{"id":269006,"date":"2024-12-04T15:45:00","date_gmt":"2024-12-04T15:59:00","guid":{"rendered":"https:\/\/hispanicprwire.com\/english-buchanans-scotch-whisky-pledges-150000-from-its-200-futuro-fund-to-create-mas-noches-buenas-for-200-foodservice-workers-this-holiday-season\/"},"modified":"2024-12-04T16:50:02","modified_gmt":"2024-12-04T20:50:02","slug":"buchanans-scotch-whisky-se-compromete-a-donar-150000-de-su-200-futuro-fund-para-crear-mas-noches-buenas-para-los-trabajadores-del-sector-de-la-comida-200-esta-temporada-navidena","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/buchanans-scotch-whisky-se-compromete-a-donar-150000-de-su-200-futuro-fund-para-crear-mas-noches-buenas-para-los-trabajadores-del-sector-de-la-comida-200-esta-temporada-navidena\/","title":{"rendered":"Buchanan&#8217;s Scotch Whisky Pledges $150,000 From its 200% Futuro Fund to Create M\u00e1s Noches Buenas for 200% Foodservice Workers This Holiday Season"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><i>A continuation of the &#8216;We Are the Spirit of the 200%&#8217; Campaign, Buchanan&#8217;s &#8216;M\u00e1s Noches Buenas&#8217; campaign, featuring Marcello Hern\u00e1ndez, invites fans to embrace the 200% holiday spirit with a series of festive events, digital content and funding opportunities for those who bring more to our tables to share in the spirit they help create.<\/i><\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">NEW YORK<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Dec. 4, 2024<\/span><\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; On Giving Tuesday, Buchanan&#8217;s Scotch Whisky <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=1695536635&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4013299-1%26h%3D2443274584%26u%3Dhttps%253A%252F%252Fwww.buchananswhisky.com%252Fen-us%252F%26a%3DBuchanan%2527s%2BBlended%2BScotch%2BWhisky&amp;a=Buchanan%27s+Scotch+Whisky\" target=\"_blank\" rel=\"nofollow\"><b>Buchanan&#8217;s Scotch Whisky<\/b><\/a>\u00a0announced the &#8220;M\u00e1s Noches Buenas&#8221; campaign, inviting fans to embrace and celebrate the 200% experiences, spirit, stories and people that make that make <span class=\"xn-person\">Noche Buena<\/span> (Christmas Eve) so unique.<\/p>\n<p>Experience the full interactive Multichannel News Release here: <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=3088834415&amp;u=https%3A%2F%2Fwww.multivu.com%2Fbuchanans_whisky%2F9300451-en-buchanans-scotch-whisky-mas-noches-buenas-giving-tuesday-campaign&amp;a=https%3A%2F%2Fwww.multivu.com%2Fbuchanans_whisky%2F9300451-en-buchanans-scotch-whisky-mas-noches-buenas-giving-tuesday-campaign\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.multivu.com\/buchanans_whisky\/9300451-en-buchanans-scotch-whisky-mas-noches-buenas-giving-tuesday-campaign<\/a><\/p>\n<p>For Buchanan&#8217;s, the 200%\u00a0foodservice community are the people who most embrace the Noche Buena Spirit of giving more. Despite being the backbone of the restaurant industry, many receive little recognition of their impact and fewer opportunities to spend time with loved ones, with only 57% of workers with foodservice jobs received paid holidays last year vs. 96% in business and finance, according to the Center for American Progress. This year, with even more cheer and good will, the brand is embracing the 200% Holiday Spirit by creating\u00a0<i>more<\/i>\u00a0space at the table and\u00a0<i>M\u00e1s Noches Buenas<\/i>\u00a0(more good nights) for those who have made space for Buchanan&#8217;s this holiday season.<\/p>\n<p>Through the brand&#8217;s\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=1276753791&amp;u=https%3A%2F%2Fwww.buchananswhisky.com%2Fen-us%2Ffund&amp;a=200%25+Futuro+Fund\" target=\"_blank\" rel=\"nofollow\"><b>200% Futuro Fund<\/b><\/a>, sponsored by the Fairfield County Community Foundation, Buchanan&#8217;s will provide <span class=\"xn-money\">$150,000<\/span> in donations to four nonprofits \u2013\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=1633601643&amp;u=https%3A%2F%2Fwww.streetvendor.org%2F&amp;a=The+Street+Vendor+Project\" target=\"_blank\" rel=\"nofollow\">The Street Vendor