{"id":58747,"date":"2017-12-11T15:10:00","date_gmt":"2017-12-11T19:00:00","guid":{"rendered":"http:\/\/hispanicprwire.com\/english-blink-fitness-brings-groundbreaking-mood-above-muscle-approach-to-los-angeles-opening-its-60th-location-nationwide\/"},"modified":"2017-12-11T16:12:02","modified_gmt":"2017-12-11T20:12:02","slug":"blink-fitness-trae-la-revolucionaria-filosofia-mood-above-muscle-a-los-angeles-con-la-apertura-de-su-gimnasio-numero-60-a-nivel-nacional","status":"publish","type":"post","link":"https:\/\/hispanicprwire.com\/en\/blink-fitness-trae-la-revolucionaria-filosofia-mood-above-muscle-a-los-angeles-con-la-apertura-de-su-gimnasio-numero-60-a-nivel-nacional\/","title":{"rendered":"Blink Fitness Brings Groundbreaking Mood Above Muscle\u2122 Approach to Los Angeles, Opening its 60th Location Nationwide"},"content":{"rendered":"<p><\/p>\n<style type=\"text\/css\"><![CDATA[\n\/* Style Definitions *\/\nspan.prnews_span\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\na.prnews_a\n{\ncolor:blue;\n}\nli.prnews_li\n{\nfont-size:8pt;\nfont-family:\"Arial\";\ncolor:black;\n}\np.prnews_p\n{\nfont-size:0.62em;\nfont-family:\"Arial\";\ncolor:black;\nmargin:0in;\n}\n]]><\/style>\n<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">Dec. 11, 2017<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0Blink Fitness, the premium-quality, value-based gym, is thrilled to announce its arrival to the West Coast with the opening of its first three gyms in <span class=\"xn-location\">Los Angeles<\/span>. Marking its 60<sup>th<\/sup> location, the first Blink Fitness will be opening in <b><span class=\"xn-location\">Gardena<\/span> <\/b>at<b> Gardena Plaza<\/b> on <b><span class=\"xn-chron\">Friday, December 15<\/span> <\/b>and will be followed by <b><span class=\"xn-location\">Huntington Park<\/span> <\/b>at the<b> former Huntington Park Warner Theatre <\/b>in <b>early 2018, <\/b>and<b> <span class=\"xn-location\">Anaheim<\/span> <\/b>at<b> Brookhurst<\/b> <b>Center<\/b> in <b>late 2018<\/b>. Having established a strong footprint on the East Coast, as well as a rapidly expanding franchise business in additional markets, nationally, these three brand-new gyms mark the beginning of Blink&#8217;s expansion in the <span class=\"xn-location\">Los Angeles<\/span> metro area.<\/p>\n<div id=\"prni_dvprnejpgc9afleft\" style=\"WIDTH: 100%; TEXT-ALIGN: left\"><img decoding=\"async\" id=\"prnejpgc9afleft\" title=\" \" border=\"0\" alt=\" \" align=\"middle\" src=\"https:\/\/mma.prnewswire.com\/media\/618135\/Blink_Fitness___Front_of_Building.jpg\"\/><\/div>\n<p><span class=\"xn-location\">Los Angeles<\/span> residents will now be able to enjoy Blink&#8217;s groundbreaking model and unique brand philosophy, <i>Mood Above Muscle\u2122<\/i>,\u00a0which changes the rhetoric around fitness by making working out fun and uplifting. While most of the industry touts unrealistic goals and perfect body images, Blink is shifting the paradigm by celebrating the positive feeling that members get from working out instead of focusing on just the physical benefits. This concept comes to life in the company&#8217;s latest ad campaign, <a target=\"_blank\" href=\"http:\/\/www.prnewswire.com\/news-releases\/blink-fitness-launches-2017-ad-campaign-featuring-real-gym-members-300384689.html\" rel=\"nofollow\">&#8220;Every Body Happy,&#8221;<\/a> which features real Blink members of all shapes and fitness levels.