The Axis Agency Wins PRWeek Multicultural Marketing Campaign of the Year

The Axis Agency Wins PRWeek Multicultural Marketing Campaign of the Year



SHARE THIS ARTICLE

LOS ANGELES, March 9, 2013 /PRNewswire/ — The Axis Agency, a leading
multicultural marketing and communications agency, was awarded the 2012 PRWeek
Multicultural Marketing Campaign of the Year Award for the agency’s work on The
Clorox Company’s integrated Hispanic marketing program, ‘Gracias Mama’. 
This award was announced as part of the PRWeek Awards Gala that took place last
night in New York.  With this recognition, Axis continues to engage
multicultural audiences through original, creative work that resonates with U.S.
Hispanics, and that addresses their specific needs.


(Photo: http://photos.prnewswire.com/prnh/20130308/CL73930 )


“We are passionate about delivering compelling and innovative client programs
that connect with our multicultural consumers,” said Armando Azarloza, president
of The Axis Agency.  “We share this honor with The Clorox Company and
genuinely value their continued partnership.”


This latest award continues to build on The Axis Agency’s industry honors,
which include:


AVA DIGITAL AWARDS 2012


Platinum



  • Best Web Video,  “Union-Garra-Pasion” for Degree Men


Gold



  • Best Web Video, “Valentine’s Day” for Degree Men


HERMES CREATIVE AWARDS 2012



Platinum



  • Best Website Element/Video for the Web,  ‘Union-Garra-Pasion” for
    Degree Men
  • Best  Website Element/Video for the Web, “Valentine’s Day” for Degree
    Men


Gold



  • Best Social Infographics,  “Soccer – The True Religion”  for
    Degree Men


Honorable Mention



  • Best Social Infographics,  “Soccer –Nothing Can Replace It” for
    Degree Men


MARCOM AWARDS 2012



Gold 



  • Best Webmercial Award, “Valentine’s Day” for Degree Men
  • Best Launch in PR/Communications Award,  Fraganzia for the Clorox
    Company


Platinum 



  • Best Marketing Publication, CULTURE Magazine for The Axis Agency
  • Best Advertorial,  “Superheroes Don’t Catch Colds” for the Clorox
    Company
  • Best Digital Campaign, The “Union–Garra–Pasion”  for Degree
    Men


Honorable Mention



  • Best Digital Campaign, “Soccer- The True Religion”  for Degree Men


MERCOMM AWARDS 2012



Galaxy Silver



  • Best Emerging Media: Interactive Brand,  “Zippo, Mucho Mas Than a
    Lighter” for Zippo  


QUILL AWARD 2012



  • Best Multilingual Communications Campaign,  RadioShack Trade &
    Save for Radio Shack  


HPRA PRemios AWARDSHispanic Public Relations
Association 2012  



  • Public Education Non Profit Campaign of the Year,  “Impact of
    Domestic Violence on Youth”  for INOBTR (I Know Better) and the
    Children’s Institute
  • Corporate Media Event of the Year,  “My Fabulous Quince”  for
    Verizon Wireless


PR NEWS PLATINUM PR AWARDS 2012



Honorable Mention



  • Best External Publication, CULTURE Magazine for The Axis Agency


About Axis


Founded in 2005, The Axis Agency is a full-service marketing and
communications agency headquartered in Los Angeles, California that employs 35
professionals with five offices in key multicultural markets across the country
including Los Angeles, Miami, New York, Chicago and Dallas.  Axis
specializes in developing campaigns that tap into unique culture-based
movements, to achieve breakthrough success for leading companies.  Our
unique approach combines insights, strategy, creativity, and diversity to create
campaigns that align with ideas or movements on the rise among multicultural
consumers.


For more information about The Axis Agency, please visit:

Website           http://www.theaxisagency.com/
Facebook
       http://www.facebook.com/TheAxisAgency
Twitter
            www.twitter.com/culturemovement



SOURCE The Axis Agency

The Axis Agency Wins PRWeek Multicultural Marketing Campaign of the Year