Project<\/a>,\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=731371785&amp;u=https%3A%2F%2Fwww.reimaginelafoundation.org%2Fhow-we-reimagine&amp;a=The+Reimagine+LA+Foundation\" target=\"_blank\" rel=\"nofollow\">The Reimagine LA Foundation<\/a>,\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=1699990276&amp;u=https%3A%2F%2Ftxrestaurant.org%2FTRF%2FTRF%2FTRF-Home.aspx&amp;a=The+Texas+Restaurant+Association+Education+Foundation\" target=\"_blank\" rel=\"nofollow\">The Texas Restaurant Association Education Foundation<\/a><u>,<\/u>\u00a0and\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=2936312485&amp;u=https%3A%2F%2Fwww.restaurantworkerscf.org%2F&amp;a=The+Restaurant+Workers+Community+Foundation\" target=\"_blank\" rel=\"nofollow\">The Restaurant Workers Community Foundation<\/a>\u00a0\u2013 that support food and beverage industry workers all year long. In addition to donations the brand will invite several dedicated individuals who help create our cherished traditions to join us in events throughout the season to enjoy the festivities they fuel, in turn, giving them\u00a0<i>una noche buena<\/i>, of their own.<\/p>\n<p><i>&#8220;The 200% foodservice community, composed of the passionate professionals behind our favorite restaurants, caf\u00e9s and bars, sacrifice time-off during the holidays and throughout the year,&#8221;\u00a0<\/i>said <span class=\"xn-person\">Linda Lagos-Morales<\/span>, Brand Director, Buchanan&#8217;s Scotch Whisky, &#8220;<i>These people are too often left &#8216;back-of-house&#8217; instead of &#8216;at-the-table&#8217; and are secluded from the spirit they create. As a brand made for and by the community, we want to embrace the 200% holiday spirit by inviting our fans to support and celebrate the community that has always welcomed Buchanan&#8217;s Whisky at the table.&#8221;<\/i><\/p>\n<p>Events and initiatives that will support this donation kicked off last month, and include:<\/p>\n<ul type=\"disc\">\n<li><b>Festive trade dinners<\/b>\u00a0where Buchanan&#8217;s and\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=1440544767&amp;u=https%3A%2F%2Fnglmitu.com%2F&amp;a=NGLMit%C3%BA\" target=\"_blank\" rel=\"nofollow\">NGLMit\u00fa<\/a>, the leading U.S. Latin media and entertainment company, are inviting 200% foodservice workers and leaders in <span class=\"xn-location\">New York City<\/span>, <span class=\"xn-location\">Los Angeles<\/span> and <span class=\"xn-location\">Houston<\/span> to enjoy a night off and a meal prepared by local chefs.\u00a0<\/li>\n<li><b>A\u00a0limited-edition\u00a0merch sale\u00a0<\/b>designed by Buchanan&#8217;s and\u00a0<u>Kids of Immigrants<\/u>, inspired by the 200% foodservice community. The collection includes a Hoodie <span class=\"xn-money\">($100)<\/span>, Throw Blanket <span class=\"xn-money\">($45)<\/span>, and KOI Tote Bag <span class=\"xn-money\">($40)<\/span> and will be available for purchase online on\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=471054424&amp;u=https%3A%2F%2Fkidsofimmigrants.us%2F%3Fsrsltid%3DAfmBOopmiRQdoS8dFU7diUBd0TyiaRaQfwviSkPwYEcqzS9_cq80IXMR&amp;a=kidsofimmigrants.com\" target=\"_blank\" rel=\"nofollow\">kidsofimmigrants.com<\/a>, on\u00a0<b><span class=\"xn-chron\">Dec. 6<\/span><\/b>. Buchanan&#8217;s will match 100% of all sales made on the Kids of Immigrants website on that day, up to <span class=\"xn-money\">$20,000<\/span>, to contribute to the <span class=\"xn-money\">$150,000<\/span> pledge from its 200% Futuro Fund.<\/li>\n<li><b>Buchanan&#8217;s <span class=\"xn-person\">Noche Buena<\/span> hosted by Marcello Hern\u00e1ndez<\/b>\u00a0on <span class=\"xn-chron\">Dec. 15<\/span>, where Buchanan&#8217;s will announce the final 200% Futuro Fund contribution toward the <span class=\"xn-money\">$150,000<\/span> campaign pledge, on behalf of\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=1470611835&amp;u=https%3A%2F%2Fwww.instagram.com%2Fmarcellohdz%2F%3Fhl%3Den&amp;a=Marcello+Hern%C3%A1ndez\" target=\"_blank\" rel=\"nofollow\">Marcello Hern\u00e1ndez<\/a>, as he hosts a night of music, community and festivities that show off the true spirit of a 200% <span class=\"xn-person\">Noche Buena<\/span>!