<\/p>\n<p>Blink&#8217;s approach aligns with what Angelinos are looking for in a gym as <b>84% of people in <span class=\"xn-location\">Los Angeles<\/span><\/b> <b>value feeling good over looking good<\/b>, according to a survey commissioned by Blink and conducted by Radius. The survey also revealed insights that reinforce the need for the company&#8217;s fresh perspective:<\/p>\n<ul type=\"disc\">\n<li>83% of Angelinos say their relationship with their bodies could be improved.\n<\/li>\n<li>72% of Angelinos say it&#8217;s discouraging to work towards unrealistic body images portrayed in the media.\n<\/li>\n<li>69% of people in <span class=\"xn-location\">Los Angeles<\/span> feel more confident about themselves when they leave the gym than when they first walk in.<\/li>\n<\/ul>\n<p>&#8220;Blink is changing the conversation around fitness with our\u00a0<i>Mood Above Muscle<b>\u2122<\/b><\/i>\u00a0philosophy, said Todd Magazine, President of Blink Fitness.\u00a0 &#8220;This approach\u00a0resonates with a much broader audience of people because it showcases the immediate benefits of exercise. The physical benefits take time and patience, which is why so many people give up or never even start.\u00a0 We&#8217;re excited to finally bring this breakthrough concept to the\u00a0West Coast.&#8221;\u00a0\u00a0<\/p>\n<p>To celebrate its arrival to the market and continue Blink&#8217;s dedication to supporting the communities that they serve, Blink partnered with renowned women&#8217;s fashion designer <span class=\"xn-person\">Johana Hernandez<\/span> to create an <b>exclusive<\/b> <b>Blink Fitness Collection by GLAUDI<\/b>, which will be unveiled at the grand opening events and sold to collect proceeds for local youth-serving organizations. Based in <span class=\"xn-location\">Los Angeles<\/span>, Johana currently stars in Amazon&#8217;s &#8220;The Fashion Hero,&#8221; a show that celebrates body positivity and empowers universal beauty, sharing Blink&#8217;s ethos on the importance of feeling good more so than looking good. <\/p>\n<p>The brand-new gyms will provide Blink&#8217;s signature <i>Feel Good Experience<b><sup>\u00ae<\/sup><\/b>.\u00a0<\/i>Members will enjoy a contemporary and colorful design, elevated customer service, spotlessly clean facility, energizing music and confidence-boosting training programs\u2014all while paying low-cost memberships, starting at just <span class=\"xn-money\">$15<\/span> per month.<\/p>\n<p>Based in <span class=\"xn-location\">New York<\/span> with additional locations in <span class=\"xn-location\">New Jersey<\/span>, <span class=\"xn-location\">Philadelphia<\/span> and now in <span class=\"xn-location\">Los Angeles<\/span>, Blink has 60 gyms and more than 300,000 members. Blink&#8217;s goal is to reach 300 gyms in the next five years through corporate-owned expansion as well as franchise growth.<\/p>\n<p><b>Blink <span class=\"xn-location\">Gardena<\/span> at Gardena Plaza \u2013 Opening <span class=\"xn-chron\">December 15<\/span> @ <span class=\"xn-chron\">11am<\/span><br \/><\/b><b>Address:<\/b> 15501 Normandie Avenue, <span class=\"xn-location\">Gardena, CA<\/span> 90247<br \/><b>Square Footage:<\/b> 18,000 sq. ft.<br \/><b>Phone Number: <\/b>424.292.8150<br \/><b>Hours: <\/b>M-Th <span class=\"xn-chron\">5am to 11pm<\/span>, F <span class=\"xn-chron\">5am to 10pm<\/span>, Sat\/Sun <span class=\"xn-chron\">7am to 7pm<\/span><\/p>\n<p><b>Blink <span class=\"xn-location\">Huntington Park<\/span> \u2013 Opening Early 2018<br \/><\/b><b>Address:<\/b> 6714 Pacific Blvd, <span class=\"xn-location\">Huntington Park, CA<\/span> 90255<br \/><b>Square Footage: <\/b>19,000 sq. ft.