{"id":41382,"date":"2015-04-29T11:19:43","date_gmt":"2015-04-29T15:19:43","guid":{"rendered":"http:\/\/hispanicprwire.com\/?p=41382"},"modified":"2015-04-29T11:36:34","modified_gmt":"2015-04-29T15:36:34","slug":"circulo-creativo-y-ahaa-anuncian-a-los-ganadores-de-los-premios-ush-idea-awards-2015","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/circulo-creativo-y-ahaa-anuncian-a-los-ganadores-de-los-premios-ush-idea-awards-2015\/","title":{"rendered":"Circulo Creativo And AHAA Announce Winners Of The 2015 USH Idea Awards"},"content":{"rendered":"<p><html><br \/>\n  <head><br \/>\n    <META http-equiv=\"Content-Type\" content=\"text\/html; charset=utf-8\"><\/META><\/p>\n<style type=\"text\/css\">\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n.prngen4{\nBORDER-BOTTOM:black 1pt solid; BORDER-LEFT:black 1pt solid; PADDING-LEFT:0.50em; PADDING-RIGHT:0.50em; VERTICAL-ALIGN: BOTTOM; BORDER-TOP:1pt; BORDER-RIGHT:black 1pt solid\n}\n.prngen5{\nBORDER-BOTTOM:black 1pt solid; BORDER-LEFT:1pt; PADDING-LEFT:0.50em; PADDING-RIGHT:0.50em; VERTICAL-ALIGN: BOTTOM; BORDER-TOP:1pt; BORDER-RIGHT:black 1pt solid\n}\n.prngen3{\nBORDER-BOTTOM:black 1pt solid; BORDER-LEFT:1pt; PADDING-LEFT:0.50em; PADDING-RIGHT:0.50em; VERTICAL-ALIGN: BOTTOM; BORDER-TOP:black 1pt solid; BORDER-RIGHT:black 1pt solid\n}\n.prnsbts{\nBORDER-TOP:black 1pt solid\n}\n.prnpr6{\nPADDING-RIGHT:0.50em\n}\n.prnpl6{\nPADDING-LEFT:0.50em\n}\n.prnsbls{\nBORDER-LEFT:black 1pt solid\n}\n.prnvab{\nVERTICAL-ALIGN: BOTTOM\n}\n.prntblns{\nBORDER-BOTTOM: 1pt; BORDER-LEFT: 1pt; BORDER-COLLAPSE: collapse; BORDER-TOP: 1pt; BORDER-RIGHT: 1pt\n}\n.prnrbrs{\nBORDER-RIGHT:black 1pt solid\n}\n.prnsbbs{\nBORDER-BOTTOM:black 1pt solid\n}\nBODY {\nFONT-SIZE: 0.83em; COLOR: black; FONT-FAMILY: \"Arial\"\n}\nA {\nCOLOR: blue\n}\n#divWide\n{\nmargin:0;\nmargin-top:1.33em;\n}\nLI {\nFONT-SIZE: 10pt; COLOR: black; FONT-FAMILY: \"Arial\"\n}\n<\/style>\n<p><\/head><br \/>\n  <body topmargin=\"0\" leftmargin=\"0\"><br \/>\n    <\/p>\n<div id=\"divHeadline\" style=\"width:800px;margin-left:10pt\">\n      <!-- #Begin headline --><\/p>\n<p style=\"TEXT-ALIGN: center\">\n        <b>Circulo Creativo And AHAA Announce Winners Of The 2015 USH Idea Awards <\/b>\n      <\/p>\n<p>Top Five Idea Awards Went to We Believers, Conill and Lapiz with Top Honors to Grupo Gallegos<\/p>\n<p>      <!-- #End headline -->\n    <\/div>\n<div id=\"divBody\" style=\"width:800px;margin-left:10pt\">\n      <!-- #Begin release --><br \/>\n<!-- #Begin Wide Release --><\/p>\n<div id=\"divWide\">\n<p>MIAMI and MCLEAN, Va., April 29,\u00a02015 \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0The best in Hispanic creative was celebrated last night at the Fourth Annual U.S.H. Idea Awards with a gala, which took place at the Colony Theatre in Miami, honoring the work of the industry&#8217;s most strategic and creative thinkers. With hundreds of entries\u00a0received from\u00a0creative talent in the U.S. Hispanic market across 14 categories with 135 subcategories, <b>Circulo Creativo<\/b>, in partnership with <b>AHAA: The Voice of Hispanic Marketing<\/b>, announced a diverse slate of U.S.H. Idea winners.<\/p>\n<p>&#8220;We are excited to announce that we have more entries, more jurors, and more awards than ever; this speaks to our commitment and inclusiveness within the industry,&#8221; said Gustavo Lauria, president of Circulo Creativo and co-founder at We Believers. &#8220;The list of winners reflects the evolution of our market, with major advertisers, such as Clorox, Toyota, Volvo and California Milk Processor, coming away with multiple awards.&#8221;<\/p>\n<p>Forty-three campaigns earned 57 awards, following a rigorous review by an expanded international jury panel.