<\/li>\n<li><b>Bringing the 200% Holiday Spirit to fans online with a Noche Buena Holiday Contest,\u00a0<\/b>inviting 200%ers to share their unique holiday traditions \u2013 from stunning<i>\u00a0sala<\/i>\u00a0fits to mom&#8217;s tamale assembly line \u2013 using the hashtag #BuchanansM\u00e1sNochesBuenas for a chance to win <span class=\"xn-money\">$1500<\/span>, exclusive Buchanan&#8217;s prizes and be featured in our digital content throughout the season.<\/li>\n<\/ul>\n<p>For 21+ fans who want to embrace the 200% Holiday Spirit through food and festive sips at home, Buchanan&#8217;s collaborated with Puerto-Rican Chef\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=151363929&amp;u=https%3A%2F%2Fwww.instagram.com%2Fmanolo.jpeg%2F%3Fhl%3Den&amp;a=Manolo+L%C3%B3pez\" target=\"_blank\" rel=\"nofollow\">Manolo L\u00f3pez<\/a>\u00a0to recreate his signature Coquito cocktail, paired with Pernil y Arroz con Gandules for the ultimate <span class=\"xn-person\">Noche Buena<\/span> meal.<\/p>\n<p><b><i>How to Make Manolo L\u00f3pez&#8217;s Buchanan&#8217;s Coquito<\/i><\/b><br \/><b><i>Ingredients<\/i><\/b><i><br \/>(Serves 15)<br \/>21 oz Buchanan&#8217;s DeLuxe 12YO<br \/>14 oz sweetened condensed milk<br \/>12 oz evaporated milk<br \/>15 oz cream of coconut<br \/>0.5 oz vanilla extract<br \/>1 tsp ground cinnamon<\/i><\/p>\n<p><b><i>Preparation<\/i><\/b><i><br \/>Mix the Buchanan&#8217;s DeLuxe 12 YO, sweetened condensed milk, evaporated milk, cream of coconut, vanilla extract and ground cinnamon, stir until combined and chill before serving.<\/i><\/p>\n<p>And for those who are looking to bring m\u00e1s sabor to <span class=\"xn-person\">Noche Buena<\/span> or seeking the perfect gift for someone who bring m\u00e1s 200% holiday spirit to the holidays, Buchanan&#8217;s Whisky is available for purchase online and in retail stores nationwide wherever fine spirits are sold, at a retail price of <span class=\"xn-money\">$29.99<\/span>.<\/p>\n<p>Stay up to date with the latest news, whisky cocktails \u2013 like the coquito or the delicious\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=3445789273&amp;u=https%3A%2F%2Fwww.buchananswhisky.com%2Fen-us%2Fwhisky-cocktails%2Fbuchanita&amp;a=Buchanita\" target=\"_blank\" rel=\"nofollow\">Buchanita<\/a>\u00a0\u2013 and exciting social content by following the conversation at @BuchanansUS on Facebook and @BuchanansWhisky on Instagram. For additional information on Buchanan&#8217;s Whisky, please visit\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=2046544893&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4013299-1%26h%3D3849459997%26u%3Dhttp%253A%252F%252Fwww.buchananswhisky.com%252F%26a%3Dwww.BuchanansWhisky.com&amp;a=www.BuchanansWhisky.com\" target=\"_blank\" rel=\"nofollow\"><b>www.BuchanansWhisky.com<\/b><\/a>.<\/p>\n<p><b>Show us how you <span class=\"xn-person\">Noche Buena<\/span>!<\/b><\/p>\n<p><b>About BUCHANAN&#8217;S Blended Scotch Whisky<\/b><br \/>BUCHANAN&#8217;S Blended Scotch Whisky&#8217;s true purpose is to unite all who bring their 100% Hispanic and 100% American identities together to live a 200% life. It was created to be shared with one another and enjoyed by all, because our founder, <span class=\"xn-person\">James Buchanan<\/span> believed in the power of sharing. The BUCHANAN&#8217;S Blended Scotch Whisky brand has more than 130 years of authentic heritage, and every bottle represents <span class=\"xn-person\">James Buchanan&#8217;s<\/span> commitment to creating the finest blended Scotch Whiskies. The BUCHANAN&#8217;S Blended Scotch Whisky Portfolio features four gold award-winning marques, including: BUCHANAN&#8217;S DeLuxe Blended Scotch Whisky, BUCHANAN&#8217;S Pineapple, BUCHANAN&#8217;S MASTER Blended Scotch Whisky, BUCHANAN&#8217;S Special Reserve Blended Scotch Whisky and BUCHANAN&#8217;S RED SEAL Blended Scotch Whisky. All of these marques have been recognized in the most prestigious international spirits competitions. For more information, visit\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=2089326156&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4013299-1%26h%3D3724788000%26u%3Dhttps%253A%252F%252Fc212.net%252Fc%252Flink%252F%253Ft%253D0%2526l%253Den%2526o%253D3316100-1%2526h%253D2812787716%2526u%253Dhttps%25253A%25252F%25252Fc212.net%25252Fc%25252Flink%25252F%25253Ft%25253D0%252526l%25253Den%252526o%25253D2958916-1%252526h%25253D1642082139%252526u%25253Dhttps%2525253A%2525252F%2525252Fc212.net%2525252Fc%2525252Flink%2525252F%2525253Ft%2525253D0%25252526l%2525253Den%25252526o%2525253D2380788-1%25252526h%2525253D647563503%25252526u%2525253Dhttp%252525253A%252525252F%252525252Fwww.buchananswhisky.com%252525252F%25252526a%2525253Dwww.BuchanansWhisky.com%252526a%25253Dwww.BuchanansWhisky.com%2526a%253Dwww.BuchanansWhisky.com%26a%3Dwww.BuchanansWhisky.com&amp;a=www.BuchanansWhisky.com\" target=\"_blank\" rel=\"nofollow\">www.BuchanansWhisky.com<\/a>\u00a0or exciting social content by following the conversation at @BuchanansUS on Facebook and @BuchanansWhisky on Instagram.