{"id":42955,"date":"2015-10-08T12:58:00","date_gmt":"2015-10-07T20:51:00","guid":{"rendered":"http:\/\/hispanicprwire.com\/study-reveals-3-16-billion-in-cruise-tourism-expenditures-throughout-35-caribbean-mexican-and-latin-american-destinations-during-201415-cruise-year\/"},"modified":"2015-10-08T13:00:04","modified_gmt":"2015-10-08T17:00:04","slug":"estudio-revela-gastos-de-3160-millones-en-turismo-de-cruceros-en-35-destinos-del-caribe-mexico-y-america-latina-en-la-temporada-de-cruceros-201415","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/estudio-revela-gastos-de-3160-millones-en-turismo-de-cruceros-en-35-destinos-del-caribe-mexico-y-america-latina-en-la-temporada-de-cruceros-201415\/","title":{"rendered":"Study Reveals $3.16 Billion in Cruise Tourism Expenditures throughout 35 Caribbean, Mexican, and Latin American Destinations during 2014\/15 Cruise Year"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">COZUMEL, Mexico<\/span>, <span class=\"xn-chron\">Oct. 7, 2015<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0Today Business Research &amp; Economic Advisors (BREA) launched its analysis of spending related to cruise tourism and its impact on destinations&#8217; economies. The triennial study engaged by the FCCA included a record 35 participating destinations throughout the <span class=\"xn-location\">Caribbean<\/span>, <span class=\"xn-location\">Mexico<\/span> and Central and <span class=\"xn-location\">South America<\/span>. <\/p>\n<p>It found that cruise tourism generated <span class=\"xn-money\">$3.16 billion<\/span> in direct expenditures, 75,050 jobs and <span class=\"xn-money\">$976 million<\/span> in employee wages among participating destinations during the 2014\/2015 cruise year and the 23.6 million passengers disembarking ships and visiting the destinations.<\/p>\n<p>The main driver\u2014average expenditure per passenger\u2014increased to <span class=\"xn-money\">$103.83<\/span>, 8.25 percent higher than the 2011\/2012 cruise year and accounting for <span class=\"xn-money\">$2.45 billion<\/span>. Contributing to this increase were passengers spending 30 percent more per passenger on shore excursions, 20 percent more per passenger for local crafts and souvenirs and two percent more for food and beverages, along with a higher percentage of passengers making purchases in each of these categories. In fact, more than half of all transit passengers that went ashore purchased a shore excursion and food and beverages. <\/p>\n<p>Just over 75 percent of passenger expenditures were made in four categories: watches and jewelry (<span class=\"xn-money\">$877 million<\/span>), shore excursions (<span class=\"xn-money\">$551 million<\/span>), clothing (<span class=\"xn-money\">$238 million<\/span>), and food and beverages (<span class=\"xn-money\">$189 million<\/span>). Shore excursions was the most popular category, with over half (53 percent) of all passengers purchasing this and local tour operators receiving an average of <span class=\"xn-money\">$43.99<\/span> per passenger directly from cruise passengers and cruise lines. <\/p>\n<p>The estimated 4.5 million crewmembers visiting the 35 participating destinations spent approximately <span class=\"xn-money\">$302 million<\/span> for goods and services, with an average per crew expenditure of <span class=\"xn-money\">$67.10<\/span>, heavily weighted toward food and beverages, jewelry, and electronics.<\/p>\n<p>In addition to net payments to local tour operators, cruise lines also provided data for payments to ports for passenger taxes and port services, as well as payments to local businesses for supplies and services. These categories accounted for an estimated <span class=\"xn-money\">$400.8 million<\/span>.<\/p>\n<p>Other key findings from the study include that 63 percent of passengers made their first visit at the destination; 93.7 percent went ashore; 65 percent made onshore purchases; and passengers spent an average 4.38 hours ashore. Plus visit satisfactions surveys found that cruise passengers were very satisfied with their overall destination visit; shore excursions received the highest score of all visit attributes; and passenger interactions with residents and store employees were very positive.<\/p>\n<p>The study was released at the 22<sup>nd<\/sup> annual FCCA Cruise Conference &amp; Trade Show in <span class=\"xn-location\">Cozumel, Mexico<\/span>. <span class=\"xn-location\">Cozumel<\/span> itself participated in the study and ranked third in overall expenditures with <span class=\"xn-money\">$365 million<\/span>. <span class=\"xn-location\">St. Maarten<\/span> led all destinations with nearly <span class=\"xn-money\">$423 million<\/span> (while ranking third in passenger and crew onshore visits, it had the highest average total expenditure per visit of <span class=\"xn-money\">$189<\/span>), followed by the <span class=\"xn-location\">Bahamas<\/span> with <span class=\"xn-money\">$373 million<\/span>.<\/p>\n<p>The FCCA engages this study as one of many ways it works with destinations to foster understanding of cruise tourism, its benefits and how to best actualize its potential. The study&#8217;s release during the FCCA Cruise Conference &amp; Trade Show further adds to the event&#8217;s focus on maximizing this potential through a series of meetings, workshops and networking opportunities between destination stakeholders and cruise executives to offer insight and develop business and relationships.<\/p>\n<p>This study and past versions are available for download at <a href=\"http:\/\/www.f-cca.com\/research.html\" target=\"_blank\" rel=\"nofollow\">www.f-cca.com\/research.html<\/a>.<\/p>\n<p><b>About the Florida-Caribbean Cruise Association<br \/><\/b>Created in 1972, the FCCA is a not-for-profit trade organization that provides a forum for discussion on tourism development, ports, safety, security, and other cruise industry issue and builds bilateral relationships with destinations&#8217; private and public sectors. By fostering an understanding of the cruise industry and its operating practices, the FCCA works with governments, ports and private sector representatives to maximize cruise passenger, crew and cruise line spending, as well as enhance the destination experience and increase the amount of cruise passengers returning as stay-over visitors. For more information, visit F-CCA.com, the FCCA on Facebook, and @FCCAupdates on Twitter.<\/p>\n<p><b>Media Contact<br \/><\/b><span class=\"xn-person\">Justin Paige<\/span><br \/>Manager, Communications, Marketing &amp; Research<br \/>Florida-Caribbean Cruise Association<br \/>Tel: 954-441-8881, Ext. 210<br \/><a href=\"mailto:Justin@F-CCA.com\" target=\"_blank\" rel=\"nofollow\">Justin@F-CCA.com<\/a>\u00a0<\/p>\n<p><\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><span class=\"xn-location\">COZUMEL, Mexico<\/span>, <span class=\"xn-chron\">Oct. 7, 2015<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0Today Business Research &amp; Economic Advisors (BREA) launched its analysis of spending related to cruise tourism and its impact on destinations&#8217; economies. The triennial study engaged by the FCCA included a record 35 participating destinations throughout the <span class=\"xn-location\">Caribbean<\/span>, <span class=\"xn-location\">Mexico<\/span> and Central and <span class=\"xn-location\">South America<\/span>. <\/p>\n<p>It found that cruise&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-42955","post","type-post","status-publish","format-standard","hentry","category-viajes-y-turismo"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/42955","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=42955"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/42955\/revisions"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=42955"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=42955"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=42955"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}