\u00a0In addition, five campaigns were selected as the &#8220;Best in Show&#8221; for the <b>Top Five Idea Awards<\/b>:<\/p>\n<div>\n<table border=\"1\" cellspacing=\"0\" cellpadding=\"0\" class=\"prntblns\">\n<tbody>\n<tr>\n<td nowrap=\"nowrap\" class=\"prnsbbs prnsbls prnpl6 prnpr6 prnvab prnsbts prnrbrs\">\n<p class=\"prnews_p\"><span class=\"prnews_span\"><b>CAMPAIGN NAME<\/b><\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen3\">\n<p class=\"prnews_p\"><span class=\"prnews_span\"><b>AGENCY<\/b><\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen3\">\n<p class=\"prnews_p\"><span class=\"prnews_span\"><b>CLIENT<\/b><\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td nowrap=\"nowrap\" class=\"prngen4\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">1 \u2013 <a class=\"prnews_a\" href=\"https:\/\/vimeo.com\/126103930\" target=\"_blank\">Brave<\/a><\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen5\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">Grupo Gallegos<\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen5\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">California Milk Processor<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td nowrap=\"nowrap\" class=\"prngen4\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">2 \u2013 <a class=\"prnews_a\" href=\"https:\/\/vimeo.com\/126092600\" target=\"_blank\">THE VOLVO HIJACKING CAR SERVICE<\/a><\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen5\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">We Believers<\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen5\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">Volvo North Miami Dealerships<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td nowrap=\"nowrap\" class=\"prngen4\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">3 \u2013 <a class=\"prnews_a\" href=\"https:\/\/vimeo.com\/126092603\" target=\"_blank\">M\u00e1s que un Auto<\/a><\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen5\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">CONILL<\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen5\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">Toyota<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td nowrap=\"nowrap\" class=\"prngen4\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">4 \u2013 <a class=\"prnews_a\" href=\"https:\/\/vimeo.com\/126092602\" target=\"_blank\">Snow Graffiti<\/a><\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen5\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">Lapiz<\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen5\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">Mexico Board of Tourism<\/span><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td nowrap=\"nowrap\" class=\"prngen4\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">5 \u2013 <a class=\"prnews_a\" href=\"https:\/\/vimeo.com\/126092601\" target=\"_blank\">Los Cabos Reselfies<\/a><\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen5\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">Lapiz<\/span><\/p>\n<\/td>\n<td nowrap=\"nowrap\" class=\"prngen5\">\n<p class=\"prnews_p\"><span class=\"prnews_span\">Mexico Board of Tourism<\/span><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>As winner of the Best Idea of the Year, <b>Grupo Gallegos<\/b> will win two free Master Classes courtesy of <a href=\"http:\/\/www.hyperisland.com\/\" target=\"_blank\">Hyper Island<\/a>, a creative business school focused on helping professionals learn how to adapt to changes brought on by the digitization of life. This reinforces Circulo and AHAA&#8217;s commitment to providing creative teams with education resources to continue elevating their work.