{"id":49090,"date":"2016-11-02T10:30:00","date_gmt":"2016-11-02T14:30:00","guid":{"rendered":"http:\/\/demo2016.hispanicprwire.com\/english-johnnie-walker-and-wilmer-valderrama-visit-the-united-states-mexico-border-to-take-a-stand-for-cultural-progress-and-diversity\/"},"modified":"2016-11-03T13:00:51","modified_gmt":"2016-11-03T17:00:51","slug":"johnnie-walker-y-wilmer-valderrama-visitan-la-frontera-entre-estados-unidos-y-mexico-para-promover-el-progreso-cultural-y-la-diversidad","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/johnnie-walker-y-wilmer-valderrama-visitan-la-frontera-entre-estados-unidos-y-mexico-para-promover-el-progreso-cultural-y-la-diversidad\/","title":{"rendered":"Johnnie Walker And Wilmer Valderrama Visit The United States-Mexico Border To Take A Stand For Cultural Progress And Diversity"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p>\n    <\/p>\n<p><i><span class=\"xn-location\">Brownsville, Texas<\/span>, home to a cross-cultural generation, showcases the cultural fabric of America today <\/i><\/p>\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">Nov. 2<\/span>,<sup>\u00a0<\/sup>2016 \/PRNewswire-HISPANIC PR WIRE\/\u00a0&#8212;\u00a0As hundreds of admiring fans bid <span class=\"xn-person\">Wilmer Valderrama<\/span> an enthusiastic farewell as he headed to the airport in <span class=\"xn-location\">Brownsville, Texas<\/span>, it was clear this is a passionate community filled with people who are proud of their home, heritage and stories. <span class=\"xn-person\">Johnnie Walker<\/span> joined forces with Valderrama, celebrated actor, director and activist, to travel to the U.S.-<span class=\"xn-location\">Mexico<\/span> border to showcase the stories of Americans raised in close proximity to the border and the impact of cross-cultural influences on their personal progress.<\/p>\n<p>Experience the interactive Multimedia News Release here:<br \/><a href=\"https:\/\/www.multivu.com\/players\/English\/7962951-johnnie-walker-wilmer-valderrama-keep-walking-America\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.multivu.com\/players\/English\/7962951-johnnie-walker-wilmer-valderrama-keep-walking-America<\/a>\u00a0\u00a0<\/p>\n<p>This journey to the U.S.-<span class=\"xn-location\">Mexico<\/span> border was part of <span class=\"xn-person\">Johnnie Walker&#8217;s<\/span> new campaign, <i>Keep Walking America<\/i>, which celebrates the cultural progress and diversity that is shaping the new face of America today. While on the border, Valderrama got up close and personal with the people and places that define this iconic border town.\u00a0 He walked the fence-line of the border along the Rio Grande, witnessed the daily ebb and flow of people crossing the International Bridge, and spoke with several hometown heroes to learn about their dreams, struggles and stories of personal progress. <\/p>\n<p>Bianca Marroqu\u00edn, a <span class=\"xn-location\">Brownsville<\/span> native and the first Mexican-American actress to have a starring role on Broadway, met with Valderrama and shared, &#8220;I feel very fortunate to have grown up with both Mexican values and American traditions \u2013 it allows me to offer the world so much more. I was raised by strong Latina women who pushed me to never give up and now I have a responsibility to lead by example. I hope I can help inspire a new generation to follow their dreams.&#8221;<\/p>\n<p>Brothers <span class=\"xn-person\">Rick and Mark Del Castillo<\/span>, founders of the band <span class=\"xn-person\">Del Castillo<\/span> and also <span class=\"xn-location\">Brownsville<\/span> natives, who have worked with Valderrama on previous projects, had the opportunity to catch up with Valderrama over a glass of <span class=\"xn-person\">Johnnie Walker<\/span>. They exchanged familiar stories of how their heritage and cultural upbringing defined their music noting, &#8220;While we may be from a small border town, our music has no borders and it resonates with people wherever we go \u2013 whether we&#8217;re in <span class=\"xn-location\">South Dakota<\/span> or <span class=\"xn-location\">South America<\/span>. We are proud to highlight our heritage through our music, as the modern world is all about sharing and acceptance, which helps us all grow and progress for the better.&#8221;<\/p>\n<p>As Valderrama concluded his day he stated, &#8220;Traveling to <span class=\"xn-location\">Brownsville, Texas<\/span> was an inspiring and humbling experience. I was able to meet some amazing people who have such a rich and wonderful heritage and it was incredible to hear their stories of progress and perseverance first-hand. My journey to the border for the Keep Walking America campaign has moved me deeply, since it not only represents my own immigrant story, but it&#8217;s also a powerful message to our whole nation. I believe your heritage and culture are your biggest assets. If we collectively embrace the cultural diversity that helps define our country, it&#8217;s going to help us progress towards a more positive future together.&#8221;<\/p>\n<p>Adri\u00e1n Gonz\u00e1lez, another border town native and aspiring actor now living in <span class=\"xn-location\">Los Angeles<\/span>, showed Valderrama the beautiful Rio Grande \u2013 the physical border between <span class=\"xn-location\">the United States<\/span> and Mexico.\u00a0 <span class=\"xn-location\">Gonzalez<\/span> went to school in <span class=\"xn-location\">Brownsville<\/span> but lived in <span class=\"xn-location\">Matamoros, Mexico<\/span>. He detailed what it was like growing up in both cultures noting, &#8220;<span class=\"xn-location\">Matamoros<\/span> and <span class=\"xn-location\">Brownsville<\/span> are sister cities \u2013 one cannot exist without the other and that&#8217;s exactly how I feel about my heritage and culture. As you look across the river, both places look very similar. I believe that it shouldn&#8217;t be about pointing out differences, but rather coming together to celebrate our similarities. As Americans, we all come from diverse backgrounds and I believe we should embrace that.