{"id":52010,"date":"2017-04-18T08:34:00","date_gmt":"2017-04-18T12:34:00","guid":{"rendered":"http:\/\/hispanicprwire.com\/english-colgate-palmolive-and-world-champion-swimmer-michael-phelps-team-up-to-make-waves-in-water-conservation-by-inspiring-a-new-generation-to-turn-off-the-faucet\/"},"modified":"2017-04-18T08:36:16","modified_gmt":"2017-04-18T12:36:16","slug":"colgate-palmolive-y-el-campeon-mundial-de-natacion-michael-phelps-se-asocian-para-hacer-un-llamado-de-atencion-sobre-la-conservacion-del-agua-inspirando-a-una-nueva-generacion-para-que-cierre-el-grifo","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/colgate-palmolive-y-el-campeon-mundial-de-natacion-michael-phelps-se-asocian-para-hacer-un-llamado-de-atencion-sobre-la-conservacion-del-agua-inspirando-a-una-nueva-generacion-para-que-cierre-el-grifo\/","title":{"rendered":"Colgate-Palmolive And World Champion Swimmer Michael Phelps Team Up To Make Waves In Water Conservation By Inspiring A New Generation To Turn Off The Faucet"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">April 18, 2017<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0In honor of <span class=\"xn-chron\">Earth Day<\/span> on <span class=\"xn-chron\">April 22<\/span>, Colgate<sup>\u00ae<\/sup> is proud to announce that one of the most decorated athletes of all-time, swimmer <span class=\"xn-person\">Michael Phelps<\/span>, is joining the company&#8217;s water conservation awareness effort as global ambassador. As Colgate continues its ongoing partnership with The Nature Conservancy, a leading conservation organization to restore waterways in the U.S. and educate people about the importance of water, <span class=\"xn-person\">Michael Phelps<\/span> will help raise awareness for the &#8216;Save Water&#8217; program and inspire the next generation to take action.<\/p>\n<p>Experience the interactive Multimedia News Release here: <a target=\"_blank\" href=\"https:\/\/www.multivu.com\/players\/English\/8082251-colgate-every-drop-counts-michael-phelps\/\" rel=\"nofollow\">https:\/\/www.multivu.com\/players\/English\/8082251-colgate-every-drop-counts-michael-phelps\/<\/a> <\/p>\n<p>Colgate is found in more than two-thirds of households around the world, more than any other brand, according to Kantar research, and nearly all Colgate products require consumer water use<sup>2<\/sup>. By leaving the faucet on, the average American can waste up to four gallons of potable drinking water while brushing his or her teeth for two minutes<sup>1<\/sup>. Together with <span class=\"xn-person\">Michael Phelps<\/span> and The Nature Conservancy, Colgate&#8217;s 2017 mission is to reach 100 million people and inspire 10 million children to turn off the faucet while brushing, because every drop counts. If embraced broadly, this simple habit can be a powerful act of water and energy conservation.<\/p>\n<p>&#8220;Water is the earth&#8217;s most precious resource, but without realizing it we often take it for granted,&#8221; Phelps said. &#8220;I&#8217;m committed to joining Colgate&#8217;s efforts to save water and encouraging the next generation to turn off the faucet. Our son Boomer turns one next month, so he isn&#8217;t brushing on his own quite yet, but we&#8217;ll teach him to as soon as he does!&#8221;<\/p>\n<p>As someone world-renowned for his connection to water, Phelps is proud to join Colgate as the global ambassador in this water conservation awareness initiative, appropriately kicking off during Earth Month. This summer, Phelps will introduce three short-form documentaries that convey water issues in the U.S., and rally his and his family&#8217;s followers on social media to spread this important message that every drop counts. Colgate will also share this message with children, teachers and families through its award-winning <span class=\"xn-person\">Colgate Bright Smiles<\/span>, Bright Futures<sup>\u00ae<\/sup> oral health education program.<\/p>\n<p>&#8220;Colgate is committed to making every drop of water count,&#8221; said <span class=\"xn-person\">Lori Michelin<\/span>, vice president of sustainability &amp; EHS at Colgate-Palmolive. &#8220;We work consistently to reduce our water-use footprint and have avoided enough water consumption in manufacturing to fill nearly 20,000 competition-sized swimming pools since 2002. That said, 90 percent of Colgate&#8217;s current water-use footprint comes from consumer use of our products, so we&#8217;re asking everyone to help.&#8221;<\/p>\n<p>In addition to turning off the faucet while brushing, individuals can spread awareness using #EveryDropCounts on social media and by learning more at <a target=\"_blank\" href=\"http:\/\/everydropcounts.colgate.com\/\" rel=\"nofollow\">http:\/\/everydropcounts.colgate.com\/<\/a>.