<\/p>\n<p>A jury of the most decorated creative directors collaborated with Circulo and AHAA, including international jurors Jaime Rosado (JWT Puerto Rico \u2013 JURY PRESIDENT) and Cesar Agost Carreno (Ogilvy Latin America), and 20 of the most decorated creative directors from top agencies: Alma, BBQ Agency, Bravo Group, Casanova Pendrill, the community, Conill, d exposito and Partners, Diego + Kbar + Partners, Dieste, DLAtino, Lapiz, LatinWorks, Lopez Negrete Communications, MARCA Miami, Richards\/Lerma, We Believers, Wing, Zubi Advertising Services, and *S,C,P,F&#8230;<\/p>\n<p>&#8220;Bringing together this jury panel was a highlight of this year&#8217;s U.S.H. Idea Awards and it ignited an important conversation of the role that Hispanic creativity plays in the marketplace,&#8221; said fellow juror Aldo Quevedo, chair of AHAA, Circulo board member, and principal\/creative director at Richards\/Lerma. &#8220;As more companies continue targeting the minority-mainstream, the creatives and agencies on this winning slate possess the insights, cultural cues, and relevant imagery and messages to captivate audiences and help grow a brand.&#8221;<\/p>\n<p>For a list of all winning campaigns, please visit <a href=\"http:\/\/www.ushideaawards.com\/\" target=\"_blank\">www.ushideaawards.com<\/a>. For more information about\u00a0Circulo\u00a0Creativo visit <a href=\"http:\/\/www.circulocreativo.org\/\" target=\"_blank\">www.circulocreativo.org<\/a> or follow @circulousa\u00a0on Twitter or Facebook. For AHAA, visit <a href=\"http:\/\/www.ahaa.org\/\" target=\"_blank\">www.AHAA.org<\/a> and follow @ahaa on Twitter or Facebook.<\/p>\n<p><b>About Circulo Creativo<\/b>: Founded in 1999, Circulo Creativo is a non-profit organization that represents creative directors, producers and ad planners of the Spanish-language advertising industry on a national and international basis. For more information about Circulo Creativo, please visit <a href=\"http:\/\/www.circulocreativo.org\/\" target=\"_blank\">www.C\u00edrculocreativo.org<\/a>, and follow @Circulousa on Twitter.<\/p>\n<p><b>About AHAA:<\/b> Headquartered in Fairfax, VA, AHAA: The Voice of Hispanic Marketing has represented the best minds and resources dedicated to Hispanic-specialized marketing since its founding in 1996. For more information about AHAA, please visit <a href=\"http:\/\/www.ahaa.org\/\" target=\"_blank\">www.ahaa.org<\/a> and follow @ahaa on Twitter. <\/p>\n<p>\u00a0<\/p>\n<\/div>\n<p><!-- #End Wide Release --><\/p>\n<div id=\"divMediaContact\">\n<\/div>\n<p><!-- #End release --><\/div>\n<p>\n  <\/body><br \/>\n<\/html> <\/p>","protected":false},"excerpt":{"rendered":"<p>Circulo Creativo And AHAA Announce Winners Of The 2015 USH Idea Awards Top Five Idea Awards Went to We Believers, Conill and Lapiz with Top Honors to Grupo Gallegos MIAMI and MCLEAN, Va., April 29,\u00a02015 \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0The best in Hispanic creative was celebrated last night at the Fourth Annual U.S.H. Idea Awards with [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-41382","post","type-post","status-publish","format-standard","hentry","category-mercadeo"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/41382","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=41382"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/41382\/revisions"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=41382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=41382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=41382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}