&#8221;<\/p>\n<p>For more than 200 years <span class=\"xn-person\">Johnnie Walker<\/span> has encouraged people to make progress in their lives by inspiring them with stories of the human spirit. Founded in 1820 by <span class=\"xn-person\">John Walker<\/span>, the brand was built upon a commitment to excellence, which was fueled by John&#8217;s entrepreneurial spirit and fearless determination to perfect his craft. Over the years, each generation of the Walker family worked through personal challenges, as well as the struggles of the time period, but still found a way to innovate and progress.\u00a0 As a result, <span class=\"xn-person\">Johnnie Walker<\/span> has always stood for personal progress, and this initiative in <span class=\"xn-location\">Brownville<\/span>, <span class=\"xn-location\">Texas<\/span> is another moment in <span class=\"xn-person\">Johnnie Walker&#8217;s<\/span> celebration of progress in the U.S. and the world.\u00a0 <\/p>\n<p><span class=\"xn-person\">Stephanie Jacoby<\/span>, Vice President of <span class=\"xn-person\">Johnnie Walker North America<\/span>, commented, &#8220;It is so important that we take an active role honoring stories and supporting initiatives that contribute to culture in a positive way. Now more than ever, we want to actively live out our purpose within society rather than simply stating it. Our experience in <span class=\"xn-location\">Brownsville<\/span> brings to life powerful messages of cultural progress and diversity that should be championed and celebrated.&#8221;<\/p>\n<p>Imagery and footage from Valderrama&#8217;s experience at the U.S.-<span class=\"xn-location\">Mexico<\/span> border can be viewed at <a href=\"http:\/\/www.epklink.com\/keepwalkingamerica\" target=\"_blank\" rel=\"nofollow\">http:\/\/www.epklink.com\/keepwalkingamerica<\/a>. <\/p>\n<p><span class=\"xn-person\">Johnnie Walker<\/span> reminds you when celebrating your personal stories of progress to always enjoy <span class=\"xn-person\">Johnnie Walker<\/span> responsibly by drinking in moderation and securing a designated driver.\u00a0\u00a0<\/p>\n<p><b>About <span class=\"xn-person\">Johnnie Walker<\/span><br \/><\/b><span class=\"xn-person\">Johnnie Walker<\/span> is the world&#8217;s number-one selling Scotch whisky brand, representing the idea of personal progress for the many people who enjoy it in more than 180 countries worldwide.\u00a0 <span class=\"xn-person\">John Walker<\/span> pioneered blending when he founded the business in 1820 and never looked back, growing it from a grocer&#8217;s own Scotch whisky into a stylish, global icon.\u00a0 It&#8217;s that same forward-looking perspective that drives the brand, and its consumers, today. The U.S. range of award-winning whiskies includes Johnnie Walker Red Label, Johnnie Walker Black Label, <span class=\"xn-person\">Johnnie Walker Double Black<\/span>, Johnnie Walker Gold Label Reserve, Johnnie Walker Platinum Label and Johnnie Walker Blue Label. <\/p>\n<p>For more information visit <a href=\"http:\/\/www.johnniewalker.com\/\" target=\"_blank\" rel=\"nofollow\">www.johnniewalker.com<\/a> or follow us on Facebook and Twitter @JohnnieWalkerUS. #KeepWalking<\/p>\n<p><b><u>About Diageo<br \/><\/u><\/b>Diageo is a global leader in beverage alcohol with an outstanding collection of brands including <span class=\"xn-person\">Johnnie Walker<\/span>, Crown Royal, Bulleit and <span class=\"xn-location\">Buchanan&#8217;s<\/span> whiskies, Smirnoff, C\u00eeroc and Ketel One vodkas, Captain Morgan, Baileys, <span class=\"xn-person\">Don Julio<\/span>, Tanqueray and Guinness.<\/p>\n<p>Diageo is listed on both the New York Stock Exchange (DEO) and the London Stock Exchange (DGE) and our products are sold in more than 180 countries around the world. For more information about Diageo, our people, our brands, and performance, visit us at <a href=\"http:\/\/www.diageo.com\/\" target=\"_blank\" rel=\"nofollow\">www.diageo.com<\/a>. Visit Diageo&#8217;s global responsible drinking resource, <a href=\"http:\/\/www.drinkiq.com\/\" target=\"_blank\" rel=\"nofollow\">www.DRINKiQ.com<\/a>, for information, initiatives, and ways to share best practice.<\/p>\n<p>Follow us on Twitter for news and information about Diageo North America: @Diageo_NA.<\/p>\n<p><b>Celebrating life, every day, everywhere<\/b><\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p>\n    <\/p>\n<p><i><span class=\"xn-location\">Brownsville, Texas<\/span>, home to a cross-cultural generation, showcases the cultural fabric of America today <\/i><\/p>\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">Nov. 2<\/span>,<sup>\u00a0<\/sup>2016 \/PRNewswire-HISPANIC PR WIRE\/\u00a0&#8212;\u00a0As hundreds of admiring fans bid <span class=\"xn-person\">Wilmer Valderrama<\/span> an enthusiastic farewell as he headed to the airport in <span class=\"xn-location\">Brownsville, Texas<\/span>, it was clear this is a passionate community filled with people who are&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-49090","post","type-post","status-publish","format-standard","hentry","category-interes-humano"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/49090","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=49090"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/49090\/revisions"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=49090"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=49090"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=49090"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}