LOS ANGELES, Aug. 24, 2011 /PRNewswire-HISPANIC PR WIRE/ — The Home Depot® Foundation today joined with The Mission Continues and multi-platinum rock band 3 Doors Down to launch its “Celebration of Service” campaign, a major effort to enhance the lives of U.S. military veterans. The campaign, which officially begins on September 11 and runs through Veterans Day, November 11, 2011, includes 200 service projects directly aimed at improving homes, facilities and community centers where veterans live and receive services.
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Today’s announcement was made at a service project in Los Angeles, which has the nation’s largest population of homeless veterans. The Home Depot associates, veterans working with The Mission Continues and band members volunteered together to make repairs and upgrades at New Directions, Inc.’s residential facility, a nonprofit program that provides housing, job training and other services to almost 600 homeless veterans each year, many of whom are recovering from “invisible illnesses” including substance abuse, mental illness and post traumatic stress disorder (PTSD). By the end of the day, the volunteers will have completely refurbished the outside gathering area where veterans’ families come to visit them when they begin the family reunification process – creating a small corner of comfort and normalcy as they work to recover and rebuild their lives. Follow The Home Depot Foundation on Facebook and Twitter to see video and photos from the day. (http://www.facebook.com/homedepotfoundation, @homedepotfdn)
In addition, The Home Depot Foundation will donate more than $9 million in grants to nearly 30 nonprofit organizations serving veterans during the Celebration of Service campaign. $1 million in grants will be announced each Monday morning via Twitter and Facebook, and will also be featured on The Home Depot Foundation’s website at http://www.homedepotfoundation.org.
“The Home Depot Foundation is committed to ensuring that every veteran has a safe place to call home, and we intend to improve the lives and living conditions of thousands of veterans across the country during our Celebration of Service campaign,” said Kelly Caffarelli, president, The Home Depot Foundation.
The “Celebration of Service” campaign is also offering an opportunity for veterans to use their leadership skills to get involved in their local communities through The Mission Continues, an organization that encourages and supports every veteran to serve again as a citizen leader.
“Veterans are often told ‘thank you’ when they return home from service, but they also need to hear ‘we still need you,'” said Eric Greitens, Navy SEAL and CEO of The Mission Continues. “Our partnership with The Home Depot Foundation helps us to inspire this generation of veterans to continue their lifelong mission of service in their own communities.”
CELEBRATION OF SERVICE GIFT CARD
Customers can also contribute by purchasing a Celebration of Service themed gift card from The Home Depot between September 11 and Veterans Day. Five percent of the value placed on these cards, available both in-store and online, will be donated to The Home Depot Foundation to support nonprofit organizations serving the housing needs of veterans.
3 DOORS DOWN
Beginning September 11, the new album “Time of My Life” by 3 Doors Down, whose music has inspired and comforted veterans, active duty troops and their families for many years, will be available online at http://www.homedepotfoundation.org/celebrationofservice. For each CD sold on the website, the band will donate $1 to The Home Depot Foundation to directly support veterans’ housing initiatives.
“Veterans should not have to worry about where they and their families are going to live, and that’s why we’re so excited to be working with The Home Depot Foundation to change and improve the lives of thousands of brave men and women who have served this country,” said Brad Arnold, lead singer of 3 Doors Down. “It’s time to honor those who have served us all.”
ABOUT THE HOME DEPOT FOUNDATION
The Home Depot Foundation is committed to ensuring that every U.S. military veteran has a safe place to call home. In April 2011, the Foundation pledged a three-year, $30 million initiative to address veterans’ critical housing needs.
Since its formation in 2002, The Home Depot Foundation has granted more than $270 million to nonprofit organizations improving homes and lives in local communities. To learn more and see our associates in action, visit http://www.homedepotfoundation.org, follow us on Twitter @homedepotfdn, and like us on Facebook at http://www.facebook.com/homedepotfoundation.
ABOUT THE MISSION CONTINUES
The Mission Continues is a national nonprofit organization that has committed to transform the lives of post-9/11 veterans by challenging them to serve again as civilians. Founded in 2007 when Navy SEAL Eric Greitens returned from Iraq, the organization offers paid service fellowships to wounded and disabled veterans, awarding over 180 fellowships in 30 states to date. The Mission Continues is reshaping the way this country welcomes home our veterans by showing that these men and women are tremendous assets whose leadership and skills can be vital to their community’s improvement. For more information, please visit http://www.missioncontinues.org.
ABOUT 3 DOORS DOWN
Since forming in 1995, Mississippi rock quintet 3 Doors Down (vocalist Brad Arnold, lead guitarist Matt Roberts, bassist Todd Harrell, rhythm guitarist Chris Henderson, and drummer Greg Upchurch) has sold more than 16 million albums worldwide, garnered three Grammy nominations, two American Music Awards, and five BMI Pop Awards for songwriting, including BMI’s coveted “Songwriter of the Year” award. The band’s debut album, 2000’s The Better Life, which is now certified six times platinum, featured the smash hit “Kryptonite.” Their sophomore album, 2002’s Away from the Sun, saw similar success with its radio mainstays “When I’m Gone” and “Here Without You.” Their subsequent efforts 2005’s platinum certified Seventeen Days and 2008’s 3 Doors Down debuted at #1 on the Billboard Top 200 Chart. In 2003, 3 Doors Down founded The Better Life Foundation with the goal of giving as many children as possible a better life; they have raised more than two million dollars for local children’s charities since their inception. For more information visit: http://www.3doorsdown.com and http://www.thebetterlifefoundation.org.
SOURCE The Home Depot Foundation