Univision Radio Announces Chrysler as Exclusive Automotive Sponsor for ‘Tu Dinero Con...

Univision Radio Announces Chrysler as Exclusive Automotive Sponsor for ‘Tu Dinero Con Julie Stav’



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MIAMI–(HISPANIC PR WIRE – BUSINESS WIRE)–Nov. 6, 2003–Univision Radio, part of Univision Communications Inc. (NYSE:UVN), today announced that Chrysler brand has signed on as the exclusive automotive sponsor of the “Tu Dinero Con Julie Stav” (“Your Money with Julie Stav”) show through 2004. Commercials for Chrysler vehicles and special auto-related vignettes aired during the show will be specifically directed at educating and simplifying the car-purchasing and leasing processes of Chrysler products for the listeners of her show.

“The Hispanic audience grows in size and influence every year, and reaching that audience is a priority at the Chrysler Group,” said Bonita Stewart, Director of Chrysler. “We are extremely pleased to be the exclusive automotive sponsor of Julie Stav’s program because it allows us to achieve our marketing goals for this vibrant and diverse audience.”

Also commenting on this groundbreaking union, Julie Stav said, “I am delighted to welcome Chrysler into our Univision Radio family, and I look forward to our joint effort, to continue to inform our audience about the importance of being an educated and wise consumer.”

Julie Stav launched her popular hour-long Saturday morning show in January, which airs on Univision Radio stations in Los Angeles, New York, Miami, Chicago and Houston, San Antonio, McAllen, Dallas, El Paso and Las Vegas. Additionally, Univision Radio broadcasts Stav’s financial vignettes during the mornings and afternoons, which are short excerpts of information on managing money.

Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 97% of U.S. Hispanic Households; TeleFutura Network, a new general-interest Spanish-language broadcast television network reaching 78% of U.S. Hispanic Households; Univision Television Group, which owns and operates 23 Univision Network television stations and 1 non-Univision television station; TeleFutura Television Group, which owns and operates 30 TeleFutura Network television stations; Galavision, the country’s leading Spanish-language cable network; Univision Radio, the leading Spanish-language radio group which owns and/or operates 66 radio stations in 17 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes the Univision Records, Fonovisa Records, and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at http://www.univision.com. Univision Communications is headquartered in Los Angeles with network operations in Miami and television stations and sales offices in major cities throughout the United States.

–30–RR/da*

CONTACT:

Univision Communications Inc.

Jorge A. Plasencia, 305-569-3130

Univision Radio Announces Chrysler as Exclusive Automotive Sponsor for ‘Tu Dinero Con Julie Stav’