{"id":156199,"date":"2023-10-18T09:00:00","date_gmt":"2023-10-18T13:00:00","guid":{"rendered":"https:\/\/hispanicprwire.com\/english-matthew-mcconaughey-stand-up-to-cancer-and-visit-myrtle-beach-team-up-for-powerful-psa-to-raise-awareness-and-donations-for-cancer-research\/"},"modified":"2023-10-18T09:10:35","modified_gmt":"2023-10-18T13:10:35","slug":"matthew-mcconaughey-se-asocio-a-unidos-contra-el-cancer-y-al-equipo-de-visit-myrtle-beach-para-difundir-un-poderoso-anuncio-de-servicio-publico-dirigido-a-crear-conciencia-y-aumentar-las-donaciones-pa","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/matthew-mcconaughey-se-asocio-a-unidos-contra-el-cancer-y-al-equipo-de-visit-myrtle-beach-para-difundir-un-poderoso-anuncio-de-servicio-publico-dirigido-a-crear-conciencia-y-aumentar-las-donaciones-pa\/","title":{"rendered":"MATTHEW MCCONAUGHEY, STAND UP TO CANCER AND VISIT MYRTLE BEACH TEAM UP FOR POWERFUL PSA TO RAISE AWARENESS AND DONATIONS FOR CANCER RESEARCH"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p class=\"prntac\">Watch the PSA and download hi-res media assets <b><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=2073494738&amp;u=https%3A%2F%2Fbit.ly%2Fsu2c_matthew&amp;a=HERE\" target=\"_blank\" rel=\"nofollow\">HERE<\/a><\/b><b>.<\/b><\/p>\n<p><span class=\"xn-location\">LOS ANGELES<\/span>, <span class=\"xn-chron\">Oct. 18, 2023<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; Academy Award\u00ae- winning actor <span class=\"xn-person\">Matthew McConaughey<\/span> has joined <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=3577416855&amp;u=https%3A%2F%2Fstanduptocancer.org%2F&amp;a=Stand+Up+\" target=\"_blank\" rel=\"nofollow\">Stand Up <\/a><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=4196513526&amp;u=https%3A%2F%2Fstanduptocancer.org%2F&amp;a=To\" target=\"_blank\" rel=\"nofollow\">To<\/a><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=246933757&amp;u=https%3A%2F%2Fstanduptocancer.org%2F&amp;a=%C2%A0Cancer%C2%AE+(SU2C)\" target=\"_blank\" rel=\"nofollow\">\u00a0Cancer\u00ae (SU2C)<\/a><\/u>\u00a0and Visit Myrtle Beach for a new public service announcement (PSA) that raises awareness about the importance of funding cancer research.<\/p>\n<div id=\"prni_dvprnevidce43left\" dir=\"ltr\" style=\"width: 100%; text-align: left;\" title=\"SU2C Life Disrupted PSA\"><iframe loading=\"lazy\" id=\"playerFrameVideo\" src=\"https:\/\/www.youtube.com\/embed\/Qlbwi3yRPBw?autoplay=0\" width=\"512\" height=\"288\" frameborder=\"0\" scrolling=\"auto\" data-poster=\"http:\/\/\" data-autostart=\"false\"\/><\/div>\n<p>The campaign features McConaughey narrating poignant memories and milestone moments for a family that frequently visits the beach. Viewers follow along as the family&#8217;s daughter grows up and the father experiences a cancer diagnosis. Through their story, the\u00a0PSA illustrates the one thing every person impacted by cancer craves: more time.<\/p>\n<p>&#8220;It is inevitable that this disease will affect us, our friends or family at some point in our lives. SU2C innovations lead to better cancer prevention, diagnosis and treatment, which means that we can help save lives now,&#8221; said <span class=\"xn-person\">Sue Schwartz<\/span>, SU2C co-founder. &#8220;We are so appreciative of the support from <span class=\"xn-person\">Matthew McConaughey<\/span> and Visit Myrtle Beach as we engage the public to support cancer research and the scientists who are on the front lines working to combat this terrible disease.&#8221;<\/p>\n<p>McConaughey has been supporting SU2C since 2014 through various awareness initiatives and the previous four biennial televised fundraising specials. After a few of his close friends and a family member were lost to cancer, McConaughey doubled down on his commitment and dedication to learning about new treatments and breakthroughs in research.<\/p>\n<p>&#8220;It&#8217;s helpful to know that organizations like SU2C exist and can help people find the best information and doctors available,&#8221; McConaughey said. &#8220;This PSA highlights the magical moments in life but also points out that there are hard moments as well. The work that SU2C does is groundbreaking and vital to helping get people to more of those magical moments and I am honored to be working with them on this campaign.&#8221;<\/p>\n<p>Stretching along the northeast coast of <span class=\"xn-location\">South Carolina<\/span>, the <span class=\"xn-location\">Myrtle Beach<\/span> area welcomes 17 million visitors annually. Visit <span class=\"xn-location\">Myrtle Beach<\/span> represents the destination comprised of 14 unique communities, where residents and visitors can enjoy 60 miles of beaches, over 90 golf courses, more than 2,000 restaurants and ample attractions.