths with free calling to Mexico, opportunity to win prizes, such as
caps, t-shirts, free smartphones and airtime cards, as well as signed
autographs by Pedro Moreno.  The famed chicas Telcel will also be on hand to
take photos with fans.

The reveling will continue on May 10 at the
border in El Paso, Texas. Matriarchs are the cornerstone of Mexican culture
and Telcel AMERICA wants to remember moms and ensure distance is not an
obstacle to keeping families connected.  The weekend Mother’s Day activities
are as follows:

Friday, May 9 from 4:30 p.m. – 6:00 p.m.

  • Simple Mobile Solutions located at 644
    E. San Ysidro Blvd, San Diego, CA 92173
  • Pop up phone booth with free calling to
    Mexico
  • Pedro Moreno signing autographs
  • Enter raffle for a chance to win a
    Mother’s Day call to your mom from Pedro Moreno
  • Spin the wheel and win prizes:
    smartphones with airtime cards, caps, t-shirts and many more
  • Photo opportunity with the chicas Telcel
  • Segways, mariachis and surprises


Saturday, May 10 from 12:30 p.m. – 2:00
p.m.

  • Dr. Cell Phone located at 5400 N Mesa
    Ste G, El Paso, TX 79912
  • Pop up phone booth with free calling to
    Mexico
  • Pedro Moreno signing autographs
  • Enter raffle for a chance to win a
    Mother’s Day call to your mom from Pedro Moreno
  • Spin the wheel and win prizes:
    smartphones with airtime cards, caps, t-shirts and many more
  • Photo opportunity with the chicas Telcel
  • Video truck, mariachis and surprises

The Mother’s Day celebration coincides with
the launch of Telcel AMERICA Pluswhich is the best way
to stay seamlessly connected with friends and family on both sides of the
border, now with 1,000 minutes of roaming calls, 1GB data and unlimited
texting in Mexico. The roaming feature was recently added to the $60 plan,
which already includes 1,000 minutes to call Mexico cells from the U.S.,
unlimited texts and calls to landlines in Mexico and unlimited talk, texts
and 2GB high-speed data in the U.S.

Telcel AMERICA launched the “Aqui y Alla”
campaign to create awareness that with 1,000 free roaming minutes in Mexico,
families can stay connected on both sides of the Rio Grande.  Families are
encouraged to upload their photos from the events to Facebook, Twitter and
Instagram using the hashtag #AquiyAlla.

About Telcel AMERICA
Telcel AMERICA is a prepaid wireless service in the U.S. offering the
latest Android and other phones, with plans providing unlimited domestic and
international calling in the U.S. and to Mexico, landlines and cell phones,
as well as SMS and data. Telcel AMERICA’s service is provided by TracFone
Wireless, Inc., the leading “no-contract” cellular service provider in the
U.S. with over 21 million subscribers. For more information, please visit:

http://telcelamericaplus.com/

Contact:
Aileen Abella

aileen@aileenabella.com

305-310-6377

SOURCE  Telcel AMERICA
 

Telcel AMERICA Kicks Off “Aqui y Alla” Mother’s Day Weekend Celebration Along U.S.-Mexico Border with Pedro Moreno