<\/p>\n<p><b>About DIAGEO North America<br \/><\/b>DIAGEO is a global leader in beverage alcohol with an outstanding collection of brands including <span class=\"xn-person\">Johnnie Walker<\/span>, Crown Royal, Bulleit and Buchanan&#8217;s whiskies, Smirnoff, C\u00eeroc and Ketel One vodkas, Casamigos, <span class=\"xn-person\">DeLeon and Don Julio<\/span> tequilas, Captain Morgan, Baileys, Tanqueray and Guinness. DIAGEO is listed on both the New York Stock Exchange (NYSE:\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=3731715406&amp;u=https%3A%2F%2Fwww.prnewswire.com%2Fnews-releases%2Fbuchanans-scotch-whisky-launches-newest-we-are-the-spirit-of-the-200-marketing-campaign-featuring-saturday-night-live-breakout-comedian-marcello-hernandez-and-a-cast-of-hispanic-american-creators-celebrating-their-heritage-wh-301978712.html%23financial-modal&amp;a=DEO\" target=\"_blank\" rel=\"nofollow\">DEO<\/a>) and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries around the world. For more information about DIAGEO, its people, brands and performance, visit\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=3846124325&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4013299-1%26h%3D2814873352%26u%3Dhttps%253A%252F%252Fc212.net%252Fc%252Flink%252F%253Ft%253D0%2526l%253Den%2526o%253D3316100-1%2526h%253D3057026590%2526u%253Dhttps%25253A%25252F%25252Fwww.diageo.com%25252F%2526a%253Dwww.diageo.com%26a%3Dwww.diageo.com&amp;a=www.Diageo.com\" target=\"_blank\" rel=\"nofollow\">www.Diageo.com<\/a>. Visit DIAGEO&#8217;S global responsible drinking resource,\u00a0<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=4317663-1&amp;h=3932940399&amp;u=https%3A%2F%2Fc212.net%2Fc%2Flink%2F%3Ft%3D0%26l%3Den%26o%3D4013299-1%26h%3D4205315702%26u%3Dhttps%253A%252F%252Fc212.net%252Fc%252Flink%252F%253Ft%253D0%2526l%253Den%2526o%253D3316100-1%2526h%253D3560225688%2526u%253Dhttps%25253A%25252F%25252Fwww.drinkiq.com%25252Fen-us%25252F%2526a%253Dwww.DRINKiQ.com%26a%3Dwww.DRINKiQ.com&amp;a=www.DRINKiQ.com\" target=\"_blank\" rel=\"nofollow\">www.DRINKiQ.com<\/a>, for information, initiatives and ways to share best practices. Follow along on Instagram for news and information about DIAGEO North America: @Diageo_NA.<\/p>\n<p>SOURCE  Buchanan&#8217;s Scotch Whisky<\/p>\n<\/div>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><i>A continuation of the &#8216;We Are the Spirit of the 200%&#8217; Campaign, Buchanan&#8217;s &#8216;M\u00e1s Noches Buenas&#8217; campaign, featuring Marcello Hern\u00e1ndez, invites fans to embrace the 200% holiday spirit with a series of festive events, digital content and funding opportunities for those who bring more to our tables to share in the spirit they help create.<\/i><\/p>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">NEW YORK<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Dec. 4, 2024<\/span><\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212; On Giving Tuesday,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-269006","post","type-post","status-publish","format-standard","hentry","category-comida-y-bebida"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/269006","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=269006"}],"version-history":[{"count":"1","href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/269006\/revisions"}],"predecessor-version":[{"id":269019,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/269006\/revisions\/269019"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=269006"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=269006"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=269006"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}