{"id":266172,"date":"2024-05-06T10:00:00","date_gmt":"2024-05-06T14:00:00","guid":{"rendered":"https:\/\/hispanicprwire.com\/english-betterware-de-mexico-expands-to-u-s-market\/"},"modified":"2024-05-06T10:20:01","modified_gmt":"2024-05-06T14:20:01","slug":"betterware-de-mexico-se-expande-al-mercado-de-ee-uu","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/betterware-de-mexico-se-expande-al-mercado-de-ee-uu\/","title":{"rendered":"Betterware de Mexico Expands to U.S. Market"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prntac{\nTEXT-ALIGN: CENTER\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p class=\"prntac\"><i><span class=\"xn-location\">Mexico<\/span>-based <\/i><i>Consumer Products Company Poised for Major Sales Growth in New Sales <\/i><\/p>\n<p><span class=\"xn-location\">DALLAS<\/span>, <span class=\"xn-chron\">May 6, 2024<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4157207-1&amp;h=2485925785&amp;u=https%3A%2F%2Fwww.betterware.com.mx%2Fmx%2Fes%2F&amp;a=+Betterware+de+Mexico\" target=\"_blank\" rel=\"nofollow\"> Betterware de <span class=\"xn-location\">Mexico<\/span><\/a><\/u>\u00a0S.A.P.I. de C.V. (NASDAQ: BWMX), (&#8220;Betterware&#8221; or the &#8216;Company&#8221;), has expanded to the U.S. market as <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4157207-1&amp;h=1985224679&amp;u=http%3A%2F%2Fwww.betterware.com%2F&amp;a=Betterware+U.S.\" target=\"_blank\" rel=\"nofollow\">Betterware U.S.<\/a><\/u>\u00a0The brand recognized for its dedication to creating high-quality, innovative consumer products that enhance everyday living will have its new office headquarters located in <span class=\"xn-location\">Dallas, Texas<\/span>. International expansion is one of the cornerstones of Betterware&#8217;s growth strategy and the U.S. launch coincides with the company&#8217;s multi-year period of consistent, organic growth.<\/p>\n<div id=\"prni_dvprnejpg0b71left\" dir=\"ltr\" style=\"width: 100%; text-align: left;\"><img decoding=\"async\" id=\"prnejpg0b71left\" title=\"Betterware U.S.\" src=\"https:\/\/mma.prnewswire.com\/media\/2403899\/Betterware_Logo.jpg\" alt=\"Betterware U.S.\" align=\"middle\"\/><\/div>\n<p>The decision to expand into the U.S. was a natural choice because of its proximity to <span class=\"xn-location\">Mexico<\/span>, and an untapped customer base that already has some familiarity with the brand. The company thoughtfully chose <span class=\"xn-location\">Dallas<\/span> as the home for its U.S. headquarters because of the city&#8217;s superior distribution network and access to <span class=\"xn-location\">Texas&#8217;<\/span> growing talent pool. Betterware&#8217;s Global CEO <span class=\"xn-person\">Andres Campos<\/span> believes the U.S. expansion is key to unlocking further growth.<\/p>\n<p>&#8220;For more than 29 years, we&#8217;ve succeeded in providing value and quality in the consumer products we make, only constrained by our geographical location,&#8221; said Campos. &#8220;Our industry knowledge reinforces our belief that U.S. consumers will continue to seek out well-designed products to simplify their lives.<\/p>\n<p>Founded in 1995, Betterware has been the leading direct to consumer company in <span class=\"xn-location\">Mexico<\/span>, focused on product innovation. In addition to its reputation for providing the ultimate &#8216;life-hack&#8217; products, the company also creates opportunities for entrepreneurship through its direct sales model resulting in its position as the 17<sup>th<\/sup> largest direct-selling company in the world according to Direct Selling News.<\/p>\n<p>Betterware&#8217;s strong manufacturing relationships allow the company to produce quality-tested, on-trend, and innovative consumer products, with over 250 new products slated for 2024. From kitchen to garden, at home or on-the-go, Betterware has thoughtfully crafted better-living solutions with products that make life easier. U.S. consumers can now shop a curated portfolio on <a href=\"http:\/\/www.betterware.com\" rel=\"nofollow\">www.betterware.com<\/a> and have it delivered right to their door.<\/p>\n<p>Notably, <span class=\"xn-location\">Dallas<\/span> has always been a friendly city for entrepreneurs and home to some of the most respected direct sales organizations and Fortune 500 companies. Coinciding with the launch of Betterware&#8217;s direct to consumer business, it also will expand its direct selling arm to its headquarters in <span class=\"xn-location\">Dallas<\/span> as well as <span class=\"xn-location\">San Antonio<\/span> and <span class=\"xn-location\">McAllen<\/span>.