<\/p>\n<p><sup>1 <\/sup><a target=\"_blank\" href=\"https:\/\/www.epa.gov\/watersense\/bathroom-faucets\" rel=\"nofollow\">https:\/\/www.epa.gov\/watersense\/bathroom-faucets<\/a> <sup><br \/>2<\/sup><a target=\"_blank\" href=\"https:\/\/urldefense.proofpoint.com\/v2\/url?u=https-3A__www.kantarworldpanel.com_brand-2Dfootprint-2Dranking_-23_&amp;d=DwMFaQ&amp;c=qwStF0e4-YFyvjCeML3ehA&amp;r=lPkuB8TgUDlaWnIHX2WmzI1QJ5nGzwj8qpZTXJBrnQ0&amp;m=C8gQ7tvuWT2Ec2v05lVCIzzXd4y_uEgG0cEH3py8y1I&amp;s=xMG_PNxK2vfuT6QkXlV264vfoM2QK6svjjYo94c2o0I&amp;e=\" rel=\"nofollow\">https:\/\/www.kantarworldpanel.com\/brand-footprint-ranking\/#\/<\/a><\/p>\n<p><b>About Colgate-Palmolive<br \/><\/b>Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, Speed Stick, <span class=\"xn-person\">Lady Speed Stick<\/span>, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom&#8217;s of <span class=\"xn-location\">Maine<\/span>, Sanex, Ajax, Axion, Fabuloso, Soupline, and Suavitel, as well as Hill&#8217;s Science Diet, Hill&#8217;s Prescription Diet and Hill&#8217;s Ideal Balance. For more information about Colgate&#8217;s global business, visit the Company&#8217;s web site at <a target=\"_blank\" href=\"http:\/\/www.colgatepalmolive.com\/app\/Colgate\/US\/CompanyHomePage.cvsp\" rel=\"nofollow\">colgatepalmolive.com<\/a>. To learn more about Colgate&#8217;s global oral health education program, Bright Smiles, Bright Futures\u2122, please visit <a target=\"_blank\" href=\"http:\/\/www.colgate.com\/app\/BrightSmilesBrightFutures\/US\/EN\/HomePage.cvsp\" rel=\"nofollow\">colgatebsbf.com<\/a>.<\/p>\n<p><b>About <span class=\"xn-person\">Michael Phelps<\/span><br \/><\/b><span class=\"xn-person\">Michael Phelps<\/span> is the most decorated Olympian in history, capturing a total of 28 medals including a record-setting 23 gold medals, over the course of five Olympic Games. Phelps utilized his performance bonus for winning eight gold medals at 2008 <span class=\"xn-location\">Beijing<\/span> Games to establish the Michael Phelps Foundation. Committed to growing the sport of swimming, the Foundation addresses the need for water-safety through its signature program \u2013 im \u2013 available through the Boys &amp; Girls Clubs of America and Special Olympics International. The most decorated swimmer in World Championships history, Phelps launched his own competitive swimwear brand \u2013 MP \u2013 in partnership with Aqua Sphere in 2014. He has published two autobiographies \u2013 <i>No Limits: The Will to Success and Beneath the Surface<\/i> \u2013 that were <i><span class=\"xn-org\">New York Times<\/span><\/i> and <i><span class=\"xn-location\">USA<\/span> Today<\/i> best sellers, as well as published one children&#8217;s book \u2013 <i>How to Train with a T-Rex and Win Eight Gold Medals<\/i>. He is a highly regarded inspirational speaker, sharing his message of &#8220;Dream, Plan, Reach&#8221; with audiences ranging from children to business executives.<\/p>\n<p><b>About The Nature Conservancy<br \/><\/b>The Nature Conservancy is a global conservation organization dedicated to conserving the lands and waters on which all life depends. Guided by science, we create innovative, on-the-ground solutions to our world&#8217;s toughest challenges so that nature and people can thrive together. We are tackling climate change, conserving lands, waters and oceans at unprecedented scale, and helping make cities more sustainable. Working in more than 65 countries, we use a collaborative approach that engages local communities, governments, the private sector, and other partners. To learn more, visit\u00a0<a target=\"_blank\" href=\"https:\/\/www.nature.org\/\" rel=\"nofollow\">www.nature.org<\/a>\u00a0or follow\u00a0<a target=\"_blank\" href=\"https:\/\/twitter.com\/nature_press\" rel=\"nofollow\">@nature_press<\/a>\u00a0on Twitter.<\/p>\n<p><\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">April 18, 2017<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0In honor of <span class=\"xn-chron\">Earth Day<\/span> on <span class=\"xn-chron\">April 22<\/span>, Colgate<sup>\u00ae<\/sup> is proud to announce that one of the most decorated athletes of all-time, swimmer <span class=\"xn-person\">Michael Phelps<\/span>, is joining the company&#8217;s water conservation awareness effort as global ambassador. As Colgate continues its ongoing partnership with The Nature Conservancy, a leading conservation organization to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-52010","post","type-post","status-publish","format-standard","hentry","category-interes-humano"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/52010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=52010"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/52010\/revisions"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=52010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=52010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=52010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}