<br \/><b>Email: <\/b><a target=\"_blank\" href=\"mailto:huntingtonpark@blinkfitness.com\" rel=\"nofollow\">huntingtonpark@blinkfitness.com<\/a><br \/><b>Hours: <\/b>M-Th <span class=\"xn-chron\">5am to 11pm<\/span>, F <span class=\"xn-chron\">5am to 10pm<\/span>, Sat\/Sun <span class=\"xn-chron\">7am to 7pm<\/span><\/p>\n<p><b>Blink <span class=\"xn-location\">Anaheim<\/span> \u2013 Opening Late 2018<br \/><\/b><b>Address: <\/b>2251 Ball Rd, <span class=\"xn-location\">Anaheim, CA<\/span> 92804<br \/><b>Square Footage:<\/b> 16,000 sq. ft.<\/p>\n<p><b>About Blink Fitness\u00a0<br \/><\/b>Founded in 2011, Blink Fitness is a premium quality, value-based fitness brand with more than 80 locations open or in development throughout <span class=\"xn-location\">New York<\/span>, <span class=\"xn-location\">New Jersey<\/span>, <span class=\"xn-location\">Pennsylvania<\/span> and <span class=\"xn-location\">California<\/span>. Blink Fitness puts Mood Above Muscle\u2122, which celebrates the positive feeling you get from exercise, not just the physical benefits. Each gym employs the company&#8217;s signature Feel Good Experience\u00ae that highlights enthusiastic staff members, a clean environment, an open, spacious, and colorful design, energizing music and fitness training that is motivating and affordable.<\/p>\n<p>For more information about Blink, visit\u00a0<a target=\"_blank\" href=\"https:\/\/www.blinkfitness.com\/\" rel=\"nofollow\">blinkfitness.com<\/a>. Franchising details are available on\u00a0<a target=\"_blank\" href=\"http:\/\/www.blinkfranchising.com\/\" rel=\"nofollow\">blinkfranchising.com<\/a>.\u00a0 Blink Fitness has franchise opportunities available nationwide with a focus on the following markets: <span class=\"xn-location\">Atlanta<\/span>, <span class=\"xn-location\">Baltimore<\/span>, <span class=\"xn-location\">Dallas<\/span>, <span class=\"xn-location\">Houston<\/span>, <span class=\"xn-location\">Miami<\/span>, <span class=\"xn-location\">Tampa<\/span> and several areas of <span class=\"xn-location\">California<\/span>, <span class=\"xn-location\">Connecticut<\/span>, <span class=\"xn-location\">Massachusetts<\/span> and <span class=\"xn-location\">Pennsylvania<\/span>.<\/p>\n<p>Facebook: <a target=\"_blank\" href=\"https:\/\/www.facebook.com\/BlinkFitness\/\" rel=\"nofollow\">BlinkFitness<\/a>\u00a0<br \/>Twitter: <a target=\"_blank\" href=\"https:\/\/twitter.com\/blinkfitness\" rel=\"nofollow\">@BlinkFitness<\/a><br \/>Instagram: <a target=\"_blank\" href=\"https:\/\/www.instagram.com\/blinkfitness\/\" rel=\"nofollow\">@BlinkFitness<\/a><\/p>\n<p>Click <a target=\"_blank\" href=\"https:\/\/www.youtube.com\/watch?v=fxlw_CF1sdY&amp;list=PLBvN9RO1VzoA-tQR6zuh1MOMzizaty9p4\" rel=\"nofollow\">here<\/a> to take a drone tour of a Blink Fitness gym. <\/p>\n<p><b>About GLAUDI by <span class=\"xn-person\">Johana Hernandez<\/span><br \/><\/b>Infused with sophistication and sexiness, GLAUDI (<a target=\"_blank\" href=\"http:\/\/www.glaudicollection.com\/\" rel=\"nofollow\">www.glaudicollection.com<\/a>, <a target=\"_blank\" href=\"https:\/\/www.instagram.com\/glaudicollection\/?hl=en\" rel=\"nofollow\">@glaudicollection<\/a>) speaks to the heart of the modern woman.