<\/p>\n<p>&#8220;The collaboration between Visit Myrtle Beach and Stand Up To Cancer exemplifies our joint desire to assist families who have been affected by cancer in continuing to create memories for generations,&#8221; said <span class=\"xn-person\">Karen Riordan<\/span>, Visit Myrtle Beach president and CEO.<\/p>\n<p>Directed by <span class=\"xn-person\">Brian Morrow<\/span> and produced by Sharkpig, the PSA will be placed across print, broadcast, radio, digital and out-of-home outlets. To learn more about the\u00a0PSA and how you can donate today, please visit <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=1803087525&amp;u=https%3A%2F%2Fstanduptocancer.org%2F&amp;a=StandUpToCancer.\" target=\"_blank\" rel=\"nofollow\">StandUpToCancer.<\/a><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=2791657284&amp;u=https%3A%2F%2Fstanduptocancer.org%2F&amp;a=org\" target=\"_blank\" rel=\"nofollow\">org<\/a><\/u>.\u00a0<\/p>\n<p><b><u>ABOUT STAND UP TO CANCER<br \/><\/u><\/b>Stand Up To Cancer\u00ae (SU2C) raises funds to accelerate the pace of research to get new therapies to patients quickly and save lives now. SU2C is a 501(c)(3) charitable organization and was initially launched as a division of the Entertainment Industry Foundation.\u202fEstablished in 2008 by media and entertainment leaders, SU2C utilizes these communities&#8217; resources to engage the public in supporting a new, collaborative model of cancer research, to increase awareness about cancer prevention, and to highlight progress being made in the fight against the disease. As of April 2023, more than 3,000 scientists representing more than 210 institutions are involved in SU2C-funded research projects.<\/p>\n<p>As SU2C&#8217;s scientific partner, the American Association for Cancer Research (AACR) and a Scientific Advisory Committee, led by Nobel laureate <span class=\"xn-person\">Phillip A. Sharp<\/span>, Ph.D., conduct rigorous competitive review processes to identify the best research proposals to recommend for funding, oversee grants administration, and provide expert review of research progress.<\/p>\n<p>Current members of the SU2C Founders and Advisors Committee (FAC) include <span class=\"xn-person\">Katie Couric<\/span>, <span class=\"xn-person\">Sherry Lansing<\/span>, <span class=\"xn-person\">Kathleen Lobb<\/span>, <span class=\"xn-person\">Lisa Paulsen<\/span>, <span class=\"xn-person\">Rusty Robertson<\/span>, <span class=\"xn-person\">Sue Schwartz<\/span>, <span class=\"xn-person\">Pamela Oas Williams<\/span>, and <span class=\"xn-person\">Ellen Ziffren<\/span>. The late <span class=\"xn-person\">Laura Ziskin<\/span> and the late <span class=\"xn-person\">Noreen Fraser<\/span> are also co-founders. <span class=\"xn-person\">Russell Chew<\/span> serves as SU2C&#8217;s president and CEO.<\/p>\n<p>For more information, visit<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=1143767991&amp;u=https%3A%2F%2Fstanduptocancer.org%2F&amp;a=%C2%A0\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=1441323162&amp;u=https%3A%2F%2Fstanduptocancer.org%2F&amp;a=StandUpToCancer.org\" target=\"_blank\" rel=\"nofollow\">StandUpToCancer.org<\/a><\/u>,<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=3447885506&amp;u=https%3A%2F%2Fwww.instagram.com%2Fsu2c%2F&amp;a=%C2%A0\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=1141729866&amp;u=https%3A%2F%2Fwww.instagram.com%2Fsu2c%2F&amp;a=Instagram\" target=\"_blank\" rel=\"nofollow\">Instagram<\/a><\/u>,<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=415636143&amp;u=https%3A%2F%2Fwww.tiktok.com%2F%40su2c&amp;a=%C2%A0\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=4008481987&amp;u=https%3A%2F%2Fwww.tiktok.com%2F%40su2c&amp;a=TikTok\" target=\"_blank\" rel=\"nofollow\">TikTok<\/a><\/u>,<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=1230682512&amp;u=https%3A%2F%2Ftwitter.com%2Fsu2c&amp;a=%C2%A0\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=1943895236&amp;u=https%3A%2F%2Ftwitter.com%2Fsu2c&amp;a=Twitter\" target=\"_blank\" rel=\"nofollow\">Twitter<\/a><\/u>, <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=3584009944&amp;u=https%3A%2F%2Fwww.facebook.com%2FSU2C%2F&amp;a=%C2%A0\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=2973338219&amp;u=https%3A%2F%2Fwww.facebook.com%2FSU2C%2F&amp;a=Facebook\" target=\"_blank\" rel=\"nofollow\">Facebook<\/a><\/u>, and<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=2334524719&amp;u=https%3A%2F%2Fwww.youtube.com%2Fuser%2FSU2C&amp;a=%C2%A0\" target=\"_blank\" rel=\"nofollow\">\u00a0<\/a><u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=674074657&amp;u=https%3A%2F%2Fwww.youtube.com%2Fuser%2FSU2C&amp;a=YouTube\" target=\"_blank\" rel=\"nofollow\">YouTube<\/a><\/u>.<\/p>\n<p><b>About\u00a0Myrtle Beach, S.C.