<\/p>\n<p>For more information about Betterware U.S. and its products, visit <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4157207-1&amp;h=2540486342&amp;u=https%3A%2F%2Fbetterwareusa.com%2F&amp;a=betterware.com\" target=\"_blank\" rel=\"nofollow\">betterware.com<\/a><\/u>\u00a0or follow Betterware on <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4157207-1&amp;h=2031502721&amp;u=https%3A%2F%2Fwww.facebook.com%2Fbetterwareus&amp;a=Facebook\" target=\"_blank\" rel=\"nofollow\">Facebook<\/a><\/u>\u00a0and <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4157207-1&amp;h=64461987&amp;u=https%3A%2F%2Fwww.instagram.com%2Fbetterwareus%2F&amp;a=Instagram\" target=\"_blank\" rel=\"nofollow\">Instagram<\/a><\/u>.<\/p>\n<p><b><u>About Betterware de M\u00e9xico, S.A.P.I. de C.V.<\/u><\/b><\/p>\n<p>Founded in 1995, Betterware de <span class=\"xn-location\">Mexico<\/span> is the leading direct-to-consumer company in <span class=\"xn-location\">Mexico<\/span> focused on creating innovative products that solve specific needs regarding organization, practicality, space saving and hygiene within the household. Betterware&#8217;s wide product portfolio includes home organization, kitchen, commuting, laundry, and cleaning, as well as other categories that include products and solutions for every corner of the household.<\/p>\n<p>All products are designed by the Company and under the Betterware brand name through its various sources of product innovation. The Company&#8217;s state-of-the-art infrastructure allows it to safely and timely deliver its products to every part of the country, backed by the strategic location of its national distribution center.<\/p>\n<p>Supported by its asset light business model and its three strategic pillars of Product Innovation, Business Intelligence and Technology, Betterware has been able to achieve sustainable double-digit growth rates by successfully expanding its household penetration and share of wallet.<\/p>\n<p><b>Media Contacts<br \/><\/b><span class=\"xn-person\">Meagan Byrne<\/span><br \/><u><a href=\"mailto:meagan@thepowergroup.com\" target=\"_blank\" rel=\"nofollow\">meagan@thepowergroup.com<\/a><\/u>; (914) 374-2662<\/p>\n<p><span class=\"xn-person\">Chrisa Head<\/span><br \/><u><a href=\"mailto:chrisa@thepowergroup.com\" target=\"_blank\" rel=\"nofollow\">chrisa@thepowergroup.com<\/a><\/u>; (214) 551-0832<\/p>\n<p>Logo &#8211; <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4157207-1&amp;h=2034881143&amp;u=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F2403899%2FBetterware_Logo.jpg&amp;a=https%3A%2F%2Fmma.prnewswire.com%2Fmedia%2F2403899%2FBetterware_Logo.jpg\" target=\"_blank\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/2403899\/Betterware_Logo.jpg<\/a>\u00a0<\/p>\n<p>SOURCE  Betterware U.S.<\/p>\n<\/div>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p class=\"prntac\"><i><span class=\"xn-location\">Mexico<\/span>-based <\/i><i>Consumer Products Company Poised for Major Sales Growth in New Sales <\/i><\/p>\n<p><span class=\"xn-location\">DALLAS<\/span>, <span class=\"xn-chron\">May 6, 2024<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; <u><a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4157207-1&amp;h=2485925785&amp;u=https%3A%2F%2Fwww.betterware.com.mx%2Fmx%2Fes%2F&amp;a=+Betterware+de+Mexico\" target=\"_blank\" rel=\"nofollow noopener\"> Betterware de <span class=\"xn-location\">Mexico<\/span><\/a><\/u>\u00a0S.A.P.I. de C.V. (NASDAQ: BWMX),&#8230;<\/p>\n","protected":false},"author":1,"featured_media":266173,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-266172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios-y-finanzas"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/266172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=266172"}],"version-history":[{"count":"1","href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/266172\/revisions"}],"predecessor-version":[{"id":266174,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/266172\/revisions\/266174"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media\/266173"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=266172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=266172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=266172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}