{"id":49133,"date":"2016-11-04T12:18:00","date_gmt":"2016-11-03T21:14:00","guid":{"rendered":"http:\/\/demo2016.hispanicprwire.com\/english-portada-announces-kellogg-publicis-media-coca-cola-heineken-contribute-to-2017-online-video-marketing-guide-free-download\/"},"modified":"2016-11-04T14:28:13","modified_gmt":"2016-11-04T18:28:13","slug":"portada-anuncia-que-kellogg-publicis-media-coca-cola-y-heineken-contribuyen-con-la-guia-de-marketing-en-video-en-linea-edicion-2017-descarga-gratuita","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/portada-anuncia-que-kellogg-publicis-media-coca-cola-y-heineken-contribuyen-con-la-guia-de-marketing-en-video-en-linea-edicion-2017-descarga-gratuita\/","title":{"rendered":"Portada Announces Kellogg, Publicis Media, Coca Cola, Heineken Contribute to 2017 Online Video Marketing Guide (Free Download)"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">Nov. 3, 2016<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0Portada, the leading Source on cross-cultural marketing, <a href=\"http:\/\/www.portada-online.com\/\" target=\"_blank\" rel=\"nofollow\">www.portada-online.com<\/a> is publishing the 2017 Online Video Marketing Guide. Major brand marketers from Kellogg, Heineken, Coca Cola, Brown Forman as well as thought leaders from agencies including Publicis Media, Havas and Horizon Media\u00a0are contributing to the guide.<\/p>\n<p>The Guide can be downloaded here (FREE)<br \/><a href=\"https:\/\/www.portada-online.com\/2016\/10\/31\/2017-online-video-marketing-guide\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.portada-online.com\/2016\/10\/31\/2017-online-video-marketing-guide\/<\/a><\/p>\n<p>&#8220;Video has become a crucial marketing and advertising tool and Portada&#8217;s 2017 Video Marketing Guide is one more example of how Portada and its partners are providing editorial thought leadership to drive the Marketing, Tech and Media sector forward,&#8221; says <span class=\"xn-person\">Marcos Baer<\/span>, Publisher of Portada.<\/p>\n<p>The Guide provides intelligence\/forecasts and dissects key trends as seen by major brand marketing, agency and media executives who are shaping the video marketing space.<\/p>\n<p>Video marketing will be a key content track at the 9th Annual Edition of PortadaLat, the prime event for marketers and tech executives targeting Latin consumers throughout the Americas, on <span class=\"xn-chron\">June 7-8, 2017<\/span> in <span class=\"xn-location\">Miami<\/span>. (<a href=\"https:\/\/www.portada-online.com\/events\/portadalat\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.portada-online.com\/events\/portadalat\/<\/a><u>).<\/u><\/p>\n<p><b>BRAND AND AGENCY EXECS CONTRIBUTING TO PORTADA&#8217;S 2017 ONLINE VIDEO MARKETING GUIDE<\/b><\/p>\n<p><span class=\"xn-person\">Claudia Moreno-Escobar<\/span>, Senior Manager for Multicultural Strategy, Kellogg <br \/><span class=\"xn-person\">Edwin Hincapie<\/span>, Multicultural Marketing Manager, Heineken<br \/><span class=\"xn-person\">Ed Carias<\/span>, Senior Brand Manager, North America Region, El Jimador Tequila <br \/><span class=\"xn-person\">Javier Delgado Granados<\/span>, Group Director Multicultural, Coca Cola<br \/><span class=\"xn-person\">Jeremy Gilbert<\/span>, Director of Strategic Initiatives, The Washington Post<br \/><span class=\"xn-person\">Karina Dobarro<\/span>, VP Managing Director of Multicultural Brand Strategy, Horizon Media<br \/><span class=\"xn-person\">Janina Delloca-Pawlowski<\/span>, Brand Manager Multicultural Marketing, Dunkin&#8217; Brands<br \/><span class=\"xn-person\">Marla Skiko<\/span>, EVP, Director of Digital &amp; Data Solutions, Publicis Media<br \/><span class=\"xn-person\">Jennifer Weiss<\/span>, VP, Connections Director, MediaVest<br \/><span class=\"xn-person\">Sergio Barrientos<\/span>, \u200eChief Strategy Officer, M8 <br \/><span class=\"xn-person\">Maria Carrasquillo<\/span>, Senior Marketing Manager- <span class=\"xn-location\">Latin America<\/span>, Jarden Consumer\/Sunbeam-Oster, <br \/><span class=\"xn-person\">Humberto Cruz<\/span>, Head of Socialyse <br \/><span class=\"xn-person\">Jorge Rocha<\/span>, Digital Lead-Latin America, Publicis <br \/>Andr\u00e9s Mociulsky, Head of Programmatic Buying, Havas Media <br \/><span class=\"xn-person\">Gerardo Arce<\/span>, Director General, Havas Entertainment <br \/><span class=\"xn-person\">Rosanna Saenz<\/span>, Digital Director,\u00a0Latin America, Mindshare<br \/><span class=\"xn-person\">Luiz Schmidt<\/span>, Head of Marketing, <span class=\"xn-location\">Latin America<\/span> &amp; <span class=\"xn-location\">Caribbean<\/span>, Brown Forman <br \/><span class=\"xn-person\">Mauricio Pallares Coello<\/span>, Director Corporate Marketing, BBVA Bancomer <br \/><span class=\"xn-person\">Martha Gonzalez Gorgonio<\/span>, e-Marketing Leader, Consumer Health Care LaTAm, 3M <br \/>Jos\u00e9 Luis P\u00e9rez, Performance Marketing Manager, Volaris <br \/><span class=\"xn-person\">Luis Fernando Preciado<\/span>, E-Commerce Manager, M\u00e9xico, Nestl\u00e9 <br \/><span class=\"xn-person\">Emilio Trabulse<\/span>, Director of Marketing, <span class=\"xn-person\">Grupo Mart\u00ed<\/span> <\/p>\n<p><b>KEY TOPICS OF PORTADA&#8217;S 2017 VIDEO MARKETING GUIDE<\/b><\/p>\n<p>&#8211; Are marketers ready to increase online video ad expenditures?<br \/>&#8211; Video ad forecasts plus key stats<br \/>&#8211; Video audience development: How The Washington Post learned from its mistakes<br \/>&#8211; Video ad buyers speak out on opportunities and challenges <br \/>&#8211; Sports: The allure of User Generated Video Content<br \/>&#8211; Vloggers: Brands use talent south of the border<br \/>&#8211; <span class=\"xn-location\">Latin America<\/span>: What key players say<br \/>&#8211; A look at Netflix&#8217;s Latin American video advertising<\/p>\n<p><b>PREMIUM SPONSORS<br \/><\/b>Admetricks (<a href=\"http:\/\/www.admetricks.com\" rel=\"nofollow\">www.admetricks.com<\/a>)<br \/><span class=\"xn-person\">Azteca America<\/span> (<a href=\"http:\/\/www.aztecaamerica.com\" rel=\"nofollow\">www.aztecaamerica.com<\/a>)<br \/>Brand Networks (<a href=\"https:\/\/bn.co\" rel=\"nofollow\">https:\/\/bn.co<\/a>)<br \/>CNN en Espa\u00f1ol\u00a0(<a href=\"http:\/\/www.cnnespanol.com\" rel=\"nofollow\">www.cnnespanol.com<\/a>)<br \/>JUGOtv (<a href=\"http:\/\/jugo.tv\" rel=\"nofollow\">http:\/\/jugo.tv<\/a>)<br \/>LatinOn (<a href=\"http:\/\/latinon.us\" rel=\"nofollow\">http:\/\/latinon.us<\/a>) <br \/>La Voz Media Group\u00a0(<a href=\"http:\/\/lavozmediagroup.com\" rel=\"nofollow\">http:\/\/lavozmediagroup.com<\/a>)<br \/>Mundial Sports Network\u00a0(<a href=\"http:\/\/www.mundialsportsnetwork.com\" rel=\"nofollow\">www.mundialsportsnetwork.com<\/a>)<br \/>Motivate (<a href=\"http:\/\/motivateroi.com\" rel=\"nofollow\">http:\/\/motivateroi.com<\/a>)<br \/>NGL Media Group (<a href=\"http:\/\/www.nglmedia.com\" rel=\"nofollow\">www.nglmedia.com<\/a>)<br \/>SlingTV Latino (<a href=\"http:\/\/www.sling.com\/latino\" rel=\"nofollow\">www.sling.com\/latino<\/a>)<br \/>Taboola (<a href=\"http:\/\/www.taboola.com\" rel=\"nofollow\">www.taboola.com<\/a>)<br \/>Zoomin.TV (<a href=\"http:\/\/www.zoomin.tv\" rel=\"nofollow\">www.zoomin.tv<\/a>)<\/p>\n<p>For information on events and content marketing programs, contact <span class=\"xn-person\">Kelley Eberhardt<\/span>, Director of Sales and Marketing at <a href=\"mailto:Kelley@portada-online.com\" rel=\"nofollow\">Kelley@portada-online.com<\/a>.<b><br \/><\/b><\/p>\n<p><b><u>Contact Information:<br \/><\/u><\/b><span class=\"xn-person\">Kelley Eberhardt<\/span><br \/>Director of Sales and Marketing at Portada<br \/><a href=\"mailto:Kelley@portada-online.com\" rel=\"nofollow\">Kelley@portada-online.com<\/a><\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">Nov. 3, 2016<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0Portada, the leading Source on cross-cultural marketing, <a href=\"http:\/\/www.portada-online.com\/\" target=\"_blank\" rel=\"nofollow\">www.portada-online.com<\/a> is publishing the 2017 Online Video Marketing Guide. Major brand marketers from Kellogg, Heineken, Coca Cola, Brown Forman as well as thought leaders from agencies including Publicis Media, Havas and Horizon Media\u00a0are contributing to the guide.<\/p>\n<p>The Guide can be downloaded here&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-49133","post","type-post","status-publish","format-standard","hentry","category-mercadeo"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/49133","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=49133"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/49133\/revisions"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=49133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=49133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=49133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}