\u00a0\u00a0GLAUDI designer\u00a0Johana Hernandez reflects her passion in each design making each client fashionably unforgettable. \u00a0Johana has been widely recognized as a trend forecaster and red-carpet expert for the hottest award shows including the Grammys, Oscars,\u00a0and VMA&#8217;s and has been included as part of &#8220;25 Most Powerful Woman&#8221; by <i>PEOPLE en Espa\u00f1ol<\/i> and &#8220;30 Favorite Stars Under 30&#8221; by <i>Latina Magazine<\/i>. A former designer for <span class=\"xn-person\">Isaac Mizrahi Jeans<\/span>, <span class=\"xn-person\">Eli Tahari<\/span>, the Hannah Montana and Disney licenses; Johana also starred on NBC&#8217;s reality designer competition series\u00a0&#8220;Fashion Star&#8221;. Johana launched GLAUDI by <span class=\"xn-person\">Johana Hernandez<\/span> at age 24 to raise funds for kids suffering from poverty in <span class=\"xn-location\">Latin America<\/span> through her fashion events and sales.<\/p>\n<p><b>About Radius GMR<br \/><\/b>Radius Global Market Research (<a target=\"_blank\" href=\"http:\/\/www.radius-global.com\/\" rel=\"nofollow\">www.radius-global.com<\/a> ) is one of the largest independent market-research companies. For more than 50 years, the business has partnered with global marketers to develop insight-based strategies that drive brand performance. A superior level of senior team involvement is the hallmark of Radius GMR&#8217;s approach. Radius GMR is based in <span class=\"xn-location\">New York<\/span>. Global operations include <span class=\"xn-location\">London<\/span>-based Radius Europe, Radius MEA in <span class=\"xn-location\">Dubai<\/span>, and Radius Asia in <span class=\"xn-location\">Beijing<\/span>.<\/p>\n<p>This survey was conducted online within <span class=\"xn-location\">the United States<\/span> by Radius GMR on behalf of Blink Fitness from <span class=\"xn-chron\">May 10<\/span> \u2013 17<sup>th<\/sup>, 2017 among 4,704 adults 18+ with 409 completes from LA DMA and 423 from Philadelphia DMA. The sample is representative of US census. The survey was conducted utilizing an online panel of respondents. A complete survey method is available upon request.<\/p>\n<p>Photo &#8211; <a target=\"_blank\" href=\"https:\/\/mma.prnewswire.com\/media\/618135\/Blink_Fitness___Front_of_Building.jpg\" rel=\"nofollow\">https:\/\/mma.prnewswire.com\/media\/618135\/Blink_Fitness___Front_of_Building.jpg<\/a> <\/p>\n<p>SOURCE  Blink Fitness<\/p>\n<\/div>\n<p> <\/p>","protected":false},"excerpt":{"rendered":"<div class=\"xn-content\">\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">Dec. 11, 2017<\/span> \/PRNewswire-HISPANIC PR WIRE\/ &#8212;\u00a0Blink Fitness, the premium-quality, value-based gym, is thrilled to announce its arrival to the West Coast with the opening of its first three gyms in <span class=\"xn-location\">Los Angeles<\/span>. Marking its 60<sup>th<\/sup> location, the first Blink Fitness will be opening in <b><span class=\"xn-location\">Gardena<\/span> <\/b>at<b> Gardena Plaza<\/b> on <b><span class=\"xn-chron\">Friday, December 15<\/span> <\/b>and will be followed by <b>&lt;span&#8230;<\/p>\n","protected":false},"author":1,"featured_media":58748,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-58747","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entretenimiento"],"acf":[],"_links":{"self":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/58747","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/comments?post=58747"}],"version-history":[{"count":0,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/posts\/58747\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media\/58748"}],"wp:attachment":[{"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/media?parent=58747"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/categories?post=58747"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hispanicprwire.com\/en\/wp-json\/wp\/v2\/tags?post=58747"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}