Trophy Homes Positions Itself as a Strong Contender among Houston Home Builders

Trophy Homes Positions Itself as a Strong Contender among Houston Home Builders



SHARE THIS ARTICLE

Houston, TX–(HISPANIC PR WIRE – BUSINESS WIRE)–August 3, 2005–Trophy Homes, a subsidiary of Technical Olympic USA, Inc. (TOUSA), is becoming a top contender among competitors such as Lennar, Imagination and KB Homes in the Houston market. With record-breaking sales in seven communities in the Greater Houston area, Trophy Homes is truly TOUSA’s portal to “Upscale Affordable Housing,” marking its first-year anniversary with success.

President Don Barrineau’s vision for Trophy Homes is to provide affordable housing ($90’s-$150’s) to an under-served market. “Trophy Homes is embarking upon a trend-setting mission,” states Barrineau. “We are offering consumers standard features to make our homes feel rich that the competition considers upgrades.”

Trophy Homes standard features include:

— 3 1/2 bathrooms for homes 2,800 sq. ft and up

— 2 headed Supershower in master bath

— Rounded sheetrock corners throughout

— Nice open archways

— Staron Countertops (Granite-community by community basis)

— Ceramic Tile Backsplash

— More Master-down floor plans vs. master-up floor plans

— 28 Professionally Designed exterior color palettes that include Boral clay-fired brick and deep earthtones paint (two-tone paint scheme)

…and much more.

Most Trophy Homes sales centers are staffed with bilingual sales associates to assist the growing numbers of Hispanic homebuyers. At sales centers, customers will enjoy state-of-the-art multimedia presentations via plasma screens, computer displays and graphics that all allow the prospective homebuyer to make an informative decision. In terms of future plans, TOUSA, via Trophy Homes, plans on expanding their vision to provide top-of-the-line housing at affordable pricing throughout the Houston area.

Technical Olympic USA, Inc. (TOUSA) (NYSE:TOA) is a leading national homebuilder and financial services company operating throughout four geographic regions: Florida, Mid-Atlantic, Texas and the West. TOUSA markets homes under leading local brand names including Eagle Homes, Newmark Homes, Fedrick, Harris Estate Homes, Masonry Homes, Gilligan Homes and Trophy Homes-TX. TOUSA is a member of the Technical Olympic Group of Companies.

–30–JV/ho*

CONTACT:

GC2 Public Relations, Houston

Gabriel C. Canales

832-867-0111

http://gc2pr.com

Trophy Homes Positions Itself as a Strong Contender among Houston Home Builders