<br \/><\/b>Myrtle Beach\u00a0isn&#8217;t just a beach. It&#8217;s The Beach. Popularly known as the Grand Strand,\u00a0Myrtle Beach\u00a0is one destination made up of 14 unique communities that stretch 60 miles along the northeast coast of\u00a0South Carolina. Families, couples and those in search of a warm welcome will find more than just a day at The Beach when they come together to connect and enjoy vibrant entertainment and family attractions, including world-class golf, shopping and fresh coastal Carolina cuisine. From the moment you arrive, you&#8217;ll find you belong at The Beach \u2013\u00a0Myrtle Beach, <span class=\"xn-location\">South Carolina<\/span>. For additional information on tourism offerings in the\u00a0Myrtle Beach\u00a0area, visit\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=144110188&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D3963022-1%26h%3D3058996557%26u%3Dhttp%253A%252F%252Fwww.visitmyrtlebeach.com%252F%26a%3Dwww.visitmyrtlebeach.com&amp;a=www.visitmyrtlebeach.com\" target=\"_blank\" rel=\"nofollow\">www.visitmyrtlebeach.com<\/a>\u00a0or call (888) Myrtle-1.<\/p>\n<div id=\"prni_dvprnejpg083eleft\" dir=\"ltr\" style=\"width: 100%; text-align: left;\"><img decoding=\"async\" id=\"prnejpg083eleft\" title=\"VMB Logo\" src=\"https:\/\/mma.prnewswire.com\/media\/2250471\/Stand_Up_To_Cancer__Visit_Myrtle_Beach.jpg\" alt=\"VMB Logo\" align=\"middle\"\/><\/div>\n<p>\u00a0<\/p>\n<div id=\"prni_dvprnejpg38d0left\" dir=\"ltr\" style=\"width: 100%; text-align: left;\"><img decoding=\"async\" id=\"prnejpg38d0left\" title=\"SU2C Life Disrupted PSA\" src=\"https:\/\/mma.prnewswire.com\/media\/2250472\/Stand_Up_To_Cancer_PSA.jpg\" alt=\"SU2C Life Disrupted PSA\" align=\"middle\"\/><\/div>\n<p>\u00a0<\/p>\n<div id=\"prni_dvprnejpg51d5left\" dir=\"ltr\" style=\"width: 100%; text-align: left;\"><img decoding=\"async\" id=\"prnejpg51d5left\" style=\"width: 400px; height: 233px;\" title=\"Stand Up To Cancer\" src=\"https:\/\/mma.prnewswire.com\/media\/592026\/4347669\/SU2C_Logo.jpg\" alt=\"Stand Up To Cancer\" align=\"middle\"\/><\/div>\n<p>Video &#8211; <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=140827454&amp;u=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DQlbwi3yRPBw&amp;a=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3DQlbwi3yRPBw\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.youtube.com\/watch?v=Qlbwi3yRPBw<\/a><br \/>Logo &#8211; <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=3213408110&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F2250471%2FStand_Up_To_Cancer__Visit_Myrtle_Beach.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F2250471%2FStand_Up_To_Cancer__Visit_Myrtle_Beach.jpg\" target=\"_blank\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/2250471\/Stand_Up_To_Cancer__Visit_Myrtle_Beach.jpg<\/a>\u00a0<br \/>Photo &#8211; <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=2521444557&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F2250472%2FStand_Up_To_Cancer_PSA.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F2250472%2FStand_Up_To_Cancer_PSA.jpg\" target=\"_blank\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/2250472\/Stand_Up_To_Cancer_PSA.jpg<\/a> <br \/>Logo &#8211; <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=739780944&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F592026%2F4347669%2FSU2C_Logo.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F592026%2F4347669%2FSU2C_Logo.jpg\" target=\"_blank\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/592026\/4347669\/SU2C_Logo.jpg<\/a><\/p>\n<p>\u00a0<\/p>\n<p>SOURCE  Stand Up To Cancer<\/p>\n<\/div>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p class=\"prntac\">Watch the PSA and download hi-res media assets <b><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3999838-1&amp;h=2073494738&amp;u=https%3A%2F%2Fbit.ly%2Fsu2c_matthew&amp;a=HERE\" target=\"_blank\" rel=\"nofollow noopener\">HERE<\/a><\/b><b>.<\/b><\/p>\n<p><span class=\"xn-location\">LOS ANGELES<\/span>, <span class=\"xn-chron\">Oct. 18, 2023<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; Academy Award\u00ae- winning actor <span class=\"xn-person\">Matthew McConaughey<\/span> has joined <u>&lt;a&#8230;<\/p>\n","protected":false},"author":1,"featured_media":156200,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[],"class_list":["post-156199","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-salud"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/156199","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=156199"}],"version-history":[{"count":"1","href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/156199\/revisions"}],"predecessor-version":[{"id":156205,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/156199\/revisions\/156205"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media\/156200"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=156199"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=156199"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=156199"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}